Sponsorship Prospectus Dreamforce
The Cloud Computing Event of the Year™ September 18-21, 2012 Moscone Center • San Francisco
Dreamforce 2012 What is Dreamforce? Dreamforce is the Cloud Computing Event of the Year, bringing together 46,000 salesforce.com customers, experts, partners, and developers, and the industry leaders shaping the Social Enterprise revolution. It’s also the most exciting event in technology—“Part industry show, part rock concert,” as one attendee put it—where partners and sponsors can engage with Salesforce customers who come to Dreamforce looking for:
• In-depth education and hands-on training • Unparalleled networking opportunities • New solutions to expand their success with Salesforce Why Participate in Dreamforce 2012?
One of the main reasons business and IT professionals flock to Dreamforce is to meet the leaders in cloud computing face to face. Dreamforce provides a unique opportunity to join 350 leading cloud computing companies and showcase your solutions to over 46,000 attendees. For cloud computing companies, this is the must-attend event of the year.
Date & Venue Dreamforce Global Gathering 2012 User and Developer Conference Moscone Convention Center, San Francisco September 18-21, 2012
Expo Hours* Tuesday, September 18
4:00pm - 6:00pm
Tuesday, September 18
6:00pm - 8:00pm (Welcome Reception)
Wednesday, September 19
11:00am - 6:15pm
Wednesday, September 19
6:15pm - 8:00pm (Networking Reception)
Thursday, September 20
11:00am - 4:00pm
Friday September 21 8:30am - 11:00am *Expo Hours are not final, and are subject to change.
Dreamforce 2012 User and Developer Conference
Dreamforce 2012 Why Sponsor? The annual Dreamforce conference is the largest gathering of the leaders, startups, movers, and shakers in cloud computing. Last year alone, Amazon, Google, LinkedIn, and 300+ partners joined salesforce.com in moving the cloud computing industry another giant step forward. As a cloud leader, your Dreamforce ‘12 sponsorship brings you unparalleled access to a global audience of 46,000+ active Salesforce users—representing more than 10,000 companies—all looking to improve productivity and business results. Capitalize on an array of opportunities for networking, prospecting, and brand positioning with decision makers that are established, thriving, and qualified. You’ll be surrounded by 200+ analysts, investors, and members of the press, all looking for the “next Salesforce.”
Build Awareness
Create Pipeline
Create Opportunities
Close Business
• Build company brand and awareness • Generate press and analyst coverage • Pre-event promotion: 1.3MM+ emails sent • Access to VC’s
• Target key segments and sessions • Create sales streams and new revenue streams • Build relationships with prospective customers
• Qualify with decision-makers and execs • Network and build new relationships with key sales, partners, etc.
• Mature your pipeline and close business • Customer roundtables
Benefits of Sponsorship
Don’t Forget:
Your participation in Dreamforce 2012 will provide you with the opportunity to:
The earlier you sign on as a sponsor, the better your booth placement will be!
• Connect with an influential community of 46,000+ people • Establish your company as a unique solution provider in today’s ecosystem
Interested in Becoming a Sponsor?
salesforce.com partner
For sponsorship options, pricing, and availability, contact the Partner Marketing team at: partnersuccess@salesforce.com.
• Build your company brand and awareness as a trusted • Network with the salesforce.com sales team and executives plus press and analysts
• Create sales leads and build new relationships with prospective customers
• Generate new business for your solutions and services
Dreamforce 2012 User and Developer Conference
Dreamforce 2011 Demographics Reach a Qualified Audience of Influencers and Decision-Makers Dreamforce 2012 gives you the opportunity to create a pipeline with targeted access to a qualified audience of influencers and decision–makers.
Job Function
Company Size
Alliances 1% Finance & Accounting 1.6% Product Management 3.4% Service/Support 3.8%
Unspecified 4.3%
HR 0.3%
1–10 Employees 6.7%
Purchasing & Procurment 0.1%
Other 4.2%
11–55 Employees 14.2%
IT 19%
Software Developer 4.3% Consultant 6.3%
1000+ Employees 39.7% Sales 16.8%
Administration 6.9%
56–325 Employees 23.7%
General Management 8% Operations 9.1%
Marketing 14.9%
Job Level C Level 16.8% Manager Level 28.2%
Staff Level 29.5%
VP/Director Level 25.5%
326–999 Employees 11.5%
Dreamforce 2011 Demographics (continued)
Attendee Type
Industry Breakdown Life Sciences 1.9% Nonprofit Institutions 2.3%
Executive Summit 2.5%
Retail 1.7%
PR/IR/AR 3%
Education 2.8% Healthcare 3.6%
Sponsor 14.8%
Manufacturing 4.7%
High Tech 31.8%
Media & Communications 7.5%
Financial Services 8.4%
Attendee 79.5% Professional Services 9.9%
Attendee Breakdown Industry Analyst 0.9% Press 1.1% Prospective Partner 1.9% Prospective Customer 5.0%
Financial Analyst 0.9% Blogger 0.1% other 0.6%
Partner 10.9%
64%
of attendees are salesforce.com customers
Sponsors 15.1%
Customer 64%
Dreamforce 2011 Sponsors Interact with Attendees in the Dreamforce Expo and Build Your Business. Sponsors at Dreamforce 2011 generated vital leads that converted into important sales. Don’t miss out on the opportunity to be part of the Dreamforce Expo. Diamond Accenture
Titanium Bluewolf
Eloqua
Deloitte & Touche
Marketo
Platinum Astadia
Model Metrics
BMC
Pardot
Dell Solutions and Services
Silverpop
HubSpot
Wipro Technologies
Gold Act-On Software
Cognizant
Inside View
Adobe EchoSign
Concur
Interactive Intelligence
American Express
CRMFusion Inc.
LexisNexis Group
Appirio
CSC
Apttus
DocuSign
LiveOps
Ariba
FinancialForce.com
PROS
BigMachines
FPX
PwC
Box
Fujitsu
SnapLogic
Callidus Software Inc.
Good Data
TeleTech
Cameleon
IBM
Workday
Capgemini
iContact
Xactly Zuora
Cloud9
Infogroup
CloudCraze by EDL
Infor
CloudTrigger
Informatica
Dreamforce 2011 Sponsors
Silver Acumen
Clarizen
Jobscience
Roambi
AMC Technology
Clear Task
Kapow Software
ServiceMax
Angel
Comity Designs
Kenandy
Sesame Software
Baker Communications
Conga
Less Software
Stantive Technologies Group
Birst
Eventley
LiveOffice
Symantec
Blackboard Inc
ExactTarget
Pervasive Software
TOA
Canon Information & Imaging Solutions
GLOBALONE
Ping Identity
Varicent
Capital Fulfillment Group
QlikTech
Channelinsight
HCL Technologies
Reachable
Citrix
InContact
RingCentral
Dreamforce 2011 Sponsors Bronze Acteva
Contactual
Jitterbit Cloud Integration
Outbox sp. z o.o.
Tata Consultancy Services
Akamai Technologies
CSS Corp
JPW Consulting
Persistent Systems
TENROX
aMind Solutions
Cvent
K2 Partnering Solutions
PerspecSys Inc
TerrAlign
AppBuddy
CVM Solutions
Kontiki
Progress DataDirect
TextWise
Aprimo
CyberU, Inc.
Lattice Engines
Qvidian
Tiara Consulting Services Inc
Aria Systems
DecisionLink Corporation
LaunchDM
ReachForce
Tier1CRM
Ascent by Precisio
Demandbase, Inc.
LinkPoint 360
Red Sky Solutions LLC
TreeHouse Interactive
Assistly
Domo Technologies
LivePerson
Redkite
VASCO Data Security
Avaya
Etherios
LogMeIn
Reside
Veeva Systems
Baker Tilly
eTrigue
Luma Technologies
RingLead
Vendavo
Birlasoft Inc
Experian QAS
Magic Software Enterprises
Riva Integration Server
VerticalResponse
Bodhtree Solutions
FedEx
Mahindra Satyam
Rootstock Software
VisualizeROI
Brainshark
ForceBrain.com
Mansa Systems
sakonent
Webcom, Inc.
BranchIt Corporation
Forseva
Marin Software
Scribe Software
Zilliant Inc.
Bunchball
Genius.com
Merced Systems
SecureAuth Corporation
ZoomInfo
Buzz Solutions
Get Satisfaction
M-Files
Seesmic
zPaper
Cadalys
Hire On-Demand
Mindjet
Selectica
ChikPea
Hoopla Software
mintigo
Sofon
CipherCloud
InsideSales.com
MK Partners
Spotfire, TIBCO Software Inc.
Clicktools
Intel & McAfee
Neolane
SpringCM
Cloud Coach
IntraLinks
NetDocuments
Steel Brick
CloudSense Ltd
iQuotexpress
Okta
Stone Cobra
Cloudwords, Inc.
ITAGroup, Inc.
OpenQ
Summa Technologies
Comcast Business Class
JBara Software
OpenSpan, Inc.
Symplified
Dreamforce 2011 Sponsors Exhibitors 360 Vantage
Emerging Solutions
New Relic
SoftClouds LLC
Accounting Seed
Exafort
OneLogin, Inc.
Solcom
Active Endpoints
ExecAtlas by Equilar
Openera-GutCheck
SOTI Inc
Adaptive Planning
Global Relay Communications
Optify, Inc.
Symphonic Source
Arkus
IGLOO Software
ProAlign
Synaptic Advisory Partners
Avata
Implementation Cloud
Queplix
TeamSupport.com
CallFire
Infogain Corporation
RevenueCloud by Surfwriter.com
TRUSTe
Clerisoft, Inc
Integrated Sales Management
SaaSMaint
Unlimited Technology Solutions
Compelligence.com
Internet Creations
Sales Contest Builder by ePrize
verbble by Verdatum
CronSights
KnowledgeVision Systems
SalesCongo
VirtuOz
CyanGate
Kona DataSearch
Salesforce Connection
World Addresses Inc
Drawloop Technologies, Inc.
Layer 7 Technologies
Silverline
Emailvision
MondayCall Solutions
SMARSH, Inc
Sponsorship Opportunities Platinum Sponsorship: $500,000 (10 opportunities – by invitation only)
“Dreamforce is an amazing opportunity for salesforce.com partners to penetrate the ecosystem.”
– David Dahlberg Model Metrics, Inc.
The Platinum sponsorship is designed for ten of salesforce.com’s premier partners to allow top visibility and high customer interaction throughout Dreamforce. The Platinum sponsorship maximizes sales and marketing opportunities while tightly integrating partner branding into the Dreamforce and Executive Summit events.
Package Highlights:
• 20 x 20 booth • Opportunity to customize turnkey
booth, or provide your own property, at Sponsor’s expense
• 2 breakout sessions • Partner Theater Session (15 min) • Collateral insert in conference bag • General session branding • Gala VIP access • Gala dessert sponsorship • Three Executive Summit passes
Please note: 2012 booth layout likely to change
Dreamforce 2012 User and Developer Conference
* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.
Sponsorship Opportunities Gold Sponsorship: $200,000 (40 opportunities)
“Our gold level sponsorship gave us the flexibility to carry our brand and our culture into the show mix. We had tremendous success and saw a 56.8% increase in leads year over year!”
This high-level package lets Gold sponsors establish a significant presence at the conference. The combination of branding and customer networking opportunities help Gold sponsors leverage Dreamforce to close pipeline. Prominent placement in the Dreamforce Expo enables sponsors to interact during the event and a dedicated meeting room allows the conversation to continue privately.
Package Highlights:
• 10 x 20 booth • Private 10’ x 10’ meeting room • 1 breakout session • Collateral insert in conference bag
• Opportunity to customize turnkey booth, or provide your own property, at Sponsor’s expense
• Partner Theater Session (15 min)
– Sally Lowery iContact
Please note: 2012 booth layout likely to change
Dreamforce 2012 User and Developer Conference
* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.
Sponsorship Opportunities Silver Sponsorship: $80,000 (44 opportunities)
“Dreamforce was the cream of the crop and every event we’ve ever sponsored rolled into one amazing package!” – Amy Brennan
Silver sponsors receive preferred placement on the Dreamforce Expo, providing vital interaction during Expo hours. Pre-conference online marketing, as well as onsite branding in the conference guide and on digital signage will increase impressions and get attendees in touch with Silver sponsors.
Package Highlights:
• 10 x 10 turnkey booth • Lunchtime table talk • Plasma screen branding
• Shared sponsor meeting room • 3 Full conference passes & 5 booth staff passes • Inclusion on the digital expo map
Angel
Please note: 2012 booth layout likely to change
Dreamforce 2012 User and Developer Conference
* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.
Sponsorship Opportunities Bronze Sponsorship: $30,000 (150 opportunities)
“Dreamforce provides the experience for all paradigms: Large or Small firm, CEO to Systems Admin or power user... you’ll get what you need from Dreamforce.”
Bronze sponsorship provides partners with the opportunity to showcase their products and services. To allow Bronze sponsors increased customer interaction, Dreamforce offers dedicated hours on the Cloud Expo, which provides exclusive time for all attendees to visit partners and mazimize the leads Bronze sponsors generate.
Package Highlights:
• 6 x 8 turnkey booth • Promotion on the conference website • Conference guide inclusion
• 2 full conference passes & 4 booth staff passes • Inclusion on the digital expo map • Access to Dreamforce promotional kit
– Steve Dannenfeldt Etherios
Please note: 2012 booth layout likely to change
Dreamforce 2012 User and Developer Conference
* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.
Sponsorship Opportunities Exhibitor: $15,000 “As a first-time sponsor of Dreamforce, we were extremely impressed with the value of the experience, the genuine interest in attendees to learn about new products, and the networking and camaraderie between exhibitors.”
(50 opportunities – for first time Dreamforce exhibitors only) Dreamforce’s Exhibitor level allows a lower point of entry for smaller companies that want to see what the cloud computing event of the year has to offer. Each Exhibitor will receive a demo kiosk complete with a logo header, monitor, electrical, internet, and a lead retrieval device.
Package Highlights:
• Self-contained turnkey exhibitor kiosk • 1 customizable graphic opportunity in the kiosk • Inclusion on the digital expo map • Access to Dreamforce promotional kit
– Jen Gray ePrize
Dreamforce Kiosk Sponsorship Package The text, graphics, designs, logos, data compilations and information (“ ( Con Content” Cont ent” ntt ) contai co ntai n ned nta e inn this t his h is Prop Proposal osal ssal are own owned ed oorr co contro ntrolled ntro tro lled led edd by Free Freeman man m a and are re prot protecte ect d by Uni ecte United ted ed Stat States es a ndd i nter nternati nati a i onal al cop copyrig y ht a nd trade yrig t rade de sec secret se rett laws aws aw wss.. M w Mo dification or reproduction of the Content for any purpose is strictly prohibited
Please note: 2012 booth layout likely to change
Dreamforce 2012 User and Developer Conference
* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.
Sponsor Comparison At-a-Glance Exhibit Space
Platinum
Gold
Silver
Bronze
Exhibitor
Booth Size
20x20
10x20
10x10
6x8
Kiosk
Ability to Rig a Hanging Banner (subject to approval)
✔
Ability to Customize Booth (subject to approval)
✔
✔
Electrical
(4) Drops
(2) Drops
(1) Drop
(1) Drop
(1) Drop
Internet
(4) Drops
(2) Drops
(1) Drop
(1) Drop
(1) Drop
Monitor
(4) Monitors
(2) Monitors
(1) Monitor
(1) Monitor
(1) Monitor
Carpet
✔
✔
✔
✔
✔
Material Handling (ship to advance warehouse)
400 lbs
300 lbs
100 lbs
100 lbs
100 lbs
Booth Graphic Panels (quantity based on design)
✔
✔
✔
✔
✔
Furniture (subject to final booth design)
(4) Demo Stools (4) Wastebaskets (4) Literature Racks
(2) Demo Stools (2) Wastebaskets (2) Literature Racks
(1) Demo Stool (1) Wastebasket (1) Literature Rack
(1) Demo Stool (1) Wastebasket (1) Literature Rack
(1) Wastebasket (1) Literature Rack
Lead Retrieval
(4) Devices
(2) Devices
(1) Device
(1) Device
(1) Device
Nightly Cleaning
✔
✔
✔
✔
✔
Breakout Session (content subject to approval)
(2) 60 min Sessions
(1) 60 min Session
Partner Theater Session (content subject to approval)
(1) 15 min Session
(1) 15 min Session
✔
✔
✔
✔
Message Delivery
Lunch Time Table Talk (content subject to approval)
✔
Executive Summit Access
(3) Attendees
Pre-Event Marketing Conference Website: Logo & Link
✔
✔
✔
Conference Website: Description
100 words
75 words
50 words
Conference Website: Prominent Placement
✔
Mention in Press Releases
✔
Access to the Press List
✔
Inclusion in Chatter Press Kit
✔
Ability to Issue a Dreamforce Sponsorship Press Release
✔
✔
Access to Dreamforce Promotional Kit
✔
✔
✔
✔
Sponsor Comparison At-a-Glance (continued) On-Site Marketing
Platinum
Gold
Silver
Bronze
Exhibitor
✔
✔
✔
✔
High Profile Branding Opportunity
✔
Branding on Conference Transportation
✔
Digital Conference Guide: Logo & URL
✔
✔
✔
Digital Conference Guide: Description
100 words
75 words
50 words
Digital Conference Guide: Advertisement
Half Page Ad
✔
Recognition on Partner Spotlight Banner
✔
Digital Expo Map
✔
✔
Conference Bag Insert
(1) Page Paper Collateral
(1) Page Paper Collateral
Meeting Room
10x20
10x10
Shared 10x10
Content on the Video Wall
30 seconds
General Session Room Branding
✔ ✔
✔
Plasma Screen Branding Gala Dessert Sponsorship
✔
Gala VIP Access
✔
Salesforce Live "Man on the Street" Interview
3 minutes
Conference Access Executive Summit Passes
3
Full Conference Passes
10
8
3
2
1
Booth Staff Passes
20
15
5
4
2
Sponsorship Opportunities A La Carte Opportunities As a Dreamforce 2012 sponsor, your organization can choose from à la carte options that will provide brand exposure, interaction, hospitality, and high-profile opportunities. These options help differentiate your company and provide branding and demand generation opportunities. Please call the Partner Marketing Team to discuss the right à la carte option to complement your Dreamforce sponsorship package. A full list of a la carte opportunities will be available shortly. Please email partnersuccess@salesforce.com for more information on sponsorship opportunities at the 2012 Dreamforce event.
Note: With the exception of the DevZone demo stations, all other à la carte sponsorships are only available to partners that are participating in the Dreamforce Expo.
Ă€ La Carte Sponsorship Opportunities EXPOSURE Opportunity N EW
Bathroom Mirror Clings
Description
Price
Inventory
Eligibility
$5,000
20
All Sponsors
$15,000
1
All Sponsors
$25,000
6
All Sponsors
$5,000
unlimited
All Sponsors
$10,000 per day
1
All Sponsors
$5,000
unlimited
All Sponsors
Place your message in a spot attendees are sure to see it - in the bathrooms! Bathroom mirror clings sponsorship includes 50 clings placed in high-traffic bathrooms within event venues. Sponsor to provide art. Artwork is subject to approval by salesforce.com. Turn Jillians Pocket Park at the corner of 4th and Howard Street into your own little
Beer Garden
beer garden on Tuesday afternoon. Sponsorship includes branded signage around park, service cups, and DJ with call outs.
N EW
No one likes losing power to their devices while onsite. With the Charging Valet, attendees can check their devices in to be charged while they go about their sessions
Charging Valet
and booth visits. A branded claim ticket will be given to each attendee who checks in a device. The designated area will have signage as well as an ambassador staffing the area. Sponsor may provide T-shirts for the staff. Get your message out! Purchase this opportunity to promote your company on digital
Digital Signage Branding
signage in general conference areas. Each partner slide will run for 30 seconds per round amongst conference content. See your brand on each screen 200+ times during Dreamforce. Sponsor to provide content to specifications, subject to approval.
N EW
Hand Writing Analyst
This is always a popular feature at events! The Handwriting Analyst will ask attendees to write on a piece of paper with your logo & message. Why not ask all attendees to write a sentence about your company? Signage promoting the Analyst will include your company logo. Sponsor may also provide a giveaway.
N EW
Hotel Black Channel Advertising
Attendees like to unwind after a long day of sessions and Expo booth visits. When they get to their room and turn on the TV, let your company advertisement be the first thing they see. Price is per channel, per day at one hotel.
Ă€ La Carte Sponsorship Opportunities EXPOSURE Opportunity
Description
Price
Inventory
Eligibility
$15,000
4
All Sponsors
$20,000 per Lounge
2
All Sponsors
1
All Sponsors
Want to deliver a message to attendees where they live, at least during the conference?
Hotel Room Drop
This room drop opportunity will allow you to drop a piece of collateral outside of 4,000 attendee rooms. Collateral is provided by the sponsor and is subject to approval, must be able to slide under a door. Drop dates will be selected in order of contract date.
Networking Lounge N EW
Oxygen Bar
Promote your brand every time attendees use the internet stations at Dreamforce. This sponsorship includes branding on the computer screen savers, signage throughout the conference, and in the conference guide. Oxygen bars are the ideal way to get potential customer’s undivided attention for at least five minutes! This hip, relaxing addition to the event is sure to draw a crowd. Signage near the bars is included. "Bartenders" can wear sponsor-provided T-shirts.
$50-75,000 (dependent on location)
Sponsor may also provide a giveaway at bar. Send your brand traveling around town! With the pedicab sponsorship you receive
4 Sets
prime branding on 5 pedicabs driving around the Moscone area during the duration of
Pedicab
Dreamforce. These cabs will prominently display your company logo. Drivers wear your
$20,000
company t-shirt (sponsor provided) and you even have the option of offering a giveaway to the attendees they pick up.
Premium Bag Insert N EW
Recharge Station
Get a head start and have your promotional item placed in the attendee bag! Small gift is subject to approval and is provided by the sponsor.
(5 pedicabs included in each sponsorship)
All Sponsors
$7,000
4
All Sponsors
$5,000
6
All Sponsors
Losing power on your iPad or cell phone onsite is not an option. As the Recharge Station sponsor, attendees will thank you for being able to charge their devices onsite. This sponsorship includes signage noting your company as the Recharge Station Sponsor, branded bean bags, plus all the necessities for powering up the attendees devices.
Ă€ La Carte Sponsorship Opportunities INTERACTION Opportunity
Description
Price
Inventory
Eligibility
$7,000
TBD
All Sponsors
TBD
All Sponsors
$10,000
5
All Sponsors
$15,000 for 10x10 space. For larger space, please call.
TBD
All Sponsors
Need a place onsite where your booth staff can work, or where you can continue
10x10 Meeting Room
conversations with prospects? The 10x10 meeting room comes with a round table, 4 chairs, a trash can, a power drop, and a logo door sign. Meeting rooms will be available for use during all open registration hours.
10x20 Meeting Room
Looking to host private meetings onsite at Dreamforce? The 10x20 meeting room might
$12,000
be just what you need. The meeting room comes equipped with an oval table, 6 chairs,
(Gold sponsors may upgrade their 10x10 for $5,000)
a trash can, a power drop, and a logo door sign. Meeting rooms will be available for use during all open registration hours. Increase brand impressions outside of the expo by sponsoring a DJ station at Dreamforce. There will be five locations throughout the conference, each is available
DJ Stations
for individual sale, stations will be operable throughout each day. The attendees loved the DJ areas in 2011 - a lot of networking occurred in this space. Sponsorship includes dynamic branding featuring your logo, lounge furniture and DJ call outs!
Have a large prize to display, possibly a motorcycle or a smart car? Purchase a satellite
Satellite Footprint
footprint and increase your presence in the Dreamforce campus. Sponsorship includes just the floor space. Any customizations are at the sponsor’s expense.
Ă€ La Carte Sponsorship Opportunities HOSPITALITY Opportunity
Description
General Session Snack
Sponsor the General Session snack! Sponsorship includes 3,000 donuts/snacks, aprons co-branded with your logo worn by all servers (10) as well as logo’d napkins.
Price
Inventory
Eligibility
$10,000
1
All Sponsors
Price
Inventory
Eligibility
$35,000
TBD
All Sponsors
Price
Inventory
Eligibility
$15,000
TBD
All Sponsors
$15,000 Non-Expo
TBD
All Sponsors
EXCLUSIVE HIGH PROFILE OPPORTUNITIES Opportunity
Description Invite your customer to tell their story to Dreamforce attendees in your own breakout
Content Session(s)
session. Highlight their success and your expertise and have the opportunity to collect leads after your sessions. Your session will be listed in the conference guide and the breakout agenda. 1 full conference pass will be provided for the customer speaker.
DevZone Opportunity
Description Drive traffic to your booth with the Cloud Crawl Party! In order to attend the official Force.com party attendees must visit your booth and receive a stamp, approximately
Cloud Crawl
1,800 attended the party in 2011. This opportunity will allow your logo to be included in the conference guide, on the cloud crawl card in every badge, in pre-event communications, and at the party venue Expand your pipeline by highlighting your company and services in the Force.com Zone.
Demo Pod
This area allows you focused access to Developers and IT/Admins while expanding your presence beyond the expo to the Zone on the second floor of Moscone West. Demo station sponsorship inclusions are TBD.
$10,000 Expo
À La Carte Sponsorship Opportunities SUSTAINABILITY OPPORTUNITIES Opportunity
Description
Price
Inventory
Eligibility
$15,000
1
All Sponsors
$115,000
1
All Sponsors
Price
Inventory
Eligibility
$15,000 per cart, per day
8
All Sponsors
$20,000 per cart, per day
4
All Sponsors
$10,000
7
All Sponsors
$75,000
1
All Sponsors
$25,000
4
All Sponsors
Promote your message when thinking green. All conference Green angels will wear a
Green Sponsor
t-shirt cobranded with your logo. Signage throughout the venue will list your company as the “Green Angel” sponsor for Dreamforce. Recycle signs will be co-branded with your logo at each of the 70 bins. Get your brand into the hands of all Dreamforce attendees with a water bottle
Water Bottles
sponsorship! Sponsor logo to be placed on reusable water bottle. Perfect for extending your brand outside of the event!
CUSTOM FOOD OPPORTUNITIES Opportunity N EW
Coffee Cart
Description Experienced staff will serve up frothy cappuccinos and creamy lattes for attendees on their way into the keynote. Rental of espresso machine includes supplies and staff to prepare and serve beverages (1,800).
N EW
Ice Cream Cart
Choose from a variety of premium Haagen-Dazs ice cream bars to hand out to attendees and potential clients in Yerba Buena during lunch. Service includes rental of ice cream cart and 1,500 ice cream bars.
N EW
Popcorn Machine N EW
Smoothie Bar N EW
Smoothie Bar Cart
Traditional tabletop machine or whimsical antique carts are available. Cart includes enough for 900 bags of popcorn. The Smoothie Bar will be located near Novellus Theater. Costs include cups, juice, staffing and equipment for 1,800 smoothies The Smoothie Mobile Cart includes cups, juice, staffing, and equipment for 1,800 smoothies.
See you there! Dreamforce
The Cloud Computing Event of the Year™ September 18-21, 2012 Moscone Center • San Francisco