BEAUTY
LUMINOUS SKIN CARE
STYLE + BEAUTY
THE ELEGANCE OF ERMA JEAN
HEALTH + WELLNESS
AMERICARE OF RICHMOND
What a wonderful season of the year May brings to us! Flowers, freshly-grown grass, and baby leaves on our trees. Along with the sound of lawnmowers humming in our neighborhoods, we feel the warmer temperatures that haven’t yet brought the intense humidity of the South. We can indulge all our senses in nature as we walk, run, hike, ride our bikes, and get away with family and friends. For me, May is all about new beginnings. I graduated from college in May, took a cross-country tour, and lived on the West Coast for a summer starting in May, and the list goes on. I’ll admit that the weather in RVA is my favorite part of May, and the fact that pools are opening and the summer vibe is on its way makes this water baby happy! What’s your favorite May memory? Please share it with us!
Speaking of family, the ladies in our lives deserve so much love and attention as Mother’s Day approaches and every day of the year. We dedicate this issue to the ladies and all that they are and do for themselves, their families, and their chosen communities.
This first Ladies’ issue for Short Pump is packed with powerful women doing amazing things in RVA. Dive in and experience a legacy of love and fashion, transformation with surgical arts, top-notch age-in-place care, and a dedicated mother who’s also an incredible advocate as a lawyer! These women will inspire you to rise in your gifts and dreams and take action to bring growth and change to yourself and those around you. Each of you is a gem of inestimable value, and you deserve it!
Please enjoy this beautiful season, and know we are so excited to share these fantastic partnerships for you to experience. We hope you always have the mindset that the best is yet to come, so seize each day and live in the present- there’s no better way!
Happy Mother’s Day!
PUBLISHER
Aaron Swart | aaron.swart@citylifestyle.com
EDITOR
Joanna Tannenbaum
joanna.tannenbaum@citylifestyle.com
ACCOUNT MANAGERS
Steven Casupanan
steven.casupanan@citylifestyle.com
Ashley Sill | ashley.sill@citylifestyle.com
Matthew Church | matthew.church@citylifestyle.com
PUBLISHER ASSISTANT
Jennifer Redmond
jennifer.redmond@citylifestyle.com
SOCIAL MEDIA COORDINATORS
Naylor Taliaferro | lcrmediallc@gmail.com
Matt Polson | matt@thevideodepartmentrva.com
CONTRIBUTING PHOTOGRAPHER
Nia Negrette Photography
CHIEF EXECUTIVE OFFICER Steven Schowengerdt
CHIEF SALES OFFICER Matthew Perry
CHIEF FINANCIAL OFFICER DeLand Shore
DIRECTOR OF SOCIAL MEDIA Mindy Hargesheimer
ART DIRECTOR Sara Minor
OPERATIONS DIRECTOR Janeane Thompson
WEB APPLICATIONS Michael O’Connell
AD DESIGNER Matthew Endersbe
LAYOUT DESIGNER Eva Tucker
AARON SWART, PUBLISHER @SHORTPUMPCITYLIFESTYLEExtraordinary homes deserve a sales associate just as extraordinary. A true real estate aficionado who lives and breathes the luxury housing market. Where can you find such a passionate, refined, and relentless real estate professional? At CENTURY 21
Extraordinary homes deserve an extraordinary sales associate. A true real estate aficionado who lives and breathes the luxury housing market. Where can you find such a passionate, refined, and relentless real estate professional? At CENTURY 21 Fine Homes & Estates®
Extraordinary homes deserve an extraordinary sales associate. A true real estate aficionado who lives and breathes the luxury housing market. Where can you find such a passionate, refined, and relentless real estate professional? At CENTURY 21 Fine Homes & Estates® . To learn more, visit www.ahomewithhart.com or call 434.390.4004.
learn more, visit www.ahomewithhart.com or call 434.390.4004.
Extraordinary homes deserve a sales associate just as extraordinary. A true real estate aficionado who lives and breathes the luxury housing market. Where can you find such a passionate, refined, and relentless real estate professional? At CENTURY 21 Fine Home & Estates®. To learn more, visit www.ahomewithhart.com or call 434.390.4004. Navona Hart
VA 23901
Want to be seen in the magazine? Tag your Instagram photos with @shortpumpcitylifestyle
After more than 25 years of transforming dreams, problems, and opportunities into thoughtful, well-executed, and creative advertising solutions, The King Agency enters a new era with a rebrand. The branding work was completed in-house, with profound discovery into the differentiators the agency brings and employee values. Members of the agency worked to distill the findings into a brand architecture and tagline: We are Your People. With their new brand, website, and tagline, they’re ready for whatever is next.
Associate Broker Greer Jones of Greer Jones Properties recently joined Shaheen, Ruth, Martin, and Fonville Real Estate. Greer brings nearly 20 years of experience working with buyers and sellers to Shaheen, Ruth, Martin, and Fonville Real Estate. srmfre.com
After 40 years at the corner of Granite and Patterson Avenues in Richmond, Book People recently relocated to a larger facility in western Henrico. The new and used bookstore is now in the Gleneagles Shopping Center next to Glory Days Grill. With a larger space, Book People plans to expand their sales to children’s books, young adult, and manga sections. The store is located at 10464 Ridgefield Parkway.
Lakeside Park Club in Henrico, located at 1700 Lakeside Avenue, is in discussions to be purchased by McConnell Golf, a North Carolinabased firm that owns fifteen golf courses in three states, with two in Virginia. McConnell recently sent a letter of intent to Lakeside Park Club and intends to present a more formal offer to begin negotiations with club leadership and explain its plans to members.
Get in touch by heading over to our landing page to connect:
CityLifestyle.com/ShortPump
The best places and things to do in our area.
BY JOANNA TANNENBAUMGrab your gal pals and plan a relaxing or upscale day, weekend, or (GNO Girls' Night Out!) with any one of these local experiences fit for the females in this list curated by Joanna Tannenbaum.
THE RICHMOND FUNNY BONE COMEDY CLUB AND RESTAURANT: Enjoy a night of laughs, drinks, and dinner with the ladies at a comedy show at The Richmond Funnybone Comedy Club & Restaurant. 11800 West Broad Street, Suite 1090, Richmond, VA
ERMA JEAN: Shop for apparel and accessories for your next Girls' Night Out at Erma Jean. 11741 West Broad Street, Richmond, VA
BURN BOOT CAMP: Take a fitness class with your best friend and burn calories at Burn Boot Camp. 3091 Lauderdale Drive, Henrico, VA
CASA DEL BARCO: Experience the warm weather together at a restaurant with outdoor seating like Casa Del Barco. 11800 West Broad Street, Suite 2516, Richmond, VA
CAFFÉSPRESSO: Meet your friends for coffee and breakfast at a local café like Cafféspresso. 1127 Gaskins Road, Henrico, VA
Scan for more photos and the full list.
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Are you looking to make your skin clean, refreshed, and glowing after the cold winter months? That’s precisely what you will get with the new Obagi Skintrinsiq facial at Richmond Surgical Arts! Building on Obagi’s scientifically-backed research and knowledge of the skin, the Skintrinsiq system delivers a soothing, spa-like facial treatment with multipurpose benefits. The Obagi Skintrinsiq gently lifts the upper layers of the skin, opening channels and extracting impurities from within. Next, it infuses Obagi skin care products deep into the skin. Once the channels close, the products are locked in and continue working their magic even after completing the facial. It also integrates simultaneous red or blue LED light therapy into the treatment. The Skintrinsiq facial is safe for all skin types and customizable for individual skincare needs. Patients can’t get enough of this luxurious treatment and see an immediate glow and an overall improvement in their skin health. Richmond Surgical Arts recommends incorporating the Skintrinsiq facial into your skincare routine every six to eight weeks for healthier skin that radiates beauty.
Richmond Surgical Arts is proud to carry multiple clinical skincare brands. Our current lineup includes Obagi, Skinceuticals, Neocutis, Epionce, and Revision. Our medical-grade skincare is backed by years of research, so you can be confident that you are getting high-quality ingredients. Starting an appropriate regimen can help prevent early signs of aging and maintain healthy, more youthful-looking skin. Whether you want to address skin tone and texture, hyperpigmentation, or fine lines and wrinkles, you can find products to suit your every need at Richmond Surgical Arts. Talk with one of our skincare experts to see which products are right for you.
To learn more about Dr. Lynam and his team, view a list of available services, or schedule an appointment for an Obagi Skintrinsiq facial, visit: richmondsurgicalarts.com
ARTICLE BY JOANNA TANNENBAUM
PHOTOGRAPHY BY AMERICARE OF RICHMOND
When he was young, Brannon Howle witnessed the incredible care his mom and dad gave to his grandmother, and he soon realized just how valuable family and compassionate people were. Later inspired by the nurses in his life, his mom, sister, and wife, Brannon decided to shift his career and focus on caring for the elderly, opening ameriCARE in Richmond. “There is a growing need in our community to help an aging population, and I have always wanted to play a role in helping others and building a strong community,” Brannon explains. “This organization allows me the opportunity to offer compassion to those in need and enable a growing staff that is committed to helping
others in a trusting and loving way.” With his mom Patty Howle beside him as the Administrator and Care Director, the mother-son duo is on a mission to deliver exceptional care to those in need to help make a positive impact on the community.
Patty loves to talk to people and make them smile. Couple that with twenty-six years of nursing, and she's the perfect person to ensure the best quality of care with a personalized and positive experience at ameriCARE. After her hospital tenure, Patty volunteered at Crossover Ministries, a charity that supports the healthcare needs of those who cannot afford it. "This experience provided valuable lessons to me in service and compassion as I worked alongside many talented physicians and others to better the community of Richmond and provide for the less fortunate," Patty says. Today, she applies her nursing
knowledge and experience to her role at ameriCARE and loves to make a difference in people's lives.
Brannon and Patty work hard to learn as much as possible about their clients. They meet with families to discuss their needs, schedules, and hobbies, using this information to match their clients with the best caregiver. From simple personal care and companionship to more complex situations like hospital stays and post-operative care, Brannon and Patty strive to connect the perfect caregiver to the client. “When customers choose ameriCARE, they get direct access to the owner and administrator,” Brannon says. "We work with them to ensure we provide the highest quality of service and make them happy with the compassionate care they are receiving.”
Contact ameriCARE for a complimentary consultation for your loved one at: americareinfo.com/Richmond
Ruby Scoops is located in Northside Richmond and creates handcrafted ice cream and non dairy frozen desserts, owned by Food Network’s “Clash of the Cones” winner Rabia Kamara
“This Virginia Ice Cream Shop is worth planning a trip around. Really.“
& Wine
ingredients
the finest, richest ice creams, sorbets, sherbets, and baked goods.
This Spring, explore which surgical options could be right for you. Dr. Gregory T. Lynam is Richmond’s only double board-certified plastic and maxillofacial surgeon and offers a wide variety of cosmetic surgery options for face and body. Some of the most popular procedures today include breast augmentation, tummy tucks, and facelifts. Breast augmentation can include getting implants, replacing old implants,
or even just a breast lift without implants. We work with many different implant manufacturers to give you a huge variety of shapes and sizes. Tummy tucks, or abdominoplasty, involve removing excess skin and fat, while repairing deeper muscle layers that may have been stretched from weight gain and/or child birth. You can even combine these procedures into one surgery—the Mommy Makeover
If you have been considering cosmetic surgery, call today for a consultation to meet Dr. Lynam and talk about what your options are!
Sisters Honor their Grandmother by Opening a Women’s Boutique in Her Namesake
Short Pump City Lifestyle got to chat with Lauren Llewellyn and Katelyn Peretti, co-owners of Erma Jean, a women's apparel, shoes, and accessories store in Short Pump. Recently commemorating its first anniversary, Erma Jean is sister-owned and named after Lauren and Katelyn's stylist grandmother, Erma Jean, who always knew how to make other women feel confident in their clothing. The sisters decided to build their family business by honoring the past and creating a legacy for future generations. "With a desire to help today's women feel the same and an interest in fashion, we leaned into the idea that a modern boutique could adopt the simple dress-shop mindset centered on building sophisticated wardrobes and making personal connections,” Lauren says.
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In 2019, the duo launched Erma Jean online and expanded to a storefront by 2022. The boutique offers a curated selection of items. "We deliberately select timeless silhouettes and statement pieces that complement different shapes, sizes, and ages," Lauren says. "The core of our products is versatile and comfortable styles for many seasons in a woman's life." From fashionable and fun girls' night out outfits to refined styles for the office, Erma Jean carries a good mix of items to help women build a versatile wardrobe. Lauren and Katelyn are excited to share that they recently added a limited collection of apparel and accessories for little girls and an assortment of home and beauty products.
When it comes down to business, Katelyn knows their customers well and can find and evaluate products based on style, fit, color, price, and quality. Lauren brings her marketing experience to Erma Jean, staying focused on promoting new products and events, managing campaigns,
and understanding sales trends. As a family-operated business, it's only fitting that their mother, Kim Peretti, plays a prominent role at Erma Jean. Kim manages their books, maintains a clean and organized appearance, ensures products meet their standard of quality, restocks items, and checks out customers.
Lauren and Katelyn are proud of their shop's location, situated among other small businesses that cater to women, like a salon, a med spa and wax center, and popular coffee and gift shops. With their grandmother's values and essence set at the forefront, the sisters thrive on connecting with local community members to assist with their fashion needs. Lauren and Katelyn welcome you to stop in Erma Jean at the Shoppes at WestGate in Short Pump, 11741 West Broad Street, Richmond, Virginia 23120.
Shop online at: shopermajean.com and follow them on social media: @shopermajean
“We inherited an entrepreneurial spirit, a value for craftsmanship, an interest in fashion, and a desire to support women as our grandmother did.”
- Lauren Llewellyn
“It’s not often that I can find a boutique that’s fashion-forward and fits my budget, but Erma Jean does just that! There’s something for every occasion and season, and the help and service from the owners can’t be beat!” - Betsy S.
“Loved my styling time with Lauren and Katelyn! They were friendly, listened to what I liked and didn’t like, and put different outfits together! They made a style-lacking mama turn into a confident outfit-wearing woman! I am not shopping anywhere else!” - Becky E.
“Erma Jean is always my first go-to shop for quality, stylish, and affordable pieces. I can trust their brand for style and fashion, and I’ve depended on their personal style sessions to help me pick pieces that will work for me and my body type.” - Melissa W.
Suzy Sno is an homage to New Orleans style snowballs.
Unlike a snow cone, the ice of a snowball is fine and fluffy like freshly fallen snow. All of our snowballs are made in-house with organic sugar and come in over 60 flavors!
Courtroom dramas on television inspired a young Miriam Airington-Fisher to become a lawyer. She loved the idea of standing up for other people. At the beginning of her career, Miriam worked as a legal aid attorney and public defender, then progressed to a small firm. Even though she enjoyed the work, as a new mother, it was highly demanding to be in court daily while working nights and weekends to keep up. "When my daughter was born, I knew I couldn't keep going at that pace, but I still wanted to practice law, and I also needed to earn a living," Miriam explains. "I decided to open my own practice. I didn't have all the answers, but I figured that I could make it work if I was in the driver's seat." Like any working parent struggling to navigate childcare, sick days, and daycare closings while still having to
work, Miriam found the flexibility in her entrepreneurship to jump around those hurdles.
Miriam wanted to prove professional achievement is possible without sacrificing balance. With technological tools like online portals, live phone support, virtual meetings, and virtual support staff, Miriam is confident that businesses can still provide excellent service without being tethered to their phones and emails. She built her practice, Airington Law, into a sustainable firm by hiring support and creating processes to complete work efficiently and profitably. "We are all very dedicated to our clients and the work we do, but I do not promote a culture of workaholism, which is very prevalent in the legal field," Miriam says. "We all have families and personal lives. Some of our team members are parents and have specific schedule needs, which we work to accommodate in a way that is fair to the rest of the firm."
Airington Law is proud to be a women-led law firm that combines quality representation with
Besides running a successful law firm and publishing a book, Miriam manages a website, Mom’s A Lawyer, a digital community of resources for lawyer moms. She shares tips and support for lawyer moms interested in entrepreneurship through blog posts, videos, and a monthly newsletter. To learn more, visit momsalawyer.com .
a family-friendly culture. "We have an amazing team of truly passionate and dedicated legal professionals, and we help hundreds of clients each year," Miriam says. "We also have a respectful and family-friendly firm culture, and I can continue to do the work I love and have meaningful time with my kids." Miriam decided to share her journey, hoping it might inspire other women lawyers to choose entrepreneurship. In January 2023, she published a book titled Mom's a Lawyer: How to Start a Firm and Take Control of Your Life as a guide for working mothers who wish to leave traditional legal jobs for legal entrepreneurship. Notably, the book became an Amazon bestseller in the first week. Miriam is hoping to reach out and encourage more working moms to run their own businesses, so they can promote positive changes within their professions.
Mom's a Lawyer: How to Start a Firm and Take Control of Your Life is available for purchase in print or digital from Amazon. Visit Airington Law’s website at: airingtonlaw.com
LEWIS GINTER BOTANICAL GARDEN | 9:00 AM
Come to one of the garden’s largest plant sales with more than 40 vendors selling plants from well-known favorites to rare exotics. All proceeds benefit the Garden’s educational mission. This event is rain or shine and located outside in Parking Lot C. Till 3:00 p.m. lewisginter.org
CRUMP PARK AND MEADOW | 11:00 AM
This free event will showcase the agricultural practices, trades, and crafts of days past. Local craftsmen and businesses will be demonstrating their trades and selling their wares. There will be crafts, a fun zone, contests, folk music, and food trucks. Till 4:00 p.m. henrico.us
ERMA JEAN
Join Erma Jean for a special Mother's Day event. Shop our newest summer releases, create a beautiful flower arrangement, and get linked with permanent jewelry. It's the perfect outing with your best friend, sister, mom, or daughter. To sign up, visit: shopermajean.com
LATITUDE SEAFOOD CO. AT WESTCHESTER COMMONS | 11:00 AM
The Colorado Fund for Muscular Dystrophy will revive their restaurant series to help raise funds for those in need with muscular dystrophy. Join them for Crab Leg & Cocktail Thursday ($20 pound of Alaskan Snow Crab Legs + $5 Signature Martinis & Cocktails). All purchases will have a percentage of proceeds going directly towards current grant applicants with muscular dystrophy across the U.S. Till 9:00 p.m. coloradofmd.org; latitudeseafoodco.com
EVENTS CONTINUED
MAY 14TH
21 SPOONS | 10:00 AM
Join Chef Ann Butler and 21 Spoons for a Mother's Day Brunch. $45 per person. Till 3:00 p.m. 21spoonsmidlo.com
MAY 19TH-MAY 21ST
ST. ANTHONY MARONITE CHURCH | 11:00 AM
The Lebanese Food Festival is a day of celebrating Lebanese culture with food, music, and dancing. Available dishes include hummus, yogurt and cucumber salad, kabobs, falafel, and desserts. Alcoholic and nonalcoholic beverages will be available. A variety of vegetarian dishes will also be available. Friday and Saturday from 11:00 a.m. Till 10:00 p.m. Sunday from 10:00 a.m. till 8:00 p.m. lebanesefoodfestival.com
MAY 19TH
OUR LADY OF LOURDES
CATHOLIC SCHOOL | 4:00 PM
The Bull Roast is an afternoon of fun and games for children and adults. The event is open to the public, and all proceeds will benefit the school. Till 9:00 p.m. facebook.com
MAY 19TH
DEEP RUN PARK | 7:30 PM
Check out Deep Run Park for a movie night featuring An American Tail, the story of a young mouse on a quest to find his family after he was separated from them during a stormy boat ride from Russia to America. Bring your dinner, a lawn chair or a blanket, and a flashlight. A food truck will be available for concessions. Till 9:30 p.m. henrico.us
Get in touch by heading over to our landing page to connect: CityLifestyle.com/ShortPump
