West Springfield, MA May 2023

Page 1

The Women's Issue BEAUTY A WOMAN TO WATCH HEALTH + WELLNESS NEW DIRECTIONS IN WOMEN’S HEALTH OFFERINGS FINANCE + LEGAL SERVICES WOMAN TO WOMAN: FINANCIAL ADVICE MAY 2023
Always at Your Service...For Over 40 Years! We are a full service HVAC contractor providing repair, maintenance, and installation for all types of heating and air conditioning systems. We have been servicing Hampden and Hampshire counties since 1971. We look forward to exceeding your expectations! 413-239-5550 • 8 Capital Dr., West Springfield, MA 01089 License# 4162 License# 16691 Trust Us, Your Neighbor Just Did! Agawam Pack & Ship LLC FedEx, UPS, DHL, USPS, Copy, Mailbox Rentals, Fingerprinting, Fax, Scan, Notary Services, Shredding www.agawampackandship.com 417 Springfield Street Agawam, MA 01001 (413) 789-1023 info@agawampackandship.com Alan Cohen, Proprietor Richard Cohen, Proprietor WesellNeboLights! 3 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

Always Moving Forward

It’s hard to believe that, when my grandmother was born, women didn’t have the right to vote. Maybe this applies to your grandmother or mother. We’ve come a long way in a relatively short amount of time. Until the 1970s, women could not apply for credit cards or a bank account without written permission from a husband, not be fired from a job due to pregnancy--and International Women’s Day remained largely unacknowledged in the United States.

This month, we recognize the enormous strides women have gained, as well as their strength, smarts, and independence. All of us have been influenced by amazing women in our lives, and Mother’s Day doesn’t just celebrate our moms anymore--we acknowledge the female figures who have made us who we are and continue to inspire us, including our mentors, teachers, friends, and neighbors who are unforgettable and irreplaceable to us.

While it’s always important to shop local and support our area businesses, this month is the perfect time to patronize businesses owned by women in our communities. That’s one of my favorite parts of this role--connecting with and championing the best of the best when it comes to women in our area.

In addition to supporting women-owned businesses, I hope you’ll take a few minutes to send a text, make a phone or video call, or write a letter to the women in your life who deserve recognition for the impact they’ve had on you. It only takes a minute to brighten someone’s day and remind them how much you love them.

Let’s hear it for the ladies this month!

May 2023

PUBLISHER

Amanda Waterfield | amanda.waterfield@citylifestyle.com

MANAGING EDITOR

Sara Anderson | sara.anderson@citylifestyle.com

CONTRIBUTING WRITERS

Sara Anderson, Carleen Eve Fischer Hoffman, Kellie A. Wagner, Amanda Waterfield

CONTRIBUTING PHOTOGRAPHERS

j81 Studios LLC, Karen Slack Photography, Ron Lemelin Photography

Corporate Team

CHIEF EXECUTIVE OFFICER Steven Schowengerdt

CHIEF SALES OFFICER Matthew Perry

CHIEF FINANCIAL OFFICER DeLand Shore

DIRECTOR OF SOCIAL MEDIA Mindy Hargesheimer

ART DIRECTOR Sara Minor

OPERATIONS DIRECTOR Janeane Thompson

WEB APPLICATIONS Michael O’Connell

AD DESIGNER Hunter Richie

LAYOUT DESIGNER Kelsi Southard

Scan QR code to visit our Instagram
LIFESTYLE LETTER Proverbs 3:5-6 Learn how to start your own publication at: citylifestyle.com/franchise CITYLIFESTYLE.COM/WESTSPRINGFIELD | West Springfield Lifestyle™ is published monthly by Lifestyle Publications LLC. It is distributed via the US Postal Service to some of the West Springfield area’s most affluent neighborhoods. Articles and advertisements do not necessarily reflect Lifestyle Publications’ opinions. No portion of this magazine may be reproduced in any form without written consent. Lifestyle Publications does not assume responsibility for statements made by advertisers or editorial contributors. Information in West Springfield Lifestyle™ is gathered from sources considered to be reliable, but the accuracy of all information cannot be guaranteed.
LIFESTYLE LETTER 4
The region’s best selection of Mitsubishi vehicles. 10 YEAR, 100,000 MILE WARRANTY 526 Riverdale Street West Springfield, MA (413) 781-9047 berteramitsubishi.com • DETAILING • PAINT CORRECTION • CERAMIC COATINGS • PAINT PROTECTION FILM (PPF) • WINDOW TINT • VINYL WRAP TO VISIT OUR WEBSITE HOLD YOUR SMARTPHONE HERE AND PRESS THE LINK WWW.ATTENTIONTODETAIL413.COM FIND US HERE @ATTENTIONTODETAIL413 Casa di Lisa Tues-Thurs: 4 – 8 pm • Fri-Sat: 4 – 9:30 pm Sun & Mon: Closed For Reservations Waitlist.me App or Call Us! 5 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
inside the issue The Ladies’ Issue MAY 2023 ON THE COVER DEPARTMENTS 4 Lifestyle Letter 8 City Scene 10 Business Monthly 14 Money Matters FINANCE + LEGAL SERVICES 18 Self Care BEAUTY 22 Expert Help HEALTH + WELLNESS 26 Must See LOCAL SERVICES 32 Giving Back LIFE + CULTURE 34 Events 18 26 14 22 FEATURED 14 Financial Freedom Calls For Proactive Women Seeking out financial wealth instead of waiting has its merits for women 18 Nouveau Aesthetics Meets You Where You Are Concierge beauty services in the comfort of your own home 22 New Horizons in Women's Health Renew Health LLC offers important physical therapy modalities for women 26 Explore Your Creativity with Parsons Sewing Connections New owner Anne Marie Whelihan has a passion for sewing and embroidery Photography: Ron Lemelin Photography Doctors of physical therapy Brianna Almeida (left) and Alyssa Almeida (right) of Renew Health LLC 6
THE SOFT WASH PROS SERVING WESTERN MA & NORTHERN CT before after • Soft Wash House Wash & Touchless Roof Wash • The Absolute Best in Residential & Commercial Soft Washing Services • Family Owned & Operated 413.262.4836 | THEPROFESSIONALCLEANERS.NET Stay atwehome... can help. BONDED AND INSURED (413) 733-5588 | CARING-SOLUTIONS.COM 131 Elm Street West Springfield, Massachusetts 01089 IN HOME CARE SERVICES • Transportation • Bathing • Hospice Care • Dressing • Nursing Assessments • Medication Reminders • Meal Prep • Housekeeping • Ambulation 7 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

413-525-1893

32 Chestnut St. East Longmeadow, Massachusetts 01028 bearmountainhc.com/locations/ chestnut-hill-of-east-longmeadow

CITY SCENE 1 2 3 Want to be seen in the magazine? Tag your Instagram photos with @westspringfield_lifestyle
scene Where neighbors can see and be seen. MAY 2023
city
1: Dave and Diana Coyne help kick off West Springfield's 250th Celebration at the Mayor's Ball.
CARUSO PAINTING RESIDENTIAL PAINTING SERVICES carusopainting@yahoo.com 413.244.9003 • West Springfield, MA Providing short-term rehab, long-term care and respite care needs of patients and their families—always with attention, understanding, compassion and respect. Chestnut Hill is a tranquil environment for our patient-centered approach to care, promoting healing, recovery, and comfort.
2: Matt Jagodowski, Wade Rivest, and Andrew Sulek welcome guests to Taplin's Chamber After 5. 3: Opening day at Phil Barnett’s Wood-n-Tap, with Jen Lamantini and Paul Motta.
8
Todd Bajor Licensed Agent New York Life Insurance Company tnbajor@ft.newyorklife.com 413-885-6864 Protect your Love Common Capital offers small business loans of any size up to $300,000 in Berkshire, Franklin, Hampshire and Hampden counties. Common Capital, Inc. 1780 Main Street Springfield, MA 01103 413-233-1680 info@commoncapitalma.org CommonCapitalMA.org We Finance Opportuni for Small Businesses and Seek the Path to “Yes” When Other Lenders Say “No.” Common Capital is a nonprofit community loan fund that responsibly lends money to small businesses that are unable to access all the capital they need from other lenders. Please visit www.CommonCapitalMA.org to learn more. Colorful Resilience
were so good with communication, they were very clear with their expectations, they were extremely reasonable with the things they were
of me and it was
a very
positive experience.”
Glam Studio
love the fact that they have a lot of resources and that you are not left alone. You’re not out there just trying to figure it out by yourself, they have someone to help you in any category that you need help in.”
9 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
“They
asking
actually
seamless, very
Owner Mayrena Guerrero Epiphany
“I

business monthly

A round-up of exciting news from local businesses.

Sink & Spout Opens New Showroom in West Springfield

Sink & Spout — Bath, Kitchen and Lighting by The Granite Group— celebrated its grand opening in October 2022 at 1060 Memorial Avenue, West Springfield, offering thousands of products including sinks, vanities, faucets, therapeutic tubs, shower doors, toilets, and more from world-class and luxury brands including Kohler, House of Rohl, and BainUltra. The store is one of The Granite Group’s fifteen showrooms serving both homeowners and designers throughout New England with its friendly showroom associates.

Paladin Wealth Partners Expands to New West Springfield Location

Paladin Wealth Partners has expanded with a new location at 333 Elm Street, West Springfield. Advisors Mike and Ryan Martin are both Marines and are the father/son wealth management team supported by their superstar client service associates Karen Jalbert and Katie Jalbert. Paladin works with clients and their families in financial planning, retirement planning, investment management, wealth management, and insurance needs, and is currently accepting new clients.

Shortstop Bar & Grill Gears Up for Patio Dining, Concerts

The Shortstop Bar & Grill at 99 Springfield Road in Westfield will be opening its popular outdoor patio this month for dining and live music. Every Thursday, Friday, and Saturday throughout the summer, the Shortstop Patio features great tunes from some of the area's best musicians. Concerts kick off Memorial Day weekend with Johnny Blair on Friday, Jon Berman on Saturday, and Robert Louis on Sunday. Check out the schedule at shortstopbarandgrill.com.

Photography by Paladin Wealth Partners Photography by Shortstop Bar & Grill Photography by The Granite Group
MAY 2023
to read more. Scan to read more.
BUSINESS MONTHLY 10
Scan
Scan to read more.

West Springfield's Cerrato's Pastry Shop Offers Mother's Day Treats

Women-owned Cerrato's Pastry Shop of West Springfield is offering delectable Italian treats for the women in your life for Mother's Day. Bella Cerrato, who took over the business as co-owner with her mother, Rosa, in 2020, says that popular Mother's Day offerings include chocolate shoes, fresh fruit tarts, and lemon curd desserts. Pre-orders are accepted until a week before Mother's Day, and gift cards and cookie trays can be shipped nationally.

West Springfield Businesswoman Erica Rindels is on the Move

Real estate agent Erica Rindels on the Lock and Key Realty’s Waylynn Garcia team in West Springfield was honored to be the agency’s number two team for 2022. Erica specializes in buying, selling, and investment real estate. She also works in marketing and sales for her family’s auto dealership, Dean Moke America of West Springfield. In her spare time, Erica enjoys spending time with her nieces and nephews and is currently learning to golf.

Agawam's Garvey Law, LLC is Woman-owned Law Firm

Garvey Law, LLC is an all-female run and owned law firm specializing in real estate, probate, and estate planning in Massachusetts and Connecticut. Attorney Katherine Garvey established her solo practice in 2019 after earning her Juris Doctorate and LLM in elder law at Western New England University School of Law (2012 and 2015) as a single parent. She is gearing up to run two half marathons this spring and is a "Cape Girl" at heart.

Get in touch by heading over to our landing page to connect: CityLifestyle.com/WestSpringfield

Photography by Garvey Law LLC Photography by Karen Slack Photography
Scan to read more.
Scan to read more.
Scan to read more.
Want to be featured?
11 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
Granny’s Your local spot for vegetables, plants, homemade ice cream, and more! We’re growing corn, squash, watermelon, cucumbers and all of your favorites. Stop in for cut flowers or try our farm share veggies. (413) 786-9366 grannysplacefarm.com 844 Main Street Agawam, Massachusetts PLACE And don’t miss fresh apple cider donuts on the weekend! Real Estate, Probate, and Estate Planning. (413) 327-7033 www.attorneygarveylaw.com 11 Herbert P Almgren Dr Agawam, Massachusetts 01001 The all-female law firm that focuses on communication and meticulously guiding our clients through the legal process while maintaining relationships beyond the closing table. We pride ourselves on creating a special bond with our clients and providing the highest levels of customer service.
12
Attorney Katherine Garvey
IN EAST LONGMEADOW, MA IN EAST LONGMEADOW, MA Twin Meadow Home Twin Meadow Home @TWINMEADOWHOME C A R P E T | | R U G S | L I G H T I N G | B L I N D S | U P H O L S T E R Y @TWINMEADOWHOME | TWINMEADOWHOME COM ow Open! T A B L E S | B E D D I N G | C A S E G O O D S | F L O R A L | C H A I R S 45A BALDWIN ST. | TWINMEADOWHOME.COM | 413-419-9062 N 13 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

Financial Freedom Calls For Proactive Women

MONEY MATTERS | FINANCE + LEGAL SERVICES
Trailhead Financial LLC is located in Agawam
Seeking out financial wealth instead of waiting has its merits for women
14
Financial planner Kate Zien

Women often overlook their financial footing—specifically, their wealth management. Kate Zien, a private wealth advisor with Trailhead Financial LLC, is young but far from inexperienced. Kate defines wealth management as answering questions about what people need to do financially, their life goals, and how to maintain a healthy balance.

Kate holds the Certified Financial Planner and the Certified in Long-Term Care designation, her insurance license, and FINRA Series 7 and 66 securities registration with Commonwealth Financial Network. She is part of a three-person team at Trailhead Financial LLC, including her father, Jim Zien.

Trailhead Financial LLC offers investment management, financial planning, and insurance. This includes college, retirement, and legacy planning; risk management through life, disability, and long-term care insurance; debt management; building up adequate emergency funds; and more. “We prioritize clients and form a good fit from a relationship point of view,” emphasizes Kate. "You can ask questions without feeling intimidated before making any commitment.”

“It is nice being a female in the industry, someone clients can relate to. Most advisors are men,” Kate says. “I love my work; it’s a great job.” When it comes to married women, one of the biggest mistakes includes not getting involved in financial conversations. “Finances can be quite intimidating,” Kate says. “It is important to be engaged in the process.”

If women learn about finances such as how to invest, plan, or spend wisely “late in the game” Kate says, wealth management becomes overwhelming instead of empowering. This often occurs following divorce or widowhood. Kate also notes that it’s important for women homemakers to know they can make spousal IRA contributions based on the earnings of their partners and have them put under their own names.

In the case of divorce, Kate first performs a financial analysis of the divorce proceedings, acknowledging that things won't always get settled right away. “We take some time to figure out what your new life looks like and talk through the big changes,” Kate says. “It’s always about making people feel comfortable with what they have and setting them up for success.”

Women should be proactive about establishing estate documents, wills, powers of attorney, and health care instructions. "If you haven’t already set up these documents and you become incapacitated, you can’t then create them. If you need these documents and you don’t already have them, it is too late to get them,” Kate says. She explains that, in such cases, her goal is to be calming and reinforcing. For widows, the details of collecting Social Security benefits are often unclear. For example, if a spouse dies, a widow can start collecting benefits earlier, at age 60.

Kate emphasizes the importance of long-term care insurance and IRA contributions for stay-at-home moms and homemakers. She says the uncomfortable connotation that comes with planning for long-term care insurance, along with the high premiums, often detours women. However, things have changed in the past decade, Kate says.

“Long-term care insurance has become more of a hybrid product with a life insurance policy, and it can have a real benefit to women,” Kate says. “They don’t have to rely on adult children to provide care. It’s a way to look out for yourself.”

Securities and advisory services offered through Commonwealth Financial Network, Member FINRA/ SIPC, a Registered Investment Adviser. Fixed insurance products and services are separate from and not offered through Commonwealth Financial Network. Trailhead Financial LLC is located at 540 Meadow Street, Suite 104, Agawam. Visit trailheadfinancialllc. com or call 413.372.5991.

15 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
“It's nice being a female in the industry, someone clients can relate to. Most advisors are men. Finances can be quite intimidating; it's important to be engaged in the process.”
Personalized Pest Control for Home and Business Termite Inspections for Real Estate Over 20 Years’ Experience We keep the outdoors, outdoors! 413 221 3065 huntertermiteandpest.com Brittany Means Business WORKING WITH HOMEBUYERS, SELLERS, AND INVESTORS A MULTIMILLION DOLLAR PRODUCER SINCE 2015 BRITTANY THEROUX 413-335-7323 West Springfield, MA brittanytheroux.lockandkeyma.com Reserve your session with the top headshot specialist in western New England. BEST-HEADSHOT.COM NEW HEADSHOT? MAKE IT YOUR BEST YET 16

NOW LOCATED AT THE HOLYOKE MALL

Fun fresh fashion | On-trend styles Tops | Jeans | Dresses | Footwear | Accessories

50 Holyoke St., Holyoke Massachusetts www.merakiboutiquema.com

Find us on B @Meraki Boutique or V @ merakiboutique. ma

WE HELP PEOPLE RETURN TO THE THINGS THEY LOVE TO DO

Stroke / Parkinson's Disease / Multiple Sclerosis / Balance Disorders

Traumatic Brain Injury / Other Neurologic-Based Conditions

“Our team is slowing down Neurologic Decline by empowering people in the Greater Springfield area with movement disorders due to Neurological injury or disease to be more active, healthy, and mobile.”

Click or Call Us Today!

(413) 318-4776 | neuroptnow.com

67 HUNT ST. AGAWAM, MA 01001

17 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

Nouveau Aesthetics Meets You Where You Are

Concierge beauty services in the comfort of your own home

SELF
Jean Brodowski of Nouveau
CARE | BEAUTY
18

Feeding Hills-based medical aesthetician Jean Brodowski, RN, of Nouveau Aesthetics is creating a new niche in the beauty services business. Concierge beauty is a great solution for clients who desire a high level of privacy for their cosmetic treatments. Nouveau Aesthetics brings services into the client’s home, providing aesthetic treatments such as Ultherapy (skin tightening and collagen building treatment), HiFu (high-intensity focused ultrasound for fat reduction), B12/Lipotropics (for increased energy, increased metabolism, and weight loss), and Xeomin (a neurotoxin similar to Botox, which can also be used to treat excessive armpit perspiration).

Beyond the comfort factor, another advantage for clients is lower cost. Jean’s lack of overhead means that she can keep her services affordable and accessible to more clients. “Some people think that

charging a lower price means you’re not as good as what you’re doing,” says Jean, “But for us, we have lower overhead.”

“I think everyone should have the opportunity to take care of themselves and feel good about themselves,” says Jean. “I love the way people respond to their treatments and how their treatments provide pleasure and make them look and feel better. I want to make people happy with their appearances,” she says.

Jean spends time getting to know each client. “I try to work with the client and figure out what they’re looking for.” That assessment ensures that clients can get the best results within their price range.

One of Jean’s clients, Louisa, notes that we don’t always age as gracefully as we might like: “We go to the gym, we color our hair, we wear makeup — what makes injectables and medical aesthetic treatments

any different?” Louisa has had Xeomin, Ultherapy, HiFu, and B12 injections.

Xeomin treatments for wrinkles range in price from approximately $100 to $300, with most clients opting for follow-ups every few months. Ultherapy for skin tightening and wrinkle reduction rebuilds facial, neck, and decolletage collagen and elastin, with treatments every 12 to 18 months at a price ranging from $120 to $1,500. Jean notes that the prices for these services in a larger metropolitan area like Boston or New York would be triple the cost. Jean has set up a treatment space within a salon in Wilbraham for out-of-area clients and those who prefer a salon setting.

Jean’s services are all supervised by a medical director—a board-certified plastic surgeon—and a physician assistant nurse practitioner. Contact her at 413.789.1636, jean.nouveau.aesthetics@gmail.com, or jean.nouveau.aesthetics.com.

Jean performs facial Ultherapy The Ultherapy machine is used for skin tightening and wrinkle reduction
19 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
Xeomin is a wrinkle-reducing neurotoxin
Inspiration for your best local life. Exclusive giveaways. Hidden gem alert! Local content by local creators. Good news happening right in your neighborhood. WEST SPRINGFIELD CITY LIFESTYLE ™ STAY CONNECTED TO YOUR COMMUNITY FOLLOW US ON INSTAGRAM SCAN TO CONNECT We are now offering alternative home selling solutions to homeowners Kathy Grudgen (413)433-0764 Dora Courchesne (413)218-7222 Scan QR Code to get an instant cash offer on your home or contact us for more info. CALL TO MAKE AN APPOINTMENT TODAY SETTING THE STANDARD FOR CUSTOM FABRICATION IN STONE SINCE 1990 LOCAL | FAMILY | QUALITY | SERVICE 413.786.7073 | SANTOCDESPIRT.COM 2 South Bridge Drive Agawam, Massachusetts 01001 20

WANT

CALL

MAY IS SKIN CANCER AWARENESS MONTH, AND THE BEST WAY TO PREVENTION IS UV DEFENSE!

During the month of May, Stay Golden is offering 10% OFF A FULL BODY TAN SESSION TO ALL NEW CLIENTS. Come experience the best airbrush tan in the area!

To book your appointment, please scan the QR code.

TO LEARN HOW TO BUILD EQUITY IN REAL ESTATE?
Melanoma is the third most common cancer in people from age 15 to 39 protecting your skin is everything! Also, 90% of visible aging is caused by environmental damage...The less exposure to the sun, the better. The one place you can ALWAYS get a safe, UV-free tan is at Stay Golden Airbrush Tanning. Every tan is fully customized based on each client’s skin tone, texture and desired shade level. Never sticky, never unnatural, never orange. Spray, don’t lay! ME TO DISCUSS YOUR REAL ESTATE NEEDS! For more information KARENE ALVARADO R E A L E S T A T E A G E N T 413-420-3005 21 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

NEW HORIZONS IN WOMEN'S HEALTH

RENEW HEALTH LLC OFFERS IMPORTANT PHYSICAL THERAPY MODALITIES FOR WOMEN

Identical twin sisters Dr. Alyssa Almeida and Dr. Brianna Almeida are changing the face of women’s health in Western Massachusetts through their new physical therapy practice, Renew Health LLC in East Longmeadow. While they treat all gendered patients, the majority of their patients are women, and they address some of the most pressing issues involving dysfunctions in female anatomy due to infertility, childbirth, menopause, and aging.

Alyssa and Brianna opened Renew Health in January 2021. They hold their doctorate degrees in physical therapy from American International College in Springfield and post-graduate training in pelvic health. Since opening, the reception for their new practice has been “overwhelmingly positive,” says Alyssa. “Our patients have commented on how promptly appointments can be scheduled and how getting to know us before even stepping into the office

feels comforting. They can rely on our practice for quality healthcare focusing on pelvic health.”

“Our close bond and similar interests made starting our business a natural fit for us to work together and pursue our entrepreneurial goals,” Brianna explains. She notes that women often feel embarrassed talking about pelvic health issues, leading them to seek inadequate solutions or avoid treatment altogether. “By creating a supportive environment for pelvic health education and treatment, we have the potential to truly transform the healthcare experience for those seeking the types of services we offer,” she says.

Nearly one-quarter of American women are affected by one or more pelvic floor disorders, according to the National Institutes of Health, and the frequency of these disorders increases with age. Despite the prevalence of these disorders, many women are unaware of their impact

EXPERT HELP | HEALTH + WELLNESS
Dr. Alyssa Almeida
22
Dr. Brianna Almeida

or are too embarrassed to discuss their symptoms with their doctors. Thus, women may suffer in silence with pain and symptoms that limit their activities in daily life. Alyssa and Brianna are dedicated to improving women’s health through physical therapy targeted to relieve pain and symptoms and strengthen female physiology for long-term improvement.

Renew Health’s staff treats urinary incontinence, pelvic organ prolapse, and bowel dysfunctions such as irritable bowel syndrome, constipation, ulcerative colitis, and small intestinal bacterial overgrowth, as well as diastasis recti, the separation of the middle of the "six-pack" muscles that commonly occurs during pregnancy and following childbirth. Mechanical infertility is treated at Renew Health through manual therapy techniques that have been shown to reduce the symptoms associated with polycystic ovary syndrome and endometriosis, two common physiological infertility issues.

Alyssa has over six years of experience as a doctor of physical therapy and a strong commitment to treating complex pelvic floor conditions with sensitivity and trauma-informed care. “My priority is creating a space where patients feel comfortable sharing their stories and goals,” Alyssa says. “Whether they are looking to return to running, or playing with their kids, I take pride in being a part of that process.” She explains that pelvic floor physical therapy is an integral part of this process that can improve the strength, mobility, and coordination of not only the pelvic floor but the whole body. “This holistic approach focuses on the whole person, rather than just symptoms, making it a comprehensive system for healthcare,” she explains.

Brianna Almeida also has over six years of experience as a women’s healthcare provider, particularly in urogynecology. “As a pelvic floor physical therapist, I am dedicated to empowering people to stay active throughout the pregnancy and postpartum journey,” she says. “By providing specialized care and support, I strive to help people maintain their physical health and well-being during this transformative time, so they can feel confident, strong, and capable of handling the demands of parenthood.” She notes that access to pelvic floor therapy is crucial for the postpartum population, yet many women face limitations in accessing this specialized care. “By raising awareness of the importance of pelvic health and advocating for improved access to care, we can help more individuals live their lives to the fullest,” she says.

Renew Health LLC is located at 124 Shaker Road, East Longmeadow. Learn more at renewhealthllc.com or call 413.203.9321.

“By raising awareness of the importance of pelvic health and advocating for improved access to care, we can help more individuals live their lives to the fullest.”
23 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

Mother’s Day SPECIALS

FRUIT TARTS | $40

Fresh Fruit Tart White tart, custard, sponge cake mixed fruit on top.

Chocolate Mousse Tart Chocolate tart, chocolate mousse, chocolate cake, mixed berries on top.

Strawberry Cream Cheese Tart Almond tart, cream cheese, white cake, strawberries and almonds on top.

STRAWBERRY CHAMPAGNE SEMIFREDDO | $40

Sponge cake soaked in champagne, fresh strawberries, strawberry mousse, lemon and strawberry glaze on top.

CHOCOLATE HIGH HEEL SHOES | *PRICES WILL VARY*

Handmade chocolate platform heels made in various colors and designs.

CHOCOLATE BOXES | 6 COUNT, $12 | 12 COUNT, $22 | Assorted chocolate boxes. Comes in gift bag.

CHOCOLATE COVERED STRAWBERRIES

Store Hours

9-5 MON-SAT | SUN 9-1

DON’T LET PELVIC HEALTH CONDITIONS HOLD YOU BACK FROM LIVING AN ACTIVE LIFESTYLE.

LASTING RELIEF FOR EVERYTHING PELVIC FLOOR. PELVIC PAIN | LOW BACK/SCIATICA PAIN | HIP PAIN | TAILBONE PAIN SEXUAL DYSFUNCTION | URINARY INCONTINENCE | BOWEL CONDITIONS AND SYMPTOMS RELATED TO PREGNANCY AND POSTPARTUM-RELATED.

(413) 203-9321

BEGIN YOUR JOURNEY TODAY BY SCHEDULING YOUR CONSULTATION

WWW.RENEWHEALTHLLC.COM | ADMIN@RENEWHEALTHLLC.COM

124 Shaker Rd East Longmeadow, Massachusetts 01028

Elm Street West
Call (413) 781-1139 or go to
DR. BRIANNA ALMEIDA, PT, DPT, PCES & DR. ALYSSA ALMEIDA, PT, DPT, PCES
255
Springfield
24
Phone: (413) 301 - 9656 Hours: Mon-Fri 10am-5pm Sat 10am-3pm Address 2005 Riverdale St West Springfield MA 01089 sewingwithparsons@yahoo com https://sewingwithparsons com/ Sewing machine sales and service Sewing and quilting classes and custom embroidery! Specializing in: We carry Husqvarna Viking and Brother machines and accessories, as well as, Floriani threads and stabilizers taplinyardpumpandpower.com 197 Main Street Agawam, Massachusetts 01001 413.781.4352 Pick up | Delivery taplinyardpumpandpower.com Commitment That Counts Service on all equipment - even if you didn’t buy it from us 25 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

Explore Your Creativity with Parsons Sewing Connections

NEW OWNER ANNE MARIE WHELIHAN HAS A PASSION FOR SEWING AND EMBROIDERY

Walk into the home of Parsons Sewing Connections on Riverdale Street, West Springfield, and you’ll be greeted by friendly, knowledgeable staff who are ready to help. If you’re shopping for a new sewing, overlock (serger), or quilting machine, or for sewing, quilting, or embroidery supplies, you’re sure to find what you’re looking for in their extensive in-store stock.

Parsons Sewing Connections is an authorized service dealer for Husqvarna Viking, Juki, and Brother machines; these are the brands that they sell, which are well known for their superb quality. Parsons offers repair service and tune-ups for their models of sewing and embroidery machines and sergers, and for machines by White, Kenmore, and Singer. Machine repair and maintenance are done on-site by their experienced technician. They also accept trade-ins of machines and are a retailer of sewing cabinets by Koala and Tailormade.

MUST SEE | LOCAL SERVICES
“We thrive on getting to know our customers and what their needs are. The best part of my day is when we’ve helped a customer and I see how happy they are.”
CONTINUED > 26
Anne Marie Whelihan, new owner of Parsons Sewing Connections
“I love to sew because it’s relaxing and takes your mind off of what’s bothering you.”
Parsons holds a variety of sewing and quilting classes, and more! Parsons sells and services sewing machines and sergers
27 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
Parsons offers an extensive selection of supplies

The business has a long and reputable history. It was established in 1953 by Wally Parsons, and the shop started by selling Singer sewing machines. Soon after, Wally brought his wife into the business to offer sewing and free-motion embroidery lessons. His son was put in charge of machine maintenance and repair.

Today, Parsons Sewing Connections is owned by Anne Marie Whelihan, who purchased the shop in January 2023 after being a long-time employee of Parsons since 1999. “I love to sew because it’s relaxing and takes your mind off what’s bothering you,” Anne Marie explains.

Whether you are new to sewing or have been enjoying the craft for a while, Parsons Sewing Connections offers a wide range of classes, including a basics class that will teach you the mechanics of your machine and starter sewing techniques such as straight stitching, zipper insertion, and making button holes.

Other classes offered include Sewing 102, which teaches how to understand the layout of patterns, what pattern instructions mean, and how to read them. Embroidery and quilting classes also are offered, as well as an “Open Sew,” for those starting or working on current projects. Most classes are kept to a maximum of six students to allow for plenty of individual teacher-student time. If you prefer to learn alone, Parsons can work with you one-on-one.

If you need custom embroidery services on textiles for your business, sports team, or special event, Parsons Sewing Connections can help with that. You can bring in your items to be embroidered and the knowledgeable staff will help you choose the perfect solution that fits your needs, looks great, and offers excellent quality.

“We thrive on getting to know our customers and what their needs are,” Anne Marie says. “The best part of my day is when we’ve helped a customer and I see how happy they are when they leave.”

Parsons Sewing Connections is located at 2005 Riverdale Street, West Springfield. The store is open Monday through Friday from 10 a.m. to 5 p.m. and Saturdays from 10 a.m. to 3 p.m. To learn more, visit their website at sewingwithparsons.com or call 413.301.9656.

MUST SEE | LOCAL SERVICES
28
A long-arm quilting machine at Parsons
C A L L T O D A Y Y O U ' R E I N spring special 29 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023
(413) 454-3623 | 855 ELM STREET · WEST SPRINGFIELD, MA 01089 Full-service auto detailing shop specializing in all types of vehicles – big or small. TRUST & INTEGRITY IS #1 B Diamondautodetailing365 THE AREA’S ONLY CERTIFIED KITCHEN AND CERTIFIED BATH DESIGNERS IF IT’S NOT A CURIO, IT’S JUST A KITCHEN 413.783.0913 1045 Boston Road, Springfield MA www.kitchensbycurio.com 30
413.642.1008 GOSUNRUN.COM PAYDEN.YATES@SUNRUN.COM GENERATE YOUR OWN SOLAR ENERGY Become less reliant on the utilities. PAYDEN YATES, your neighborhood energy advisor. IF YOU’RE READY TO LOWER YOUR ENERGY BILLS AND EXPLORE WHETHER SOLAR CAN WORK FOR YOU, CALL ME TODAY. 781 Shoemaker Lane, Feeding Hills, MA 413.786.2088 St. Anne County Club Public Golf Course • Wedding Venue Beautiful views • Awards Program for Golfers Find out more at www.STANNECC.com 781 Shoemaker Lane, Feeding Hills, MA 413.786.2088 St. Anne County Club Public Golf Course • Wedding Venue Beautiful views • Awards Program for Golfers Find out more at www.STANNECC.com 781 Shoemaker Lane, Feeding Hills, MA 413.786.2088 St. Anne County Club Public Golf Course • Wedding Venue Beautiful views • Awards Program for Golfers Find out more at www.STANNECC.com 781 Shoemaker Lane, Feeding Hills, MA 413.786.2088 St. Anne County Club Public Golf Course • Wedding Venue Beautiful views • Awards Program for Golfers Find out more at www.STANNECC.com Public Golf Course Wedding Venue 31 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

Make an Impact for Mom

Memorable ways to celebrate the mother figure in your life

The moms and the mother figures in our lives mean everything to us. They deserve the best every day, of course. But at least one day out of the year, we get to shower them with the same love and thoughtfulness they give to us so selflessly.

This year, we hope you’ll consider some memorable ways to make lasting memories with the mom or mother figure in your life. If you haven’t already planned something special, take a look at our list of ideas and circle your favorites. If you have kids, let them join in the fun too!

Whether you decide to spend a day at home or enjoy a day on the town, these innovative celebration ideas will include fun for the whole family and make Mom feel loved. Whatever activity or surprise you land on to show your mom, wife, sister or maternal figure your appreciation for all they do, the most important thing is that you all get to spend some quality time together.

01 GIVING BACK | LIFE + CULTURE 32
Take a Flower Arranging Class Mother’s Day arrives just as spring is in full bloom. Take advantage of the season by going to a flower arranging class with mom.

Play a Family Board Game

If Mom likes strategizing, challenge her to a friendly board game competition. (And, no, you don’t have to let her win just because it’s Mother’s Day.)

Pick Your Own Fruit

This activity is especially fun if you have a lot of kids who want to get in on the action. Then, when you all get home, you can whip up a treat for Mom with your selections. (Maybe give her a strawberry in a Champagne glass while she waits.)

Book Her a Weekend Away

There’s no day like Mother’s Day to be impulsive! Book a weekend trip for the two of you at a cute B&B in a city Mom has always wanted to visit.

Complete a Jigsaw Puzzle

Find a puzzle with an image you know your mom will love (or make a custom one using a photo of the two of you) and put it together over wine and snacks. You’ll be amazed at how much chatting you can get done while puzzling.

Get Theater Tickets

Go to a play or a musical — lots of towns even host outdoor theater events.

02 05 04 06 03
Helping clients lose weight, gain strength, and increase energy since 2004. Private Personal Training Just you and your trainer in your own workout space. Ask about our Small Group Training personaltrainerwestspringfield.com | (413) 330-3597 1346 Elm Street, West Springfield IF YOU ARE READING THIS... SO IS YOUR BEST CLIENT. 2 OUT OF 3 of our readers regularly purchase from our ads. ADVERTISE WITH WEST SPRINGFIELD CITY LIFESTYLE ™ CITYLIFESTYLE.COM/WESTSPRINGFIELD 33 | CITYLIFESTYLE.COM/WESTSPRINGFIELD MAY 2023

events

A curated selection of the most intriguing upcoming events in our area.

Second Annual Pioneer Valley Conference for Women

MARRIOTT SPRINGFIELD DOWNTOWN, 2 BOLAND WAY, SPRINGFIELD, MA | 7:30 AM

Join hundreds of local women and a fantastic lineup of speakers for the second annual conference highlighting local experts who share insights and strategies about all facets of women's life and work. Tickets are $52 and include breakfast, lunch, complimentary wine and hors d'oeuvres, and swag bag. Comedy Show tickets for Wednesday evening before the conference are $35. Visit sheslocal.org/pioneer-valley-conference-for-women/

Kentucky Derby Party and Fundraiser at MGM Springfield

ONE MGM WAY, SPRINGFIELD, MA | 5:00 PM

Enjoy delicious food, cocktails, prizes, and the company of great friends while watching the Derby on the big screen and supporting the children and families served by Square One. The Derby Party takes place from 5 to 8 p.m. in the Armory at MGM. Visit startatsquareone.org/events or contact Kris Allard at Square One to learn more: kallard@sdn.org, 508.942.3147.

West Side Legacy Stories: Intergenerational Interviews Sponsored by Rotary

STORROWTON RESTAURANT, EASTERN STATES EXPO, WEST SPRINGFIELD MA | 11:30 AM

Join the Rotary Club of West Springfield as they celebrate the lives and stories of West Springfield residents. The Legacy project compiles video interviews conducted by high school journalism students, capturing oral histories of some of the town's senior citizens. The celebration will include highlights of the videos, along with a lunch. Visit portal.clubrunner.ca/6035 for tickets and more info.

Mother's Day Carillon Concert

STANLEY PARK, 400 WESTERN AVENUE, WESTFIELD, MA | 1:30 PM

Come for this free, hour-long concert and take a leisurely stroll through the rose garden and the park while listening to the beautiful sounds of the Carillon Tower's bells. Stanley Park’s carillonneur will play a variety of selections during this special concert on Mother's Day. Visit stanleypark.org/events for details.

The Temptations and The Four Tops

SPRINGFIELD SYMPHONY HALL, 34 COURT STREET SPRINGFIELD, MA | 7:30 PM

A spectacular show at Symphony Hall by MGM Springfield featuring “American music royalty” The Temptations and superstars The Four Tops. An evening of soulful R&B and Motown with your favorite hit songs and musical enjoyment for all ages. Call 413.273.5000 or visit mgmspringfield.mgmresorts.com

Paradise City Arts Festival

THREE COUNTY FAIRGROUNDS, 54 FAIR STREET, NORTHAMPTON, MA | 10:00 AM

Running May 27 to 29, this amazing collection of 220 selectively curated artists and makers features visual arts, scrumptious food, music under the dining tent, special events, and great fun. Welcome new exhibitors, greet your favorite artists and makers, enjoy demonstrations, workshops, and special exhibits, walk the sculpture promenade, and attend the silent art auction. Call 413.584.2237 or visit festivals.paradisecityarts.com.

Want to be featured?

Get in touch by heading over to our landing page to connect: CityLifestyle.com/WestSpringfield

MAY 4TH MAY 6TH MAY 7TH MAY 14TH MAY 21ST MAY 27TH EVENTS MAY 2023
34
Birthstone is the Emerald. Choose from our curated selection of unforgettable pieces. \\ (413) 536-7353 // Located at the Holyoke Mall (lower level) Beautiful. Delicate. Rare. Honor her in gemstones of purest green.
May’s
FULL-SERVICE RENTAL MANAGEMENT FOR THE PIONEER VALLEY ATTENTIVE SERVICE | EXPERIENCED FACILITY MANAGERS SKILLED MAINTENANCE SPECIALISTS 413.977.3154 | HGHOMEIMPROVEMENT.COM | b FOLLOW US ON FACEBOOK: HG HOME IMPROVEMENT INC.

Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.