TEAM
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ASHLEY HICKSON COO/CO-FOUNDER Born and raised in New Jersey, Ashley Hickson has enjoyed living in sunny Southern California since she was 17. After graduating from Chapman University in Old Town Orange, Ashley pursued her dreams and began the journey of helping found LOCALE Magazine. Often referred to as Erik’s right and left arm, Ashley is THE go-to girl for everything LOCALE. She enjoys being an intricate piece to LOCALE’s puzzle and is proud of the down-to-earth, innovative magazine.
MIKE TODD SMITH MARKET MANAGER Mike was born in Los Angeles, raised in Laguna Beach with his Mother and in Rancho Santa Fe with his Father. An avid surfer and snowboarder from the age of 5, Mike has put his energy into his career with LOCALE. Before his days with the publication, he spent his youth graduating from Laguna Beach High School and then onto graduating from the University of Arizona. After college, Mike helped create ECCO Restaurant and then later a custom golf car company, LUXE. In 2012, Mike found his passion with working with LOCALE and building a home in San Diego.
KRISTAL DOCTER EDITOR IN CHIEF A writer transformed by the beatnik’s before her, Kristal Docter headed West after earning a degree in Creative Writing. Her career has been driven by diversification as a newspaper editor-in-chief, copy editor, corporate advertising professional, stylist, non-profit marketing maven and brand contributor. Throughout her cultured journey, Kristal continued asserting an appetite for all things linguistic, and is now Editor in Chief. She is also the creator of independent writing company VergeINK. A vocab vixen, Kristal prefers a pen and paper, is an eternal book whore, live music lover, casual culinary artist, conch diver and will always be a farm-girl at heart.
REILLY KAVANAUGH
Hello, Los Angeles. I am sorry if I am still blinking as I write this. It's just the whole "bright lights, big city" thing, you know? We started this little magazine in our Costa Mesa garage only four years ago, delivering all 20,000 copies from the back of my Jetta. Our goal now is the same as it was then: show people how to "Live like a Local.” Our mission is to uncover culture that exists all around us, underline what is amazing about where we live and share information about what is great within our neighborhoods. In 2012, we had the choice of heading North or South for our second location. I admit that the name "LA" alone was intimidating enough to make the decision to head to San Diego an easy one. So, here we are…four years later, over 500,000 copies of LOCALE in print and entering our third market—LA. We have worked very hard to make this issue as authentic as possible. We produced over 80 photo shoots, visited countless businesses and endured hours and hours of traffic. I would like to thank you for picking up the first copy of LOCALE Los Angeles. We hope you enjoy it. "Try to learn to breathe deeply, really to taste food when you eat, and when you sleep, really to sleep. Try as much as possible to be wholly alive with all your might, and when you laugh, laugh like hell. And when you get angry, get good and angry. Try to be alive. You will be dead soon enough.” - Ernest Hemmingway
ERIK HALE PUBLISHER 2 |
| MAY 2014
DESIGNER With a Bachelor’s degree in Graphic Design under her belt, this Redlands native has produced creative for major fashion labels, institutions and ad firms. Reilly Kavanaugh is a tiny artist, at 4 feet 11 inches, who is much tougher than she looks. As the most artistic member of LOCALE, she exhibits a youthful energy and fierce, current designs. She’s a girly tomboy who simultaneously dresses like a fashionista and struts her stuff at the firing range with the accuracy of a sharp shooter. Reilly is also a CrossFit fanatic and is allergic to almost everything.
ERIN PRICE SALES AND MARKETING COORDINATOR Erin is a California native with a sense of adventure. Raised in Long Beach, she yearns for travel. She is restless by nature and has her sites set on trips to Australia and Europe in the coming year. You might find her playing beach volleyball (a sport she played throughout high school) or walking one of her dogs. Her curiosity leads her on adventures and her outgoing personality allows her to make friends easily. Her position at LOCALE Magazine as Sales and Marketing Coordinator is exactly suited to her talents. Her main focus is to make new friends and keep our partners happy.
JASON KOSKY SALES AND MARKETING Jason was born and raised in South County with the Dana Point Harbor as his backyard. He is proud to call such a beautiful place home. The first sales/ marketing position he ever held was with a company his father started in his home. That was the beginning to a long list of successful sales positions in his life, which Jason attributes to his late father. Family has always been most important to him, and now, he is a father to two beautiful girls and a husband to a wonderful wife. Jason says, “As long as I have my family and my health, I am a rich man.”
ANDRE MATAELE SALES AND MARKETING Born and raised in Hawaii, Andre has made Southern California his home for the past three years. After finishing college he pursued his passion to travel, surf and more importantly, embrace the culture and people in the countries he visited. He was fortunate enough to spend time in Bali, Thailand, the Caribbean and Puerto Rico. He feels his experiences have molded him into the person he is, and never takes his opportunities for granted. His position at Locale in sales allows him to continue building relationships with people who he values greatly. If he’s not working hard, you can find him laughing with his friends and meeting new people.