LandLeader Marketing 2020 Booklet

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EXCLUSIVE MEMBER & OWNER OF THE LARGEST LAND MARKETING COMPANY IN AMERICA.



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elcome to LandLeader. We are land owners, farmers, ranchers, conservationists, and recreational enthusiasts that understand the land we love. We offer the highest quality marketing available in the nation for properties like yours. Take a minute to see what we can do for you!



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A B O UT L A NDL E ADE R速 A B O UT T H E L ANDL E ADE R速 TE AM L A N DL E A DER速 L E ADE RSHIP P R O P ER T Y SYNDIC ATION L A N DL E A DER速 WE BSITE P R I N T MA RKE TING V I DE O & B R OADC AST T R A DE S H OWS CO N TAC T



ABOUT L ANDL E ADE RÂŽ // T HE M ISSION Marketing Exclusive Properties LandLeaderÂŽ is an innovative real estate marketing company aimed at providing national advertising, strategic marketing, cooperative media buys, and cutting edge real estate listing services for participating brokerage members. By implementing this unique platform, our real estate brokerages can offer their clients the best land marketing in the country to supplement their own local real estate marketing and expertise. In short, LandLeaderÂŽ helps our exclusive members sell more land.

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LandLeaderÂŽ brokers love outdoor living, just like you. They are rooted in trust, integrity and deep knowledge of land values.



A B O U T T H E L A N D L E A D E R ÂŽ TE AM

We strategically promote our members’ properties for sale through a complete marketing plan, including listings on hundreds of websites, national television commercials, magazines, email newsletters, online banners, catalogs and much more. By offering more marketing and advertising for our properties than other real estate companies, it is natural that we sell more. Our member-owned type of structure offers a vested interest for fellow members to succeed, therefore driving each other to be better at what we do. From training to strategy sessions, idea sharing to group forums, our team strives to outperform the competition day in and day out.


// L ANDLE ADE R ® SPE CIA LIST S Over 200 team members across the United States.

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L ANDL E ADE R® L E ADE RSHIP

TRAVIS TARRANT

President/Board Member Tarrant & Harman Outdoor Properties

Vice President/Board Member Jon Kohler & Associates

JON KOHLER

GARRETT ZOLLER

TIMOTHY O’NEIL

TODD RENFREW

TIM KEOHANE

Broker of Record Land and Wildlife, LLC

Board Member Land and Wildlife, LLC

Board Member California Outdoor Properties & Outdoor Properties of Nevada

Board Member Great Lakes and Land Real Estate

BRIAN BULLARD

DARRELL HINDMAN

BRET TROUSDALE

Board Member Timberland Realty

Board Member Living the Dream Outdoor Properties

Board Member Preferred Properties


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PROPE R T Y SYNDIC ATION Our goal is to market each listing in the places where it will have the greatest exposure and be viewed by the most potential buyers. In addition to LandLeader.com, each property will be listed as a Premium Property Listing on Landwatch.com, LandsofAmerica.com, LandandFarm.com, and will also be included on LuxuryRanchRealEstate.com, Listhub.com, Realtor.com, Trulia.com, Zillow.com, and hundreds of other syndicated websites, reaching millions of unique users.



L ANDL E ADE RÂŽ WE BSITE

Our website sees over 50,000 buyers and sellers per month, with 48% more pages viewed per time they visit, compared to the competition. Browse our extensive database of land listings from across the nation anytime, on any device. If you’d like your property to be found on our land website, give us a call to list with one of our exclusive member brokerages.

VI S I T U S ON LIN E

// W W W.LA N DLE A DE R .COM

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PRINT MARKETING

/ / NAT IO NA L C ATA L O G We design and distribute a high quality publication periodically that includes every property, brokerage and agent within the LandLeader® network. This 100+ page magazine includes listings, articles, news and more that directly relates to buying, selling and owning land of all types. Our catalog is printed and distributed through the mail, but is also promoted and offered digitally on our website so that the visitors to our site can browse the magazine should they choose. This catalog can also be printed off at a moment's notice by anyone, anywhere in the world! / / M AG A Z I N E A DV E RT I SI N G LandLeader® regularly advertises in other nationally-distributed real estate related magazines, promoting our brand, our members and their listings. Magazine titles may include Farm & Ranch, Open Fences, Land Report, Land Magazine, DuPont Registry, Gray’s Sporting Journal, High Plains Journal, Western Farmer Stockman, sporting publications and more. / / P O LY- BAG I N SE RT S LandLeader® has developed a strong subscriber base by partnering with Gray’s Sporting Journal, SCI and more. Every copy of GSJ and SCI that is sent to subscribers is poly-bagged and mailed with our LandLeader® Special Edition catalog. // BROCHURES LandLeader® strongly sticks by our members’ and their brands. We help design strategic marketing plans and property brochures, giving the land owner maximum exposure. // DIRECT MAIL LandLeader® has developed a strong subscriber base by partnering with key members in the industry we work in, including SCI. Every year LandLeader® sends a direct mailer out to thousands of SCI subscribers promoting our network to high net worth clients.

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V IDE O & BROADC AST

// YOU T U BE We use YouTube to host our LandLeader® commercials, and invest in video marketing to promote our message to buyers and sellers alike. We give our members the opportunity to post property videos on our website and on our national YouTube channel, which can receive thousands of previews. // PRODU CT ION ST U DIO We offer a full-service video editing studio for custom video production services, including on-site filming, aerial video, photography and more. In addition, many of our members have video production services that help to showcase properties on our YouTube channel, website and social media platforms. // T E L EVI SION C OMMERC IAL S We promote the LandLeader® network to over millions of households through a strategic advertising campaign that airs on multiple networks, such as The Sportsman Channel, Outdoor Channel, RFD-TV and more. // NAT IONA L T V SHOW LandLeader® has launched its first season of LandLeader® TV, a new show that highlights North America’s amazing properties, landowners and the lifestyles that come with owning a piece of land to call your very own. High quality film production, coupled with gorgeous properties and exciting adventures, will capture what it’s like to own one of these majestic properties. The LandLeader® TV show, exclusively on RFD-TV, is the ONLY outdoor programming of its kind, where viewers learn and explore the love of the land. Our film crew travels the country to showcase the American landowner and their passion for the land. We capture the landowners’ commitment to conservation, history of the land and the stories of their lives. LandLeader’s exclusive brokers take viewers on a tour of adventures on their featured properties. From chasing whitetail bucks in Kansas, to coastal properties in California, fly fishing on the magical waters of Oregon, to traditional pine plantations in Georgia, our show travels the country to showcase these passionate owners and their exclusive properties.

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If you think you have a property that fits the mold for LandLeader® TV, please contact your local LandLeader® member brokerage to inquire about featuring your property on our show!

Exclusively On CHANNELS: DISH Chl. 231 DirecTV Chl. 345 Local Cable AIRTIMES: TUESDAYS ‧ 8:30 PM CST WEDNESDAY ‧ 12:30 AM CST THURSDAYS ‧ 1:30 PM CST


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TR ADE SHOWS

LandLeaderŽ members make a concerted effort to get your property in front of the public. Our team dedicates extra time working booths at some of the top industry shows in the area, including the Dallas Safari Club, Safari Club International Convention, International Sportsmen’s Expos, Farm & Ag shows, forestry and timber management shows, real estate and land conventions and more! We employ our booths with our knowledgeable brokers who are committed to engaging potential buyers for your property.


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CONTAC T US Licensed Brokers across the Nation Office: (844) 281-4301 E-mail: info@landleader.com Online: www.landleader.com Mailing Address: 7887 E. Belleview Ave. Denver, CO 80111



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