Style SEPTEMBER 2022
Cat Cans Portable Services of Manhattan has been offering portable restroom rental for 12 years & septic pumping services for 10 years. Owners, Matt & Aricca Wallace with their sons Mason & Marccus would like to thank Manhattan and surrounding communities for the ongoing support! Anniversary Special mention this add to receive $10 off your next septic pump Call 785-539-9700 to GET PUMPED! 785.539.9700 | www.catcansofmanhattan.com 2
IRT-1848G-A edwardjones.com Member SIPC Emily L Surritt Financial Advisor 1213 Hylton Heights Rd Ste 125 Manhattan, KS 66502 785-776-9234 Mark A Ewing 2505 Anderson Ave. Ste. 103 785-370-4120 Matt Paquette 1419 Westport Landing Pl. Ste. 111 785-539-6777 Doug Springer 335 S. Seth Child Rd. 785-587-1866 Gage Zierlein 530 S Third St. Ste. 110 785-537-0022 Sarah Pacheco, CRPC® 519 Lincoln 785-456-1980Ave. D.C. Hackerott, CFP® 2021 Vanesta Pl. Ste. B2 785-776-5902 Joel R Phipps 530 S Third St. Ste. 110 785-537-0022 Emily L Surritt 1213 Hylton Heights Rd. Ste. 125 785-776-9234 Adam Greenwalt 1403 W Hwy 785-456-232224 Kerri L Spielman 701 4th 785-632-6811Street Catherine E McKinley, CFP® 2012 Vanesta Pl. Ste. 230 785-539-5589 Allen L Reid 604 785-539-8203Humboldt Bill Wolf 555 Poyntz Ave. Ste. 100 785-537-3700 David D Nelson 1403 W Hwy 785-456-232224 3| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
As I sit here, I ponder what to say for the September/Style Issue’s Lifestyle Letter. I guess I usually start each letter by talking about the weather. It's easy. It’s always a good ice breaker. On a larger scale, it’s something people have in common. You really can shoot the breeze and talk about the weather with just about anyone. While I absolutely love summer, it’s hard not to be excited that the best weather season of the year is almost upon us. Good ole Autumn. Fall. Otono en Español. You’ve got the changing of the leaves, pumpkin spice lattes, chili and cinnamon rolls, K-State & Chiefs football!
As the Style Issue continues, we’ll also get to meet Amber Jensen, a Manhattan hair stylist who found a real knack for social media strategiz ing. She offers tips on how to best maximize your online presence. Then, in honor of football season, we head to west Manhattan — to the Chiefseum!
Oh, ya! I’m sure I’ll get much sappier about all that stuff in October. The changing of seasons is often a time for a closet refresh, and September is known for its fashion and style issues in the magazine world. We are thrilled to participate in the trend this year. Styles are ever changing, and it’s always interesting to see what fresh new takes the fashion world brings us. In this issue, you get to meet Regan Amber. Gracing the cover and adorning several pages, she models a few different dresses, as well as something fun to wear on game days. Regan is an Occupational Therapist by trade, and hasn’t really modeled before, but she’s a natural! A native of Dodge City, she’s the granddaughter of Butch Gleason, the original owner of Happy, the bulldog on the cover of the August issue. She’s also my first cousin once removed!
This article takes you on a fun tour through the largest collection of Chiefs memorabilia in the world! Fashion choices can reveal a lot about our personalities, and they are a great way to express ourselves. Bring on fall in your own best style, and we will see you around town. Cats by 90!
TYLER JACKSON, @MANHATTANCITYLIFESTYLEPUBLISHER
Warm Regards,
Falling FashionInto
PUBLISHER Tyler Jackson | tyler.jackson@citylifestyle.com EDITOR Heather Hoffman | heather.hoffman@citylifestyle.com AD DESIGNER Whitney Lockhart LAYOUT DESIGNER Kelsi Southard STAFF PHOTOGRAPHER Tim Sigle | siglephoto@gmail.com CONTRIBUTING WRITER Kenny Whitis CONTRIBUTING PHOTOGRAPHER Devan Garcia September 2022 Scan QR code to visit our Instagram LIFESTYLE LETTER Corporate Team CHIEF EXECUTIVE OFFICER Steven Schowengerdt CHIEF SALES OFFICER Matthew Perry CHIEF FINANCIAL OFFICER DeLand Shore CHIEF OPERATING OFFICER Randy Radosevich DIRECTOR OF SOCIAL MEDIA Mindy Hargesheimer ART DIRECTOR Sara Minor OPERATIONS DIRECTOR Janeane Thompson AD MANAGER Chad Jensen WEB APPLICATIONS Michael O’Connell LIFESTYLE LETTER Proverbs 3:5-6 Learn how to start your own publication at: citylifestyle.com/franchise CITYLIFESTYLE.COM/MANHATTAN | Manhattan City Lifestyle™ is published monthly by Lifestyle Publications LLC. It is distributed via the US Postal Service to some of the Manhattan area’s most affluent neighborhoods. Articles and advertisements do not necessarily reflect Lifestyle Publications’ opinions. No portion of this magazine may be reproduced in any form without written consent. Lifestyle Publications does not assume responsibility for statements made by advertisers or editorial contributors. Information in Manhattan City Lifestyle™ is gathered from sources considered to be reliable, but the accuracy of all information cannot be guaranteed.4
inside the issue The Style Issue SEPTEMBER 2022 ON THE COVER DEPARTMENTS 4 Lifestyle Letter 8 City Scene 10 Business Monthly 14 Local Experiences 16 Our Town LIFE + CULTURE 22 Inspired By STYLE + BEAUTY 28 Trend Setter LOCAL SERVICES 32 Events 34 Road Trip TRAVEL FEATURED 16 Kingdom Treasures Take a Tour of Manhattan’s Chiefseum, the World’s Largest Collection of Kansas City Chiefs Memorabilia 22 Style Fall Fashion Inspiration for All Your Autumn Events 28 Social Media Style How Local Stylist Amber Jensen Built A Client Base Through Social Media Photography: Tim Sigle With autumn just around the corner, we partnered with Regan Amber to give our readers some fall fashion inspiration. 28 16 22 6
SOURCE LOCAL PLANT ROUTINE UPDATES HOUSEPLANTS & POTTERY GRASS SEASONAL ITEMS LANDSCAPING FALL MATERIALS, SEED, FERTILIZER, (785) 539-5479 | BlueRiverTraders.com 2620 Tuttle Creek Boulevard Manhattan, KS 66502 It just feels like home. CustomHomeFurnitureDecor BV Downtown Manhattan danenbergjewelers.com Brian Danenberg Kate Narrow Elanor Bryant Keith Stewart 7| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
1: Takemore Mhlanga (Zimbabwe) and Ines Tchkountke (Cameroon), 2022 Mandela Washington Fellows 2: K-State graduate & current Cleveland Cavaliers player, Dean Wade with Rod Hoffman of Max Motors 3: Tre Glasper and happy customers celebrate Tre’s Squeeze’s Anniversary at Third Thursday on Poyntz 4: The Lomos at MidFest, the largest annual music festival in MHK 5: 2022 Mandela Washington Fellowship Civic Leadership Institute at K-State: Docas Elisha (Nigeria), Lee Tatenda (Zimbabwe), and Ines Tchakounte (Cameroon) 6: A bare back bronc rider awaits his turn to ride at the Kaw Valley Rodeo 7: Another great year of PRCA rodeo was held at Manhattan’s 46th Annual Kaw Valley Rodeo
1 3 67542 city scene SEPTEMBER 2022 CITY SCENE TRE'S SQUEEZE Where neighbors can see and be seen. Want to be seen in the magazine? Tag your Instagram photos with @manhattancitylifestyle ALLY CONNOLLY ALLY CONNOLLY HEATHER HOFFMAN ROD HOFFMAN TYLER JACKSON TYLER JACKSON 8
Giant, in-stock inventory. Ready for immediate carryout or quick delivery. Your Home Town Value Leader Since 198312 MONTHSNOINTEREST (785) 537-2288 | The-Furniture-Warehouse.com | 2326 Skyvue Lane · Manhattan, KS 66502 Visit our website at the-furniture-warehouse.com | Closed Sundays (785) 410-8687 | RETHINK785.COM 120 NORTH 4TH STREET · MANHATTAN, KS 66502 NEW CONSTRUCTION & CUSTOM HOMES FARM & RANCH · RECREATIONAL LAND Enlist an advisor, NOT a salesperson” “ AIMEE BROKER-REALTOR/OWNERNELSON785.410.8687RETHINK785.COMSOLD785@GMAIL.COM PROUDLY SERVING Wamego ◆ Junction City Manhattan ◆ Lawrence ◆ Topeka. Residential ◆ Commercial Industrial ◆ New 785-456-1133ConstructionColemanElectricllc.com Monday-Friday 8:00am to 5:00pm Wamego, Kansas 66547 Your Master Electrician in Wamego, KS 9| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
MANHATTAN’S ONLY NON-PROFIT HOSPICE OFFERING HOSPICE & PALLIATIVE HOME HEALTH GoodshepherdHH.org | Info@hcandh.org | 785-537-0688 3801 Vanesta Dr.
The inauguration of K-State's 15th President, Dr. Richard Linton, will at held on Friday, September 2nd at 2 pm in McCain Auditorium. A reception will imme diately follow in the lobby. The ceremony will also be livestreamed on the President's website, as well as recorded for those unable to attend or watch live. Classes will not be canceled during the inauguration. k-state.edu/president Manhattan, Kansas 66503 Office of the President
Inauguration of 15th K-State President, Dr. Richard Linton
Tre's Squeeze
SEPTEMBER 2022
One Year Anniversary
Founded by nine year old Tremaine Glasper, Tre's Squeeze offers exceptional lemonade. In the past year, Tre's Squeeze has sold out each week at the MHK Farmer’s Market and Hy-Vee, and partnered with Smokin’ H's Meats and The Grill To Go. Tre has judged a K-State College of Business Administration Pitch Competition and presented about entrepreneurship to Manhattan Catholic Schools and Northview Elementary School. Tre is now fundraising to purchase a small trailer to travel for events! tressqueeze.com
YOUR TRUSTED SOURCE FOR COMPASSIONATE CARE Photography K-State
BUSINESS MONTHLY
Photography by Tre's Squeeze of exciting news from local businesses.
business monthly A round-up
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SUMMER OTT DIERKS ATTORNEY AT LAW 120 N 4th St., Ste. A • Dierkslawfirm.com (785) 775-1200 • Info@dierkslawfirm.com Business ◆ Civil Contracts ◆ Estate Planning Family Law ◆ Mediation Municipal ◆ Probate Trust ◆ Real Estate We Are Here To Assist You Every Step Of The Way We take the invitation into your home very seriously. Carpet, Upholstery & Area Rug Cleaning FREE EVALUATIONS 785-776-1927 www.carpetcleanse.info MEET YOUR FRIENDS AT KITE’S & KITE’S AGGIEVILLE DRAFTHOUSE. MANHATTAN’S BEST PLACE TO WATCH THE CATS, CHIEFS AND ALL YOUR FAVORITE TEAMS! KITE’S IS NOW OPEN ONCE AGAIN! WE HAVE A NEW KITCHEN, OFFERING ALL THE SAME CLASSIC KITE’S FAVORITES! 615 N. 12TH ST. AGGIEVILLE MANHATTAN, KS 66502 EATINGMHK.COM/KITES-BAR-AND-GRILL785-776-4300AGGIEVILLE’SGAMEDAYHEADQUARTERS 11| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
C. Clyde 5K & Midge Mile Walk for Shepherd’s Crossing Held on September 17, this race honors the first K-State College of Business Administration Dean, C. Clyde Jones, a tireless community volunteer. Families are encouraged to honor Midge by joining their children in a Halloween cos tume walk, with prizes for the most creative children’s costumes. The event benefits Shepherd’s Crossing, a local philanthropic organization offering bud get counseling and financial support for utilities, rent, and prescription medi cine to Riley County and St. George residents. www.shepherdscrossing.info Shepherd's
(785) 775-0202 | precisiontintjc.com | 524 Fort Riley Blvd, Manhattan, KS 66502 | B The UltimateWindowNano-CeramicFilm • Maximum Heat Rejection & Performance • Blocks 96%+ Of Infrared Heat • Blocks 99% Of Harmful UVA/UVB Rays • Keeps Your Vehicle Cooler • Helps Protect Vehicle Interiors Enhance Your Driving Experience FX Plus Series INFRARED96%+BLOCKSHEAT! Photography by
Crossing BUSINESS MONTHLY CONTINUED Want to be featured? Get in touch by heading over to our landing page to connect: CityLifestyle.com/Manhattan BUSINESS MONTHLY12
For information purposes only. This is not a commitment to lend or extend credit. Information and/or dates are subject to change without notice. All loans are subject to credit approval. Tannahill Lending LLC | 923 Westport Pl Ste 130H, Manhattan, KS 66502 | 785-755-5000 | Company License #: 2094472 | NMLS #: 1778222 www.nmlsconsumeraccess.org | Equal Housing Opportunity. Tannahill Company LLC DBA Tannahill Insurance | 923 Westport Pl Ste 130E, Manhattan, KS 66502 | Agency License #: 822115671 Producer #: 17172585 | Coverage cannot be bound without written confirmation from a licensed agent TAKE ADVANTAGE OF SOME OF THE LOWEST RATES IN THE COUNTRY lock in an interest rate without an offer on a property 45-, 60-, 90-, 120-, 150-, and 180-day rate-lock options Fast and easy pre-approvalsINTERESTSECUREYOURRATE Travis Tannahill (w) 785-775-5000 (c) Travis@TannahillCo.com913-909-0613www.tannahillco.comNMLS:1778222 We provide customized cybersecurity solutions that are designed to protect you, your employees, & your business. Founded, Owned, & Operated locally | Dedicated to the security of our community. 785.323.7390 | www.trenchantcyber.com Veteran Owned Cybersecurity services company focused on providing enterprise grade security to small and medium sized businesses. 13| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
ROOTED: A FAIR TRADE STORE: Founded on the principles of equity, sus tainability, and fairness, ROOTED is a locally-owned boutique offering ethi cally-sourced, exceptionally cute clothing from across the globe. 327 Poyntz Ave, Manhattan, KS
VINTAGE ROUND UP: From a blue-and-white gingham dress and a tartan plaid skirt, to bold floral dresses, you never know what vintage treasures you will find at Vintage Round Up! 2125 Fort Riley Blvd, Manhattan, KS
ECLECTIC CHARM: From handcrafted earrings made by local brand Oatmeal & Peanut Butter to gorgeous crocheted accessories, Eclectic Charm has the perfect accessories adorn any outfit. 2125 Fort Riley Blvd, Manhattan, KS Rather than chasing trends, cultivate your own personal style by curating pieces that you truly love. Support local and international artisans, make the most of your bud get, and shop consciously at some of Manhattan's best boutiques and vintage apparel shops. From locally handmade accessories and Fair Trade Certified finds, to sustainable outdoor apparel and timeless vintage attire, Manhattan has everything you need to ele vate your style.
The Pathfinder Scan for more photos and the full list.
THE PATHFINDER: Specializing in clothing for outdoor adventures, Pathfinder carries Patagonia, which is made from 94% recycled materials and employs 60k workers in its Fair Trade program. 304 Poyntz Ave, Manhattan, KS
LOCAL
The Style Scene local experiences
EXPERIENCES
SHOP ABBY KAY (AVAILABLE AT HOJA): Handmade by Manhattan-based art ist Lianne Clements, Shop Abby Kay offers stylish earrings, barrette clips, and more. Fan favorites include The Feather earrings and Monstera Hoops. 610 S Juliette Ave, Manhattan, KS
The best places and things to do in our area. Want to recommend a local experience? Scan the QR code and message us on Instagram.
Photography by Heather Hoffman 14
SEPTEMBER 2022
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OUR TOWN | LIFE + CULTURE Kingdom Treasures ARTICLE BY TYLER JACKSON | PHOTOGRAPHY BY TIM SIGLE Take a tour of Manhattan’s Chiefseum, the World’s Largest Collection of Kansas City Memorabilia 16
“If you start a collection, pick one thing and stick with it,” says Curt. “Keep track of everything you get, as you get it! If you put stuff aside and think, ‘Oh. I’ll get that later,’ It gets out of control in a hurry! You won’t know what you have. Mostly though, just have fun with Contactit!”the Chiefseum Facebook page for a tour! facebook.com/chiefseum
What’s next for the Chiefseum? While it continues to grow, Chiefseum.com is in the works, as is world record recognition by Guinness. All the required documentation has been submitted, including a sworn video, photos, copy of the database, and proof of insurance. Curt was required to provide video evi dence of himself counting each item alongside three witnesses, two of whom had to be an elected official and/or a police officer. Kansas State Senator Tom Hawk and Riley County Police Department Director Kurt Moldrup were recruited for the task, as was Manhattan’s Bernie Haney, Curt’s “Chiefs Subject Matter Expert.” Haney has been Mitch Holthus’ statistician for over twenty years. Official word from Guinness is soon forthcoming.
Deep in the heart of a west Manhattan home lies a Kingdom-worthy treasure trove of magnificent proportions. Belonging to Curt and Becky Herrman, Chiefseum is the World’s Largest Collection of Kansas City Chiefs-related Memorabilia! In January 2021, it was granted that distinction by Official World Record (an internationally-recognized non-governmental organization) with 642 unique pieces. At press time, it holds 1,257 items and continues to grow. Organic in its founding, and growing steadily for over 50 years, the collection has been elevated to world class propor tions since the late 1960s. There’s absolutely no memorabilia allowed on the main floor, master bedroom, or basement bedroom of the home, per Becky’s rule. At the bottom of the basement stairs, the entrance to the Chiefseum has the most unsuspecting passageway. Save for a couple of items, and an angelic photo of Chiefs’ late great Derrick Thomas proclaiming “Our Guardian Angel” hanging on a plain white door, you’d have no clue what you’re about to see. As the door opens, brace yourself and watch your step: Welcome to the Chiefseum! Upon first visual, you’ll be mesmerized by the number of red and gold eclectic items to behold. A red velvet pool table, centered in the room below a Chiefs table light, will catch your first focused glance. Posters line the walls, along with an abundance of photos and auto graphs. There are concept helmets, dozens of footballs, and Super Bowl rings. Dozens of real life action figures are displayed in well-lit cases. There’s even a retro, glass bottle Pepsi machine on the far side of the room, crowned by a lit Tiffany-style Chiefs lamp that changes colors. There’s so much Chiefs gear around, it feels like you’ve arrived at One Arrowhead Drive. Heading down a hallway lined with cardboard cut outs of Chiefs greats, you’ll enter the bedroom, where Chiefs gear is prohibited. Back into the main room, you’ll journey around clockwise, inspecting each detail from floor-to-ceiling, while receiving the grand ole tour. A self-professed storyteller, Curt is quite adept in explaining the history and context behind each item, providing the reasoning as to why each item is displayed where it is in the room. Each time you look in a different direction, you’ll see something new. No item is duplicated in the Chiefseum, and trad ing cards are largely excluded, with the exception of about 20 cards that are rare, autographed, or plated in 2k gold. Packages of multiple items, such as pencils and poker chip sets, are counted individually. There’s also another rule: there are no current players in the collection, with the exception of Patrick Mahomes. Curt’s eye for detail stands out above everything else. Beyond expertly narrating each and every tour with expertise, he keeps meticulous archives. He maintains a database, which logs a detailed record and photo of each item, and keeps metrics like total count and uniqueness organized.
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OUR TOWN | LIFE + CULTURE18
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Aggieville’s Newest Home Decor Store Custom Home Goods | Handmade Crafts Vendor market with several diverse vendors Officially licensed K-State crafts 10% off total purchase with this ad 785-577-4190 | Thekountryattic.com B @thekountryattic | V @christybing77 1321 Anderson Ave, Manhattan, KS 66502 Tuesday - Friday 10a - 6p Saturday 10a - 4p Closed Sunday & Monday BE OWNYOURBOSS SET SCHEDULEYOUR FRANCHISELOW FEE WORK-LIFEBALANCE DO REALLYYOUHAVETOCHOOSE? Franchising with us means making money and time for your life. START YOUR OWN CITYLIFESTYLE.COM/FRANCHISEPUBLICATION« 20
HERE FOR YOU, EVERY STEP OF THE WAY.
American Family Mutual Insurance Company, S.I. & Its Operating Companies, American Family Insurance Company, 6000 American Parkway, Madison, WI 53783 Rob Wild, Agent Wild & Associates LLC 1601 Poyntz Ave Manhattan, KS (785)560-300466502
Whether you are in the planning stage of your dream pursuit or you’re looking to safeguard all that you’ve accomplished, I will meet you wherever you are in your journey. Let’s talk about your plans, and how I can help you protect them.
HERE FOR YOU, EVERY STEP OF THE WAY.
21| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
We’re here to get you there! Our Hertz Rental Companies are Locally Owned. Unlike the competitors, we serve our communities through various sponsorships and donations. We’ll meet or beat any price on any car rental in Manhattan and surrounding areas. When you need to rent a car, rent local, rent for less, rent Lewis! RentLewis.com 785-222-4436 1826 Tuttle Creek Blvd. Mon-Fri 8:00AM-4:00PM Sat-Sun Closed
HERE FOR YOU, EVERY STEP OF THE WAY.
Rob Wild, Agent Wild & Associates LLC 1601 Poyntz Ave Manhattan, KS 66502 (785) 560-3004
American Family Mutual Insurance Company, S.I. & Its Operating Companies, American Family Insurance Company, 6000 American Parkway, Madison, WI 53783 ©2016 011780 – Rev. 4/20 – 15532634 Rob Wild, Agent Wild & Associates LLC 1601 Poyntz Ave Manhattan, KS (785)560-300466502
Whether you are in the planning stage of your dream pursuit or you’re looking to safeguard all that you’ve accomplished, I will meet you wherever you are in your journey. Let’s talk about your plans, and how I can help you protect them.
American Family Mutual Insurance Company, S.I. & Its Operating Companies, American Family Insurance Company, 6000 American Parkway, Madison, WI 53783 ©2016 011780 – Rev. 4/20 – 15532634
Whether you are in the planning stage of your dream pursuit or you’re looking to safeguard all that you’ve accomplished, I will meet you wherever you are in your journey.
Let’s talk about your plans, and how I can help you protect them.
INSPIRED BY | STYLE + BEAUTY STYLE ARTICLE BY TYLER JACKSON & HEATHER HOFFMAN PHOTOGRAPHY BY TIM SIGLE With autumn just around the corner, we partnered with Certified Occupational Therapist Regan Amber to give our readers some fall fashion inspiration. From K-State football games to Oktoberfest, there is no shortage of events to show off fall styles. 22
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Wardrobe and hair was provided by Ceara Shae Studios. Makeup and nails were done by Maddi Winter. Additional support was provided by Jessica B. The Game Day t-shirt, alongside the lavender rhinestone skirt, were provided by Yee Haw Country Outfitters, 431 Poyntz Ave. Downtown Manhattan. 24
• A floral maxi dress with darker tones can be worn to occasions from autumn weddings to wine tasting events. Similar dress: amourvert.com/products/odette-crepe-whitby-floral
• Then, be the classiest gal at Bill Snyder Family Stadium this fall with this lavender rhinestone skirt from Yee Haw Country Outfitters. Paired with a simple Game Day tee and stunning white leather cowgirl boots, cheering on the Cats has never looked so chic. 12th Tribe White Boots: 12thtribe.com/products/billini-urson-white-boot
INSPIRED BY | STYLE + BEAUTY
• Warm, autumnal tones, like the copper of this two-piece dress, are ideal for a photo shoot in a sunflower field at A & H Farm or the rose garden at City Park. Similar option: madewell.com/crepecutout-midi-dress-99106741014.html
•
Dark blue is a flattering hue for any skin tone. Paired with a felt fedora and wedges, this simple ensemble can be worn to a pumpkin patch or apple orchard. Fedora: lackofcolor.com/products/ caramel-rancher. Similar dress: freepeople.com/shop/beach-bliss-maxi-dress
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INSPIRED BY | STYLE + BEAUTY26
LIVE www.meadowlark.org • (785) 537-4610 WORK VISIT independent living, assisted living, long term care, post acute/transitional care, & home health nursing, caregivers, food service, housekeeping, maintenance, finance, human resources, & more volunteer, intern, dine, drink, & gather 27| CITYLIFESTYLE.COM/MANHATTANSEPTEMBER 2022
TREND SETTER | LOCAL SERVICES social media style ARTICLE BY HEATHER HOFFMAN | PHOTOGRAPHY BY BRE EULERT HOW LOCAL STYLIST AMBER JENSEN BUILT A CLIENT BASE THROUGH SOCIAL MEDIA 28
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TREND SETTER | LOCAL SERVICES Hairstylist @amberjensenhairstylist Amber Jensen 30
Although she’s only 25, Amber already owns her own hair salon within Allure Salon Studios. Hailing from the tiny town of Washington, KS, an hour north of Manhattan, Amber moved to the Little Apple to attend Bellus Academy two years ago. Amber is phenomenal at her craft, and she radiates warmth, kindness, and positivity. However, in an industry heavily depen dent upon word-of-mouth referrals, she was immediately at a disadvantage, as she did not have a network in Manhattan. Through our early conversations, I learned that she started using social media to market her business early in her career. “I saw the importance of marketing myself and noticed the result almost rightAmberaway.”currently posts almost daily on Instagram, TikTok, and Facebook. In 2020, one of her posts, focusing on common mis takes people make when trying to create flatiron curls, went viral with over 400k views. Due to her success building a customer base (including myself!) through social media, I asked her to share what she’s learned about social media marketing.
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Within just a few minutes of searching local hashtags (#mhklove, #mhkhair), I found exactly what I was looking for: a local stylist with a compatible sense of style and humor. Her photos showcased her talent, but her videos highlighted her lighthearted personality. With a few clicks, I made my first appointment with Amber Jensen.
Here is Amber’s top advice for small businesses:
• “Follow marketing experts for advice, especially when you’re getting started.”
• “Watch Reels [on Instagram] for inspiration. I listen to a Reel and think about how I can relate it to the beauty industry.”
When I moved back to Manhattan in late-2020, I turned to Instagram for the dreaded task of finding a new hairstylist. As a budget-con scious person, I wanted to find a stylist who offered low-mainte nance, lived-in color. As an introvert, I wanted to find someone who would not make small talk a painful experience.
• “Don’t advertise that you aren’t taking new clients. People move away, especially in a place like Manhattan, so you always want new clients flowing in.”
• “Partner with other local businesses. In 2021, I partnered with Revelry Thread Co, Manhattan Brewing Company, ZL Smoothie, and Acme Gift for a promotion on Small Business Saturday. It benefits me and other businesses.”
• “Authenticity is super popular. People want a relationship [with a business or content creator] more than anything. That’s led me to share a little more about my personal life. When I first started posting, it was all business, extreme ly professional, perfectly curated. But, the market has changed. Since Covid, people are craving relationships.”
• “Local community is way more important than number of likes and views. Who is viewing your content is important. The quality of the content is more important than quantity.”
• “Specialize. No one wants a jack of all trades. Customers are all looking for someone who specializes in what they’re looking for."
BILL SNYDER FAMILY STADIUM, MANHATTAN, KS | 6:00 PM K-State will celebrate local teachers during the College Football Playoff Foundation's Extra Yard for Teach ers Celebration. For Ahearn Fund Member Appreciation Day, mem bers can receive complimentary tickets to a pregame tailgate. K-State will induct the Ring of Honor Class of 2022: Arthur Brown (2011-12), Larry Brown (1967-68), Darren Howard (1996-99), Collin Klein (2009-12), Tyler Lockett (201114) and Ell Roberson (2000-03).
SEPTEMBER 3RD K-State vs. South Dakota: Extra Yard for Teachers
A curated selection of the most intriguing upcoming events in our area.
SEPTEMBER 10TH K-State vs. Missouri: All Star Marching Band
SEPTEMBER 2022 Premiere Remodeling and Painting Services Offering Whole Home Remodeling and Restoration QUALITY IN EVERYTHING WE TOUCH For a FREE project estimate, visit us here C&C Painting, LLC Premiere Remodeling & Painting Services Paintingbycnc.com | 785-320-0870 2047 Fort Riley Blvd. AfterBefore 32
EVENTS events
SEPTEMBER 11TH Konquer the Konza 10k & 25k 100 KONZA PRAIRIE LN, MANHATTAN, KANSAS | 7:30 AM Run in the beautiful, rolling Flint Hills! Race proceeds support the Konza Environmental Education Program (KEEP), which connects K-12 students to the wonders of the tallgrass prairie, which is the most endangered ecosys tem on Earth. KEEP works with trained volunteers to provide guided hikes and hands-on science activities, so kids can better understand and appreciate the local environment! runthekonza.com/ raceinformation
BILL SNYDER FAMILY STADIUM, MANHATTAN, KS | 11:00 AM The Pride of Wildcat Land Marching Band will host the top high school band students from around the state with its annual All-Star March ing Band event. Students will expe rience the thrill of a K-State game day as only the band can. The AllStar Band will perform at half-time.
SEPTEMBER 30TH First Annual Junction City Oktoberfest JUNCTION CITY MAIN STREET | 4:30 PM Enjoy traditional Oktoberfest food from local restaurants, authentic German beer, and fun for the whole family! Come dressed in your best Lederhosen or Dirndl and enter the best-dressed contest. Take the stage and try out your best yodel. Stroll the Art Walk, listen to live music, play kan jam & cornhole, en joy pretzels, brats, & brötchen, and much more! Want to be featured?
SEPTEMBER 17TH K-State vs. Tulane: University Family Day & Fort Riley Day BILL SNYDER FAMILY STADIUM, MANHATTAN, KS | 2:00 PM Hosted by the K-State Parents and Family Program, University Family Day will celebrate 94 years of wel coming families to the campus for a day of activities including a pregame tailgate. Fort Riley Day hosts hun dreds of soldiers in a day-long tribute to partnership between the 1st Infan try Division, Fort Riley and K-State.
SEPTEMBER 11TH Sunflower Bazaar at A & H Farm A & H FARM, 1374 COLLINS LN, MANHATTAN, KS | 10:00 AM A day of sunflowers, live music, deli cious food & drinks, and local goods! General admission ($16.99) includes access to the following: sunflower field, cornhole, petting zoo, giant slide, and princess houses. VIP ad mission ($36.99) includes all of the above plus the following: reusable A & H bag with sunflower & fall-themed items, petting zoo treats, upcycled jar bouquet, and much more!
Get in touch by heading over to our landing page to connect: CityLifestyle.com/Manhattan
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GETAWAY FOR
GIVEAWAY*
$2,610
Passes
You’ve heard of Scottsdale, you’ve dreamed of Scottsdale, and now it’s time to go to Scottsdale. From the breathtaking beauty of the magnificent Sonoran Desert (and all the outdoor adven tures it spawns) to the luxury resorts & spas, shopping & dining, golf courses & botanical gardens, and award-winning museums & arts scene, this central Arizona city is the total package for your new vacation inspiration. This month, our City Lifestyle family of travel enthusiasts are thrilled to collaborate with Experience Scottsdale to intro duce an exclusively curated guide to this lively city paired with a opportunity to win a three-night trip for two!
for 2
($2,000 value) • $150
• Hot
This Sprawling Luxury Hotspot in the Stunning Sonoran Desert is Total Vacation Inspiration 3-NIGHT GETAWAY TO SCOTTSDALE!
City Lifestyle and Experience Scottsdale are giving one lucky winner and a guest the chance to explore Scottsdale, AZ with a uniquely curated hospitality itinerary filled with three days of com plimentary hotel, food, entertainment and shopping experiences. This giveaway closes on September 30, 2022. The trip must be taken by September 30, 2023. For a chance to win, follow @citylifestyle and @scottsdaleariz on Instagram and tag unlimited friends and family on the September 1st giveaway post for additional entries to win. SCOTTSDALE 2 3 nights at Omni Scottsdale Resort & Spa at Montelucia resort credit to Omni Scottsdale Resort & Spa at Montelucia Day at Joya Spa at Omni Scottsdale Resort & Spa at Montelucia Air Balloon Flight with Ryders
Rainbow
WIN A
($550 value) • 2 General Admission passes to Desert Botanical Garden ($60 value) Scan the code to ENTER to WIN on@citylifestyleatInstagram! Photography by @coupleyfitt + @lindsayborgphotogrpahy ROAD TRIP TRAVEL34
INCLUDES: •
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