BA3B Sketchbook

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BUSINESS CARDS

ADDITIONAL PROMOTIONAL ASSETS

3

POST CARDS

To make sure that each consumer gains a strong understanding of the campaign, I purchased a series of bespoke business cards and post cards to sit alongside the campaign film and booklet. To the left is two examples of my printed assets. With the intention being to promote my creative practice and myself, I thought I would print out a series of editorial shot’s that I have created throughout this unit. Although some are unrelated to the Stella McCartney campaign, I thought it would be a good way to showcase my passion for art and creative direction. With the hope of somebody scouting my work at graduate fashion week or our end of year exhibition, I will have my detail’s visible on the back of each printed postcard and business card. With details to my contact number, bespoke email doman and website url, the hope is for consumers to interact with my content after each show.

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