Things You Won't Like About Marketing yourself And Things You Will

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If you are planning on getting a job or having a new career, then marketing yourself is a useful tool. It basically involves careful planning, implementation, and control. You might have amazing skills, relevant work experiences, and impressive leadership qualities. However, marketing yourself aggressively is highly recommended. Even the best products remain unsold in the market without competent marketing. The process of being employed involve the same activities that marketing departments used to develop their products in the market. The only difference is that you are marketing yourself instead of a product. You have to do research in studying your assets and identify job opportunities. Then based on the results of your research, select the market and focus on it. This market should match on your goals, skills, interests, and abilities. You can now plan for a "marketing package" for your target market. Remember that the "product" is you. So, make a decision on how you would "position" the "product" in your target market. The "price" factor then is the salary and benefits you want to receive. Promotion is communicating with your prospective employer by advertising and selling your self. One way of marketing yourself is through a job interview. You meet new people and then promote your self and your skills. Before marketing yourself through a job interview, you should practice answering some of the common interview questions. Practice suitable responses to the typical questions most employers ask. Prepare specific examples where you can use and describe your skills. Provide some evidence of your success because it is a great way in marketing yourself. Make sure your outfit is appropriate for your interview. Your dress must be neat, precise and appropriate for the type of company you are interviewing with. Bring copies of your resume and also pen and paper for note taking. And if possible, know the interviewer's name and use it during the interview. On the day of the interview, you must be on time! When we say on time, you should be at least 10 minutes early before the scheduled time for interview. During the interview, try to relax and be calm. Remember to maintain an eye contact with the interviewer. Listen carefully to the questions and pay attention. Think carefully about your answers before you tell them. When answering questions, try to relate what you know about the company. Discuss your career accomplishments and match them to the mission and vision of the company. After the interview, don't forget to follow-up with a thank you note restating your interest to work. It can boost the ego of the employer and who knows they might consider hiring you.


Marketing yourself is all about promoting yourself to a prospective employer. Just like when you sell any product for that matter. Understanding Marketing Yourself Better will surely help you succeed. If you are interested in learning the best ways on how to begin Marketing Yourself go to: http://www.andrewskelly.com/marketing-yourself

Article Source: http://EzineArticles.com/?expert=Ridley_Matthews

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