THE WORLD’S MOST
POWERFUL MAN. THE MOST CLOSELY
PROTECTED. ALL EYES WERE ON
THE PRESIDENT.
UNTIL HE
WAS GONE.
BILL CLINTON JAMES PATTERSON THE
PRESIDENT IS MISSING
A SITTING U.S. PRESIDENT IS MISSING. President BILL CLINTON partners with No. 1 bestselling author JAMES PATTERSON in a powerful, one-of-a-kind thriller filled with the kind of insider details that only a President can know.
GLOBAL PUBLICATION
4 JUNE 2018
ANNOUNCING 2018’S MOST EXCITING COLLABORATION PRESIDENT CLINTON’S FIRST NOVEL — WRITING ALONGSIDE THE WORLD’S BESTSELLING THRILLER WRITER JAMES PATTERSON. JAMES PATTERSON is the biggest fiction author since Bookscan records began 85 No. 1 NEW YORK TIMES BESTSELLERS 70 No. 1 BESTSELLERS IN THE UK Rights for The President is Missing sold in over 20 TERRITORIES HOLLYWOOD BIDDING WAR - The President is Missing will be a major television series
THE CAMPAIGN OF THE YEAR GLOBAL ATTENTION ACROSS ALL MEDIA PLATFORMS BOTH LEADING UP TO AND ON PUBLICATION. PRESIDENT CLINTON AND JAMES PATTERsON WILL BE AVAILABLE FOR INTERVIEWS AT THE TIME OF PUBLICATION, AND WILL PROMOTE THE PRESIDENT IS MISSING TOGETHER. One of the publishing industry’s largest ever event-marketing campaigns will be played out on and offline over the next ten months.
Immersive social media and pre-sales campaign to engage James Patterson’s 4 MILLION strong fanbase and beyond
Blanket reviews and FEATURE COVERAGE on publication Massive CONSUMER ADVERTISING INVESTMENT – tagging opportunities across our extensive out-of-home and digital advertising campaign High frequency and ICONIC, HIGH-IMPACT SITES both nationwide and in London A programme of trade and RETAILER EVENTS, support and pre-order exclusives Full POS and MERCHANDISING SUPPORT to create drama in store during pre-order and on publication HIGH-IMPACT VISUAL STUNT on publication to gain photo and news coverage across all media platforms
JAMES PATTERSON THE WORLD’S BESTSELLING THRILLER WRITER
GLOBAL SALES OF OVER 380 MILLION 9781780898391 £20 HB TRADE PAPERBACK ISBN: 9781780898407 POS BOOKMARK ISBN: 9781780898872 POSTER ISBN: 9781780898889 DUMPBIN ISBN: 9781780898902 For all UK publicity enquiries please contact: Charlotte Bush cbush@penguinrandomhouse.co.uk For international marketing queries for Europe please contact: Catherine Knowles cknowles@penguinrandomhouse.co.uk For ROW/Asia, please contact: Sam Rees-Williams sreeswilliams@penguinrandomhouse.co.uk