Issuu

Summer in West Bloomfield Starts With Exploration

There’s something exciting about discovering something fresh. A new place, a new experience, a new perspective on yourself.

That spirit of exploration is what inspires this month’s "Explore" issue.

Exploration looks like stepping into the world of Ferrari through the story of the remarkable team at Cauley Ferrari – a West Bloomfield legacy built on passion and precision that goes far beyond the cars themselves.

It means exploring new approaches to health and wellness. Across West Bloomfield, more people are experimenting with therapies like red light therapy, oxygen therapy, cold plunge and contrast treatments in search of more energy and longevity. Our feature on biohacking takes a thoughtful look at why this movement is growing – and what it says about the way we live today.

Sometimes exploration is simpler. Sometimes it’s just discovering what a truly good night’s sleep can do for your life. In this issue, we explore the growing connection between sleep and overall health.

Looking for a vacation spot that's a short flight away? Check out our feature on Wilmington, North Carolina, a historic coastal city on the Cape Fear River.

And because exploration doesn’t always have to be far from home, we’re highlighting ways to enjoy a summer of fun through West Bloomfield Parks – from outdoor events and trails to family activities and new experiences waiting just around the corner.

Exploration doesn’t require a passport or a grand adventure. Sometimes it’s simply being curious enough to try something new.

I hope this issue inspires you to do a little exploring of your own.

TODD HAIGHT, PUBLISHER @WEST_BLOOMFIELD_CITYLIFESTYLE

July 2026

PUBLISHER

Todd Haight | todd.haight@citylifestyle.com

MANAGING EDITOR

Margaret Haight | margaret.haight@citylifestyle.com

ACCOUNT MANAGER

Allison Sommerville allison.sommerville@citylifestyle.com

PUBLICATION DIRECTOR

Jessica Parsons | jessica.parsons@citylifestyle.com

CONTRIBUTING WRITERS

Abby Burgess, Scott Stallings, Cindy Stewart

CONTRIBUTING PHOTOGRAPHERS

Jackson Austin, John Heck, Cindy Stewart

Corporate Team

CEO Steven Schowengerdt

President Matthew Perry

COO David Stetler

CRO Jamie Pentz

CoS Janeane Thompson

AD DESIGNER Rachel Chrisman

LAYOUT DESIGNER Kelsey Ragain

QUALITY CONTROL SPECIALIST Megan Cagle

JULY 2026

city scene

WHERE NEIGHBORS CAN SEE AND BE SEEN

1: Local country music star Audrey Ray arrives at West Bloomfield City Lifestyle’s ICONE networking event 2: Bill and Mike Bahoora, co-owners of Italcasa Design, host ICONE’s evening of connection and community 3: Maria Bland, Founder/CEO of P.U.R.E. Lip, treats ladies to an iconic immersive beauty experience 4: Christy Michalec, Angela Rice & Alexa Michalec bring the style to ICONE’s chic celebration 5: Bill Bahoora, Maurice Barham and Chef John Spagnuolo celebrating iconic style 6: Audrey Ray gives iconic performance at ICONE event hosted by Italcasa Design Studio 7: West Bloomfield & Troy City Lifestyle Magazine Publishers Margaret Meyer Haight & Todd Haight

MICKEL SPENCER

12:

American

Commerce

8: Evan Georges, Asal Georges, Jacob Leply, Raghad Leply, Marina Shamoon & Thamara Sokana 9: Eava Foster and Solanus Shathaia celebrating the iconic woman shaping our community 10: Italcasa designer Lisette David and Ghayda Bahoora join 200 guests at ICONE Celebrating Iconic Women 11: Sabrina Raso Vaughan and Italcasa designer Victoria LaFata enjoy ICONE’s chic celebration

Country singer Audrey Ray with local Home Clean Heroes owner Cheryl Arafat 13: Ambassador John Gerard Akouri, Lebanese

Chamber of

President, with ICONE host Bill Bahoora 14: The Honorable Richard L. Caretti and Bill Bahoora

MICKEL SPENCER

CHERYL ARAFAT

MICKEL SPENCER

Your Summer Staycation

Start Planning Your Summer of Fun with WB Parks

ARTICLE BY ABBY BURGESS, WB PARKS COMMUNITY ENGAGEMENT COORDINATOR | PHOTOGRAPHY BY WB PARKS

Looking for your next summer adventure? The fun starts right here with West Bloomfield Parks, offering a vast array of programs and events plus more than 600 acres of parkland.

Sunset Yoga

July 16 through August 27, 6:30 to 7:30 p.m.

A summertime favorite every year. Meet at the top of the hill at Marshbank Park for a rejuvenating sunset yoga practice. This guided class with music invites you to relax while taking in the beauty of a Michigan summer sunset. The best part? No yoga experience is necessary to join. Watch your worries melt away and enjoy this soothing and mindful addition to your summer evening schedule.

Explore New Trails

Get your steps in this summer and explore West Bloomfield’s expansive trail network. Check out the WB Trail, a former railroad that makes up a portion of the Great-Lake-to-Lake Trail. Stop by the West Bloomfield Nature Preserve and meander the wooded path that is home to over 100 bird species, red fox, salamanders and more. Finally, reach your summer fitness goals at Drake Sports Park, which features our paved walking path with fit trac stations.

Whether you’re looking to learn a new skill, relax on the concert hill or just enjoy the beautiful weather, summer is one of the best times to explore the outdoors. Time spent in nature is a great way to reset. You’ll develop new connections and learn about West Bloomfield’s robust and diverse natural resources.

West Bloomfield Parks strives to ignite “the nature of community.” With more than a dozen parks located throughout the township, your next adventure is waiting right outside.

Marshbank Music

Wednesdays in August, 5:30 p.m. to 8:30 p.m.

Come to the concert hill at Marshbank Park for great tunes and food. Enjoy free, live entertainment with concerts every Wednesday in August. Each concert features a different genre as well as a variety of food trucks, guaranteeing a fun and unique musical experience.

• August 5 – Infinity and Beyond: A Journey Tribute

• August 12 – Lost West: Rock & Country

• August 19 – Klay N’ The Mud: Pop Rock

• August 26 – Mainstreet Soul: Top 40 Hits

Bees, Butterflies & Blooms: A Pollinator Festival

August 22, 10 a.m. to noon

Buzz and flutter around Marshbank Park as you learn the importance of our pollinators.

Discover the beautiful world of Michigan’s native bees, butterflies and other pollinating insects that help our ecosystem thrive. You’ll experience live butterfly displays, free native seed giveaways and more at this free festival. Numerous hands-on activity stations include:

• Monarch tagging with butterfly release

• Free face painting

• Beeswax craft

• Sweep netting to look for our native pollinators

• Interactive talks with Bees in the D

This summer, join a class, turn up the fun at our community special events and concert series, find your favorite new park or trail and make this staycation one to remember. Here are a few ideas to get you started.

Want even more parks and recreation fun? Follow WB Parks on Facebook and Instagram.

And visit wbparks.org to discover more summer ideas for you and your family or to register online for any WB Parks activity.

Exploring the passion behind Michigan’s Ferrari legacy

THE ART of FERRARI

ARTICLE BY R. TODD HAIGHT

PHOTOGRAPHY BY JOHN HECK & JACKSON AUSTIN

Photo: Jackson Austin

“WHEN YOU RACE YOURSELF AND YOU LOVE SPORTS CARS, IT JUST DOESN’T GET ANY BETTER THAN FERRARI.”

– Jeff Cauley

Photo: Jackson Austin

There’s a moment when the doors open inside Cauley Ferrari and people stop talking.

Maybe it’s the unmistakable sound of a V12 engine echoing outside the showroom. Or the sight of a hand-finished Ferrari sitting under the lights like a sculpture. Or maybe it’s the realization that for so many

people, this is the car they dreamed about long before they could ever afford one.

For Jeff Cauley, that feeling never gets old.

“When you race yourself and you love sports cars, it just doesn’t get any better than Ferrari,” he says. “I’ve always considered myself very, very blessed.”

That passion is everywhere inside Cauley Ferrari of Detroit, the West Bloomfield dealership Jeff and his family crafted into one of the most respected Ferrari destinations in the country. Unlike many luxury brands built around exclusivity, the Cauley approach has always felt unusually personal. Rooted more in emotion than status.

Decades after entering the automotive world, Jeff still races competitively, climbing behind the wheel at tracks across the Midwest. Earlier this spring, he entered – and won – three races at Waterford Hills Road Racing.

“It’s the greatest feeling in the world,” he says of racing. “It’s about precision and adrenaline. You have total control and total responsibility.”

That connection to racing culture has helped shape the dealership’s identity from the beginning. Ferrari, after all, was born on the racetrack long before it became a luxury icon.

Even so, Jeff says, Ferrari is not about showing off.

“Our customers aren’t buying a Ferrari to impress people,” he explains. “They’re truly buying a Ferrari because they respect the beauty and technical engineering of the car.”

Many are entrepreneurs and selfmade business owners; others simply hard-working people who spent years pursuing success while dreaming of one day rewarding themselves with the car they always wanted.

One customer carried a photo of a Ferrari in his wallet for 20 years while growing a franchise business. The day he finally bought his first Ferrari from Jeff, he pulled out the worn picture he had kept as motivation all those years.

Photo: Jackson Austin

Photos on this spread by John Heck, except where noted

“That was special,” Jeff says.

That sense of aspiration – of exploring what’s possible – is woven deeply into the Cauley story itself.

Long before Ferrari red became part of the family identity, the Cauley name was already synonymous with performance cars in Metro Detroit. Jeff grew up around dealerships founded by his father, Jack Cauley, eventually building a reputation in the Corvette world before Ferrari North America came calling in 1998.

What followed became part of dealership lore.

“It was probably the absolute fastest in recorded history from initial contact to signing the letter of intent,” Jeff says of securing the Ferrari franchise.

In this case, though, what mattered most wasn’t speed. It was vision.

At the time, West Bloomfield was still evolving into the luxury community it is today. Jeff saw the opportunity to build something different here.

The 2018 expansion transformed the dealership further as Jeff created Casa Ferrari – an upscale second-floor lounge with an outdoor deck and a museum celebrating Ferrari history and racing culture.

Visitors are welcome to explore the museum, tour the dealership and experience the Ferrari world firsthand, whether lifelong collectors or simply parents bringing in a child who loves exotic cars.

“MOTHERS BRING THEIR KIDS IN JUST TO SEE THE CARS. WE DON’T TURN ANYBODY AWAY.” – JEFF CAULEY

“Mothers bring their kids in just to see the cars, absolutely,” Jeff says. “We don’t turn anybody away.”

That may be the most telling detail of all.

Today, that legacy continues with Jeff’s son, Joe Cauley, who now serves as co-owner and general manager. Together, the two have elevated the dealership into one of Ferrari’s strongest-performing stores, cultivating relationships with collectors and enthusiasts across the Midwest and beyond.

Ferrari has never just been about horsepower or prestige. It’s about inspiration. It’s about the kid staring at a poster on his bedroom wall. The entrepreneur carrying a photo in his wallet for decades. The lifelong racer still chasing perfection around a track.

In West Bloomfield, it’s about a family that turned that dream into something real.

CauleyFerrari.com l (248) 538-9600

Photo: Jackson Austin

John

Postcards

ARTICLE AND PHOTOGRAPHY BY CINDY STEWART

Welcome to Wilmington, North Carolina, Where Southern Charm Meets the Allure of the Coast

from Cindy

Sometimes the best vacation spots are a short journey from home. Wilmington, North Carolina is less than a two-hour flight from here, is a historic coastal city on the Cape Fear River. Enjoy its riverwalk lined with more than 200 cafes, shops and bars, plus coastal charm and year-round appeal. This is a very walkable city.

Burgwin-Wright House

Do you love history? Tour beautiful downtown Wilmington in a fun and leisurely way in a horse-drawn carriage. See the sights, hear the stories and learn interesting facts dating back centuries. Depending on when you visit, the city offers ghost tours, Christmas Caroling, Valentine’s Sweetheart Rides and more.

We thoroughly enjoyed exploring the historic homes district, rich with centuries of history. At the Bellamy Mansion – built from 1859 to 1861 by skilled enslaved workers and local free artisans under the guidance of two Northern-born architects – visitors can step back into the Civil War era.

The stunning Burgwin-Wright House and Gardens is another highlight. It’s hard to imagine this beautiful site was once Wilmington’s first jail. In fact, the stone walls from the 1744 jail now serve as the foundation for the elegant town home John Burgwin constructed in 1770.

Stroll the tree-lined streets between Grace Street and Ann Street, as well as Sixth Street and Water Street, to admire stately, renovated mansions dating back to the Civil War era and beyond, including the Latimer House, constructed in 1852 and open for tours. Visiting these historic homes will make you feel as if you’ve stepped back 160 years in time.

The USS North Carolina , moored near downtown Wilmington, is America’s most decorated WWII battleship and now a memorial for 11,000 fallen service members. Tour its nine levels, check out the engine room, gun turrets, mess hall and barracks, and learn about naval life during the war.

After sampling Wilmington’s award-winning barbeque, fried chicken and fresh seafood (try the soft-shelled crab, shrimp and grouper), we headed for the beach. While Wilmington offers three nearby island beaches – Carolina Beach, Kure Beach and Wrightsville Beach – each with its own unique charm, we opted to visit North Topsail Beach, just 38 miles away.

USS North Carolina

Wilmington Riverwalk

Debbie Johnston Miller and I became roommates while studying Journalism at the State University of New York at Morrisville. Now living in Highlands Ranch, Colorado, Debbie and her husband Craig also own a condo in North Topsail Beach, making it an ideal getaway from the winter chill – and the perfect place for us to visit.

North Topsail Beach, a modest yet expanding residential beach community located at the northern end of Topsail Island, is accessible via a bridge near Sneads Ferry. The area features a tranquil natural environment with expansive, uncrowded beaches and remarkable sunrises over the Atlantic Ocean. It’s oriented towards families and offers a variety of water-related activities, such as surf fishing, kayaking, kite flying, beach relaxation, swimming and seashell collecting. You should see the assortment I collected!

North Topsail Beach is a destination where nature leads the way. It’s known for its seasonal sea turtle nests, often safeguarded by local volunteers. This makes it an ideal spot to unwind, watch dolphins from the shore and enjoy a peaceful, slower-paced vacation.

Friends Craig Miller, Debbie Johnston Miller, Cindy Stewart & Chuck Booser

Birdwatching Made Simple

EXPERT TIPS TO MAKE BACKYARD BIRDING A FASCINATING AND PEACEFUL PART OF YOUR LIFE.

ARTICLE BY MARSHALL ZWEIG

PHOTOGRAPHY PROVIDED

Thinking of putting up a bird feeder? You’re not alone. Backyard birding is the second most popular hobby in the U.S.—right behind gardening. Bob Gors of Wild Birds Unlimited in Macomb, MI, shares expert tips to help you get started—and get results.

START WITH THE RIGHT SETUP

If you’re new to bird feeding, don’t overcomplicate it. Bob recommends starting with a tray feeder, either pole-mounted or hung. “It’s accessible to the widest range of birds,” he says, “and it lets you experiment with different seed blends.”

Before setting up, take a look at your yard. Birds prefer to feed near trees or shrubs where they can perch and scan for predators. “If your yard is wide open, it’s going to be harder to attract them,” Bob notes.

Quick Tip: Place your feeder about 15 feet from trees or shrubs to give birds a safe place to wait their turn.

CHOOSE THE RIGHT SEED—AND SKIP THE FILLERS

Not all bird seed is created equal. Bob advises avoiding blends with fillers like milo, wheat, or oats. “Those are agricultural leftovers. Most birds won’t eat them.”

Each Wild Birds Unlimited store owner customizes their seed blends, based on the birds in each store’s specific area. Their blends contain no fillers—just high-quality ingredients birds actually eat. They’re available in no-mess varieties—no shells, no waste. “With standard seed, up to 40% of the weight of the bag is shells,” Bob says. “No-mess is 100 percent pure bird food.”

Quick Tip: Choose fresh, unscented, unflavored seed. Birds don’t need additives—just what they’d eat in nature. Check the ingredients on the bag: sunflower should be the first ingredient—since it’s the seed most birds love.

KEEP UNWANTED GUESTS AWAY

Squirrels causing trouble? Try safflower seed. “It tastes bitter to squirrels but attracts cardinals, grosbeaks, titmice, nuthatches and chickadees,” Bob says. Hot pepper blends also work—birds can’t taste the heat, but mammals can.

To deter large birds like starlings, Bob recommends using a cage around tube feeders to limit access. Tube feeders with small perches help discourage bigger birds. For tidier feeding, seed cylinders—compressed seed—are a great low-mess option.

Quick Tip: “Start simple,” Bob advises. “Watch what’s happening in your yard, then adjust as needed.” Unlike loose seed, cylinders make the birds work harder—and give you longer-lasting views of the birds.

SPOT BIRD BEHAVIOR (AND BACKYARD DRAMA)

Once your feeder’s up, the show begins.

“Different species act differently,” Bob explains. “Cardinals are typically the first and last birds of the day to the feeder. Male hummingbirds are very territorial and will defend ‘their’ feeder. Chickadees come to the feeder in a flash; they have a grab-and-go strategy. “In our backyard, orioles and bluebirds battle over live mealworms,” he adds. “The female bluebird often holds her ground.”

Quick Tip: You don’t need to track every species. “Just sit back with a cup of coffee and watch,” Bob says. “You’ll start noticing more than you’d expect.”

SEASONAL CHANGES TO EXPECT

Feeder activity increases in summer, thanks to fledglings. “By July, your bird population has basically doubled,” Bob says. At the same time, some favorites—like male orioles—start their fall migration as early as July.

One common myth? That goldfinches leave in winter. “They stay put,” Bob says. “But the males molt into drab-colored feathers, so people often don’t recognize them.”

Quick Tip: Keep feeding in winter. “Some of the best bird watching happens in the colder months—different species of birds visit us in the winter.”

HOW TO ATTRACT SPECIFIC BIRDS

Want cardinals? Use tray feeders or tube feeders with U-shaped perches. “They’re heavier birds,” Bob says. “Standard tube feeders are hard for them to use.”

Hoping for bluebirds? They prefer park-like settings. If your yard fits, try a nesting box with a 1.5-inch entrance, and offer live mealworms far away from the nest box.

Hummingbirds? Stick to sugar water—no red dye needed. “And expect a show,” Bob adds. “Males are fiercely territorial at the feeder.”

Wild Birds Unlimited carries feeders tailored to specific birds, but Bob and his team focus on fit. “We ask about your yard, your goals, and guide you from there.”

Quick Tip: Not sure what birds are in your area? Ask your local Wild Birds Unlimited shop.

WHY BIRD WATCHING STICKS

Bob says many customers started birding during the pandemic—and never stopped. “They looked out the window and realized something was there,” he says. It’s remained part of their lives: one couple told Bob they still start every morning on the porch with coffee and birdsong. “It became a ritual that many people now cherish,” Bob says.

For expert help making bird watching your ritual, stop by Wild Birds Unlimited in your area or visit wbu.com.

Biohacking: Exploring Modern Wellness

WHY MORE PEOPLE ARE TURNING TO ADVANCED WELLNESS THERAPIES TO FEEL THEIR BEST

ARTICLE BY TODD HAIGHT

The cold plunge is no longer reserved for elite athletes. Red light therapy has migrated from wellness podcasts into suburban storefronts. IV drips, peptides and recovery studios now sit alongside Pilates classes and juice bars across West Bloomfield. What’s this all about? And what are we to make of it?

The movement is often called “biohacking,” though local wellness experts say the goal is far less extreme than the name suggests.

“At its core, people are simply trying to feel better,” says Carrie Schabel of Degree Wellness of West Bloomfield. “There’s

so much stress in our environment now. People are looking for new ways to improve energy, recovery and overall wellness.”

Carrie says many therapies, from cryotherapy to infrared saunas, are designed to complement healthy habits, not to replace them.

“Many of these treatments work together,” she says. “You can really customize the experience around what you’re trying to achieve.”

At beem Light Sauna in West Bloomfield, owner Mike Bergmann says interest often starts with curiosity but grows

“There’s so much stress in our environment now. People are looking for new ways to improve energy, recovery and overall wellness.”

- Carrie Schabel, Degree Wellness of West Bloomfield

Opposite page, clockwise from left: Carrie Schabel | Cold plunge | Compression, IV and light therapy all at once Above: Red light sauna

once people experience the pain relief or stress relief themselves.

“There’s real science and growing research behind these therapies,” Mike says, pointing to research surrounding infrared sauna and red light therapy use for recovery and stress reduction. “People can often feel a difference pretty quickly.”

For Mike, the appeal goes beyond aesthetics. “A lot of this is about investing in your long-term health now, so you can continue feeling active, energized and healthy later in life.”

John Maarouf, D.O., of Luminary Health believes the growing interest reflects a broader shift in healthcare.

“The goal isn’t just living longer,” Dr. Maarouf says. “It’s living better.”

Still, he cautions consumers to look beyond trendy marketing. “Everything is a tool,” he says. “But it has to be used properly, by the right people, for the right reasons.”

Perhaps that’s the real story behind today’s wellness movement: not chasing perfection, but pursuing healthier, more energized lives.

Finding Wellness — Carefully

As wellness therapies become more mainstream, Dr. John Maarouf of Luminary Health says consumers should focus less on trends and more on personalized care.

“Everybody on social media is suddenly an expert,” Dr. Maarouf says. “But wellness isn’t one-size-fits-all.”

A board-certified physician with backgrounds in sports medicine, functional medicine and regenerative therapies, Dr. Maarouf believes many popular treatments – including peptides, IV therapy, hyperbaric oxygen and red light therapy – can be beneficial when used correctly.

“The research behind many of these therapies is real,” he says. “But they have to be applied appropriately and safely.”

Rather than chasing whatever treatment is trending online, Dr. Maarouf encourages patients to understand the “why” behind their wellness goals first.

“Someone may come in asking for one thing because they saw it on Instagram,” he says. “But after testing, blood work and conversations, we may discover something entirely different would help them more.”

His advice: look for providers who emphasize education, individualized plans and evidence-based care.

“The goal should always be improving long-term quality of life,” Dr. Maarouf says. “Not just following the latest fad.”

Dr John Maarouf

Mike Bergmann, beem Light Sauna

ARTICLE BY R. TODD HAIGHT | PHOTOGRAPHY BY JOHN HECK

You May Be Sleeping Wrong

Discover these "sleep coaches," who blend science and wellness principles to help you finally sleep better

You may be sleeping wrong.

Not “I stayed up too late binge-watching Netflix” wrong. More like your mattress, pillow and sleep position may quietly be working against your body every single night.

That’s the eye-opening message behind Snooze Mattress Company, a boutique sleep store that approaches mattresses less like furniture and more like wellness technology.

And yes, the staff wears pajamas.

Enter and you’re greeted by these pajama-clad “sleep coaches” who ask questions most mattress stores never even consider.

Are you waking up with shoulder pain? Hip pain? Neck pain? Tossing and turning all night? Feeling exhausted even after eight hours of sleep?

You may not be getting older. You may simply be sleeping wrong.

“We spend a third of our lives on our mattress,” says sleep coach Bree Phillips. “If your spine isn’t properly aligned, your body can’t fully recover the way it’s supposed to.”

That wellness-first philosophy is what inspired owner Jake Wylonis to bring Snooze to Michigan a year ago. After diving deeper into the health-and-wellness world through podcasts and research, he became fascinated by how overlooked sleep had become in the broader wellness conversation.

“We all focus on supplements, workouts and nutrition,” he says. “But if you’re not sleeping well, you can’t be the best version of yourself.”

The centerpiece of the Snooze experience is its “Dream Mapping” technology, a pressure-mapping system that analyzes how your body interacts with different mattresses. As you lie on a specialized bed, sensors identify pressure points, spinal alignment and support needs in real time.

The results can be surprisingly revealing.

“A lot of customers come in convinced they need a firm mattress,” Bree says. “Then we map them and realize their body actually needs something softer and more supportive.”

In other words, your brain may think one thing, while your body is begging for another.

“Customers shop with their brains, but sleep with their bodies,” Bree says with a laugh.

The technology also helps eliminate much of the guesswork. Instead of bouncing between dozens of mattresses, Dream Mapping narrows the field to options tailored specifically to the customer’s body and sleep habits.

And the stories customers tell afterward can be dramatic.

“If you’re not sleeping well, you can’t be the best version of yourself.”

– Jake Wylonis of Snooze Mattress

Sleep coaches Bree Phillips and Andre Smith

Some report their hip and shoulder pain has disappeared. Some say they’re finally sleeping through the night. Others discover that their constant tossing and turning – or repeated late-night trips to the bathroom – may actually have been their body reacting to discomfort all along.

“You can literally hear people sigh with relief sometimes when they lay on the right mattress,” Jake says. “Their body knows immediately.”

One of the brands generating the most buzz right now is Helix, a premium mattress line known for its cooling technology and deep-sleep support.

“A lot of people don’t realize temperature affects sleep tremendously,” Bree says. “If your body overheats during the night, you naturally wake up more often and spend less time in deep sleep.”

Many Helix models include cooling layers designed to disperse body heat and help sleepers stay comfortable longer, along with support systems that contour more naturally to the body.

“It’s been a game changer for us,” Jake says. “Customers come back specifically asking for Helix because they’re noticing such a difference in how they sleep.”

According to Snooze, these customers report deeper sleep, fewer interruptions during the night and waking up feeling more refreshed. Proof, perhaps, that better sleep isn’t just about comfort; it’s about wellness.

Still, despite all the technology, Snooze somehow feels more spa-like than sales-driven.

Customers are encouraged to linger. Test beds. Relax. Ask questions. Learn how to sleep better.

Which, perhaps, is the point.

Because in a world obsessed with optimizing everything else, Snooze is built around a surprisingly simple idea.

Better days begin with better nights.

Andre Smith helps customer with Dream Mapping

ARTICLE BY KALI KASPRZYK

PHOTOGRAPHY BY JANIE JONES

MAKEUP BY MIKAYLA CRANE

The 10% Target Mindset

Jen Cohen ON THE PRACTICE OF ASKING FOR WHAT YOU WANT

Winnipeg in the winter, and a 17-year-old waits 45 minutes in the cold for Keanu Reeves. Her fingers are numb. She is not there for an autograph. She is there to ask him to appear in her audition tape for MuchMusic, Canada’s MTV. When he finally agrees, she writes her number on a gum wrapper with a borrowed lip liner.

He calls days later.

That 17-year-old was Jen Cohen — fitness expert, host of the Habits & Hustle podcast, and best-selling author. She has built a career on the premise her frostbitten afternoon proved. She calls the practice the 10% Target: 10 attempts at whatever you want most in life.

The premise is simple. Most people never make one attempt. Almost nobody makes two. The math works in favor of the person who keeps going.

The top-rated Habits & Hustle podcast has logged hundreds of conversations with high performers and the people who study what the body does to the mind. Her TEDx talk, The Secret to Getting Anything You Want in Life, has traveled widely inside Fortune 500 sales-training rooms. On the Share the Lifestyle podcast, Cohen sits down to share the working rules that are the foundation of her latest book, Bigger, Better, Bolder.

“You have to be the CEO of your own life.”

FEATURING JEN COHEN

Discover the full 10% Target Mindset framework.

1 2

MAKE TEN ATTEMPTS

The door opens, or another door does. The unmade attempt and the refused one leave you in the same place — except one of them teaches you something.

STACK THE DECK

Cohen frames her habits as a wager: How do I stack the deck so I win more than I lose? The workout happens first, and the food decisions follow. The email follow-up gets sent, and the answer arrives. The choices compound in a single direction.

DISCIPLINE IS A PRACTICED SKILL, NOT AN INHERITANCE

No one is born with it. The people who look disciplined are running a routine they have rehearsed long enough that it no longer feels like effort. The reps are the skill. Miss them, and the skill fades, the same as any other.

SELF-TALK ONLY WORKS WHEN THE BODY BACKS IT UP

Confidence does not arrive by repeating the word. It arrives after the body has done the thing — the workout finished, the cold walk endured, the email sent. The mind takes its cues from what the body proves it can do. Talk follows action, not the other way around.

NEVER MISS A MONDAY

The first decision sets the slope of the rest. Skip the Monday workout, and the rest of the week tends to follow. Hold the line on Monday, and the slope tilts the other way.

Orchard Lake Country Club 100th Anniversary Open House

Orchard Lake Museum, 3951 Orchard Lake Road, Orchard Lake | 1:00 PM Greater West Bloomfield Historical Society presents the Orchard Lake Country Club’s 100th Anniversary Open House. Discover the history of the club and celebrate an incredible century, 1926-2026. See photos and a book detailing 100 years of activities. Free admission; donations appreciated. Visit GWBHS.org.

JULY 14TH & 22ND; 29TH & 30TH

New Carrabba’s Cocktail Dinners

Carrabba’s Italian Grill, 43455 West Oaks Drive, Novi | 6:30 PM

Celebrate summer with Carrabba’s traditional Wine Dinner (July 14 & 22), inspired by the unforgettable glow of Sunkissed Vineyards. Enjoy four courses paired to capture the golden hour in every glass. Then, a new event: The fourcourse Cocktail Dinner La Dolce Vita (July 29 & 30). This celebration channels the spirit of summertime in Italy. RSVP at carrabbas.com or (248) 735-0400.

JULY 25TH & 26TH

Orchard Lake Fine Art Show by Hot Works

6925 Daly Road, West Bloomfield | 10:00 AM

A juried fine art and craft show featuring professional artists from across the country, this show is consistently ranked as a top art show in America. The show includes all art mediums, live entertainment and a youth art competition. Free parking. For details, email info@hotworks.org or call Hot Works Fine Art Shows at (248) 762-2462.