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Sponsorship Prospectus Dreamforce

The Cloud Computing Event of the Year™ September 18-21, 2012 Moscone Center • San Francisco


Dreamforce 2012 What is Dreamforce? Dreamforce is the Cloud Computing Event of the Year, bringing together 46,000 salesforce.com customers, experts, partners, and developers, and the industry leaders shaping the Social Enterprise revolution. It’s also the most exciting event in technology—“Part industry show, part rock concert,” as one attendee put it—where partners and sponsors can engage with Salesforce customers who come to Dreamforce looking for:

• In-depth education and hands-on training • Unparalleled networking opportunities • New solutions to expand their success with Salesforce Why Participate in Dreamforce 2012?

One of the main reasons business and IT professionals flock to Dreamforce is to meet the leaders in cloud computing face to face. Dreamforce provides a unique opportunity to join 350 leading cloud computing companies and showcase your solutions to over 46,000 attendees. For cloud computing companies, this is the must-attend event of the year.

Date & Venue Dreamforce Global Gathering 2012 User and Developer Conference Moscone Convention Center, San Francisco September 18-21, 2012

Expo Hours* Tuesday, September 18

4:00pm - 6:00pm

Tuesday, September 18

6:00pm - 8:00pm (Welcome Reception)

Wednesday, September 19

11:00am - 6:15pm

Wednesday, September 19

6:15pm - 8:00pm (Networking Reception)

Thursday, September 20

11:00am - 4:00pm

Friday September 21 8:30am - 11:00am *Expo Hours are not final, and are subject to change.

Dreamforce 2012 User and Developer Conference


Dreamforce 2012 Why Sponsor? The annual Dreamforce conference is the largest gathering of the leaders, startups, movers, and shakers in cloud computing. Last year alone, Amazon, Google, LinkedIn, and 300+ partners joined salesforce.com in moving the cloud computing industry another giant step forward. As a cloud leader, your Dreamforce ‘12 sponsorship brings you unparalleled access to a global audience of 46,000+ active Salesforce users—representing more than 10,000 companies—all looking to improve productivity and business results. Capitalize on an array of opportunities for networking, prospecting, and brand positioning with decision makers that are established, thriving, and qualified. You’ll be surrounded by 200+ analysts, investors, and members of the press, all looking for the “next Salesforce.”

Build Awareness

Create Pipeline

Create Opportunities

Close Business

• Build company brand and awareness • Generate press and analyst coverage • Pre-event promotion: 1.3MM+ emails sent • Access to VC’s

• Target key segments and sessions • Create sales streams and new revenue streams • Build relationships with prospective customers

• Qualify with decision-makers and execs • Network and build new relationships with key sales, partners, etc.

• Mature your pipeline and close business • Customer roundtables

Benefits of Sponsorship

Don’t Forget:

Your participation in Dreamforce 2012 will provide you with the opportunity to:

The earlier you sign on as a sponsor, the better your booth placement will be!

• Connect with an influential community of 46,000+ people • Establish your company as a unique solution provider in today’s ecosystem

Interested in Becoming a Sponsor?

salesforce.com partner

For sponsorship options, pricing, and availability, contact the Partner Marketing team at: partnersuccess@salesforce.com.

• Build your company brand and awareness as a trusted • Network with the salesforce.com sales team and executives plus press and analysts

• Create sales leads and build new relationships with prospective customers

• Generate new business for your solutions and services

Dreamforce 2012 User and Developer Conference


Dreamforce 2011 Demographics Reach a Qualified Audience of Influencers and Decision-Makers Dreamforce 2012 gives you the opportunity to create a pipeline with targeted access to a qualified audience of influencers and decision–makers.

Job Function

Company Size

Alliances 1% Finance & Accounting 1.6% Product Management 3.4% Service/Support 3.8%

Unspecified 4.3%

HR 0.3%

1–10 Employees 6.7%

Purchasing & Procurment 0.1%

Other 4.2%

11–55 Employees 14.2%

IT 19%

Software Developer 4.3% Consultant 6.3%

1000+ Employees 39.7% Sales 16.8%

Administration 6.9%

56–325 Employees 23.7%

General Management 8% Operations 9.1%

Marketing 14.9%

Job Level C Level 16.8% Manager Level 28.2%

Staff Level 29.5%

VP/Director Level 25.5%

326–999 Employees 11.5%


Dreamforce 2011 Demographics (continued)

Attendee Type

Industry Breakdown Life Sciences 1.9% Nonprofit Institutions 2.3%

Executive Summit 2.5%

Retail 1.7%

PR/IR/AR 3%

Education 2.8% Healthcare 3.6%

Sponsor 14.8%

Manufacturing 4.7%

High Tech 31.8%

Media & Communications 7.5%

Financial Services 8.4%

Attendee 79.5% Professional Services 9.9%

Attendee Breakdown Industry Analyst 0.9% Press 1.1% Prospective Partner 1.9% Prospective Customer 5.0%

Financial Analyst 0.9% Blogger 0.1% other 0.6%

Partner 10.9%

64%

of attendees are salesforce.com customers

Sponsors 15.1%

Customer 64%


Dreamforce 2011 Sponsors Interact with Attendees in the Dreamforce Expo and Build Your Business. Sponsors at Dreamforce 2011 generated vital leads that converted into important sales. Don’t miss out on the opportunity to be part of the Dreamforce Expo. Diamond Accenture

Titanium Bluewolf

Eloqua

Deloitte & Touche

Marketo

Platinum Astadia

Model Metrics

BMC

Pardot

Dell Solutions and Services

Silverpop

HubSpot

Wipro Technologies

Gold Act-On Software

Cognizant

Inside View

Adobe EchoSign

Concur

Interactive Intelligence

American Express

CRMFusion Inc.

LexisNexis Group

Appirio

CSC

LinkedIn

Apttus

DocuSign

LiveOps

Ariba

FinancialForce.com

PROS

BigMachines

FPX

PwC

Box

Fujitsu

SnapLogic

Callidus Software Inc.

Good Data

TeleTech

Cameleon

IBM

Workday

Capgemini

iContact

Xactly Zuora

Cloud9

Infogroup

CloudCraze by EDL

Infor

CloudTrigger

Informatica


Dreamforce 2011 Sponsors

Silver Acumen

Clarizen

Jobscience

Roambi

AMC Technology

Clear Task

Kapow Software

ServiceMax

Angel

Comity Designs

Kenandy

Sesame Software

Baker Communications

Conga

Less Software

Stantive Technologies Group

Birst

Eventley

LiveOffice

Symantec

Blackboard Inc

ExactTarget

Pervasive Software

TOA

Canon Information & Imaging Solutions

GLOBALONE

Ping Identity

Varicent

Capital Fulfillment Group

Google

QlikTech

Channelinsight

HCL Technologies

Reachable

Citrix

InContact

RingCentral


Dreamforce 2011 Sponsors Bronze Acteva

Contactual

Jitterbit Cloud Integration

Outbox sp. z o.o.

Tata Consultancy Services

Akamai Technologies

CSS Corp

JPW Consulting

Persistent Systems

TENROX

aMind Solutions

Cvent

K2 Partnering Solutions

PerspecSys Inc

TerrAlign

AppBuddy

CVM Solutions

Kontiki

Progress DataDirect

TextWise

Aprimo

CyberU, Inc.

Lattice Engines

Qvidian

Tiara Consulting Services Inc

Aria Systems

DecisionLink Corporation

LaunchDM

ReachForce

Tier1CRM

Ascent by Precisio

Demandbase, Inc.

LinkPoint 360

Red Sky Solutions LLC

TreeHouse Interactive

Assistly

Domo Technologies

LivePerson

Redkite

VASCO Data Security

Avaya

Etherios

LogMeIn

Reside

Veeva Systems

Baker Tilly

eTrigue

Luma Technologies

RingLead

Vendavo

Birlasoft Inc

Experian QAS

Magic Software Enterprises

Riva Integration Server

VerticalResponse

Bodhtree Solutions

FedEx

Mahindra Satyam

Rootstock Software

VisualizeROI

Brainshark

ForceBrain.com

Mansa Systems

sakonent

Webcom, Inc.

BranchIt Corporation

Forseva

Marin Software

Scribe Software

Zilliant Inc.

Bunchball

Genius.com

Merced Systems

SecureAuth Corporation

ZoomInfo

Buzz Solutions

Get Satisfaction

M-Files

Seesmic

zPaper

Cadalys

Hire On-Demand

Mindjet

Selectica

ChikPea

Hoopla Software

mintigo

Sofon

CipherCloud

InsideSales.com

MK Partners

Spotfire, TIBCO Software Inc.

Clicktools

Intel & McAfee

Neolane

SpringCM

Cloud Coach

IntraLinks

NetDocuments

Steel Brick

CloudSense Ltd

iQuotexpress

Okta

Stone Cobra

Cloudwords, Inc.

ITAGroup, Inc.

OpenQ

Summa Technologies

Comcast Business Class

JBara Software

OpenSpan, Inc.

Symplified


Dreamforce 2011 Sponsors Exhibitors 360 Vantage

Emerging Solutions

New Relic

SoftClouds LLC

Accounting Seed

Exafort

OneLogin, Inc.

Solcom

Active Endpoints

ExecAtlas by Equilar

Openera-GutCheck

SOTI Inc

Adaptive Planning

Global Relay Communications

Optify, Inc.

Symphonic Source

Arkus

IGLOO Software

ProAlign

Synaptic Advisory Partners

Avata

Implementation Cloud

Queplix

TeamSupport.com

CallFire

Infogain Corporation

RevenueCloud by Surfwriter.com

TRUSTe

Clerisoft, Inc

Integrated Sales Management

SaaSMaint

Unlimited Technology Solutions

Compelligence.com

Internet Creations

Sales Contest Builder by ePrize

verbble by Verdatum

CronSights

KnowledgeVision Systems

SalesCongo

VirtuOz

CyanGate

Kona DataSearch

Salesforce Connection

World Addresses Inc

Drawloop Technologies, Inc.

Layer 7 Technologies

Silverline

Emailvision

MondayCall Solutions

SMARSH, Inc


Sponsorship Opportunities Platinum Sponsorship: $500,000 (10 opportunities – by invitation only)

“Dreamforce is an amazing opportunity for salesforce.com partners to penetrate the ecosystem.”

– David Dahlberg Model Metrics, Inc.

The Platinum sponsorship is designed for ten of salesforce.com’s premier partners to allow top visibility and high customer interaction throughout Dreamforce. The Platinum sponsorship maximizes sales and marketing opportunities while tightly integrating partner branding into the Dreamforce and Executive Summit events.

Package Highlights:

• 20 x 20 booth • Opportunity to customize turnkey

booth, or provide your own property, at Sponsor’s expense

• 2 breakout sessions • Partner Theater Session (15 min) • Collateral insert in conference bag • General session branding • Gala VIP access • Gala dessert sponsorship • Three Executive Summit passes

Please note: 2012 booth layout likely to change

Dreamforce 2012 User and Developer Conference

* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.


Sponsorship Opportunities Gold Sponsorship: $200,000 (40 opportunities)

“Our gold level sponsorship gave us the flexibility to carry our brand and our culture into the show mix. We had tremendous success and saw a 56.8% increase in leads year over year!”

This high-level package lets Gold sponsors establish a significant presence at the conference. The combination of branding and customer networking opportunities help Gold sponsors leverage Dreamforce to close pipeline. Prominent placement in the Dreamforce Expo enables sponsors to interact during the event and a dedicated meeting room allows the conversation to continue privately.

Package Highlights:

• 10 x 20 booth • Private 10’ x 10’ meeting room • 1 breakout session • Collateral insert in conference bag

• Opportunity to customize turnkey booth, or provide your own property, at Sponsor’s expense

• Partner Theater Session (15 min)

– Sally Lowery iContact

Please note: 2012 booth layout likely to change

Dreamforce 2012 User and Developer Conference

* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.


Sponsorship Opportunities Silver Sponsorship: $80,000 (44 opportunities)

“Dreamforce was the cream of the crop and every event we’ve ever sponsored rolled into one amazing package!” – Amy Brennan

Silver sponsors receive preferred placement on the Dreamforce Expo, providing vital interaction during Expo hours. Pre-conference online marketing, as well as onsite branding in the conference guide and on digital signage will increase impressions and get attendees in touch with Silver sponsors.

Package Highlights:

• 10 x 10 turnkey booth • Lunchtime table talk • Plasma screen branding

• Shared sponsor meeting room • 3 Full conference passes & 5 booth staff passes • Inclusion on the digital expo map

Angel

Please note: 2012 booth layout likely to change

Dreamforce 2012 User and Developer Conference

* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.


Sponsorship Opportunities Bronze Sponsorship: $30,000 (150 opportunities)

“Dreamforce provides the experience for all paradigms: Large or Small firm, CEO to Systems Admin or power user... you’ll get what you need from Dreamforce.”

Bronze sponsorship provides partners with the opportunity to showcase their products and services. To allow Bronze sponsors increased customer interaction, Dreamforce offers dedicated hours on the Cloud Expo, which provides exclusive time for all attendees to visit partners and mazimize the leads Bronze sponsors generate.

Package Highlights:

• 6 x 8 turnkey booth • Promotion on the conference website • Conference guide inclusion

• 2 full conference passes & 4 booth staff passes • Inclusion on the digital expo map • Access to Dreamforce promotional kit

– Steve Dannenfeldt Etherios

Please note: 2012 booth layout likely to change

Dreamforce 2012 User and Developer Conference

* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.


Sponsorship Opportunities Exhibitor: $15,000 “As a first-time sponsor of Dreamforce, we were extremely impressed with the value of the experience, the genuine interest in attendees to learn about new products, and the networking and camaraderie between exhibitors.”

(50 opportunities – for first time Dreamforce exhibitors only) Dreamforce’s Exhibitor level allows a lower point of entry for smaller companies that want to see what the cloud computing event of the year has to offer. Each Exhibitor will receive a demo kiosk complete with a logo header, monitor, electrical, internet, and a lead retrieval device.

Package Highlights:

• Self-contained turnkey exhibitor kiosk • 1 customizable graphic opportunity in the kiosk • Inclusion on the digital expo map • Access to Dreamforce promotional kit

– Jen Gray ePrize

Dreamforce Kiosk Sponsorship Package The text, graphics, designs, logos, data compilations and information (“ ( Con Content” Cont ent” ntt ) contai co ntai n ned nta e inn this t his h is Prop Proposal osal ssal are own owned ed oorr co contro ntrolled ntro tro lled led edd by Free Freeman man m a and are re prot protecte ect d by Uni ecte United ted ed Stat States es a ndd i nter nternati nati a i onal al cop copyrig y ht a nd trade yrig t rade de sec secret se rett laws aws aw wss.. M w Mo dification or reproduction of the Content for any purpose is strictly prohibited

Please note: 2012 booth layout likely to change

Dreamforce 2012 User and Developer Conference

* Please refer to the Sponsor Comparison At-a-Glance for a full list of package inclusions.


Sponsor Comparison At-a-Glance Exhibit Space

Platinum

Gold

Silver

Bronze

Exhibitor

Booth Size

20x20

10x20

10x10

6x8

Kiosk

Ability to Rig a Hanging Banner (subject to approval)

Ability to Customize Booth (subject to approval)

Electrical

(4) Drops

(2) Drops

(1) Drop

(1) Drop

(1) Drop

Internet

(4) Drops

(2) Drops

(1) Drop

(1) Drop

(1) Drop

Monitor

(4) Monitors

(2) Monitors

(1) Monitor

(1) Monitor

(1) Monitor

Carpet

Material Handling (ship to advance warehouse)

400 lbs

300 lbs

100 lbs

100 lbs

100 lbs

Booth Graphic Panels (quantity based on design)

Furniture (subject to final booth design)

(4) Demo Stools (4) Wastebaskets (4) Literature Racks

(2) Demo Stools (2) Wastebaskets (2) Literature Racks

(1) Demo Stool (1) Wastebasket (1) Literature Rack

(1) Demo Stool (1) Wastebasket (1) Literature Rack

(1) Wastebasket (1) Literature Rack

Lead Retrieval

(4) Devices

(2) Devices

(1) Device

(1) Device

(1) Device

Nightly Cleaning

Breakout Session (content subject to approval)

(2) 60 min Sessions

(1) 60 min Session

Partner Theater Session (content subject to approval)

(1) 15 min Session

(1) 15 min Session

Message Delivery

Lunch Time Table Talk (content subject to approval)

Executive Summit Access

(3) Attendees

Pre-Event Marketing Conference Website: Logo & Link

Conference Website: Description

100 words

75 words

50 words

Conference Website: Prominent Placement

Mention in Press Releases

Access to the Press List

Inclusion in Chatter Press Kit

Ability to Issue a Dreamforce Sponsorship Press Release

Access to Dreamforce Promotional Kit


Sponsor Comparison At-a-Glance (continued) On-Site Marketing

Platinum

Gold

Silver

Bronze

Exhibitor

High Profile Branding Opportunity

Branding on Conference Transportation

Digital Conference Guide: Logo & URL

Digital Conference Guide: Description

100 words

75 words

50 words

Digital Conference Guide: Advertisement

Half Page Ad

Recognition on Partner Spotlight Banner

Digital Expo Map

Conference Bag Insert

(1) Page Paper Collateral

(1) Page Paper Collateral

Meeting Room

10x20

10x10

Shared 10x10

Content on the Video Wall

30 seconds

General Session Room Branding

✔ ✔

Plasma Screen Branding Gala Dessert Sponsorship

Gala VIP Access

Salesforce Live "Man on the Street" Interview

3 minutes

Conference Access Executive Summit Passes

3

Full Conference Passes

10

8

3

2

1

Booth Staff Passes

20

15

5

4

2


Sponsorship Opportunities A La Carte Opportunities As a Dreamforce 2012 sponsor, your organization can choose from à la carte options that will provide brand exposure, interaction, hospitality, and high-profile opportunities. These options help differentiate your company and provide branding and demand generation opportunities. Please call the Partner Marketing Team to discuss the right à la carte option to complement your Dreamforce sponsorship package. A full list of a la carte opportunities will be available shortly. Please email partnersuccess@salesforce.com for more information on sponsorship opportunities at the 2012 Dreamforce event.

Note: With the exception of the DevZone demo stations, all other à la carte sponsorships are only available to partners that are participating in the Dreamforce Expo.


Ă€ La Carte Sponsorship Opportunities EXPOSURE Opportunity N EW

Bathroom Mirror Clings

Description

Price

Inventory

Eligibility

$5,000

20

All Sponsors

$15,000

1

All Sponsors

$25,000

6

All Sponsors

$5,000

unlimited

All Sponsors

$10,000 per day

1

All Sponsors

$5,000

unlimited

All Sponsors

Place your message in a spot attendees are sure to see it - in the bathrooms! Bathroom mirror clings sponsorship includes 50 clings placed in high-traffic bathrooms within event venues. Sponsor to provide art. Artwork is subject to approval by salesforce.com. Turn Jillians Pocket Park at the corner of 4th and Howard Street into your own little

Beer Garden

beer garden on Tuesday afternoon. Sponsorship includes branded signage around park, service cups, and DJ with call outs.

N EW

No one likes losing power to their devices while onsite. With the Charging Valet, attendees can check their devices in to be charged while they go about their sessions

Charging Valet

and booth visits. A branded claim ticket will be given to each attendee who checks in a device. The designated area will have signage as well as an ambassador staffing the area. Sponsor may provide T-shirts for the staff. Get your message out! Purchase this opportunity to promote your company on digital

Digital Signage Branding

signage in general conference areas. Each partner slide will run for 30 seconds per round amongst conference content. See your brand on each screen 200+ times during Dreamforce. Sponsor to provide content to specifications, subject to approval.

N EW

Hand Writing Analyst

This is always a popular feature at events! The Handwriting Analyst will ask attendees to write on a piece of paper with your logo & message. Why not ask all attendees to write a sentence about your company? Signage promoting the Analyst will include your company logo. Sponsor may also provide a giveaway.

N EW

Hotel Black Channel Advertising

Attendees like to unwind after a long day of sessions and Expo booth visits. When they get to their room and turn on the TV, let your company advertisement be the first thing they see. Price is per channel, per day at one hotel.


Ă€ La Carte Sponsorship Opportunities EXPOSURE Opportunity

Description

Price

Inventory

Eligibility

$15,000

4

All Sponsors

$20,000 per Lounge

2

All Sponsors

1

All Sponsors

Want to deliver a message to attendees where they live, at least during the conference?

Hotel Room Drop

This room drop opportunity will allow you to drop a piece of collateral outside of 4,000 attendee rooms. Collateral is provided by the sponsor and is subject to approval, must be able to slide under a door. Drop dates will be selected in order of contract date.

Networking Lounge N EW

Oxygen Bar

Promote your brand every time attendees use the internet stations at Dreamforce. This sponsorship includes branding on the computer screen savers, signage throughout the conference, and in the conference guide. Oxygen bars are the ideal way to get potential customer’s undivided attention for at least five minutes! This hip, relaxing addition to the event is sure to draw a crowd. Signage near the bars is included. "Bartenders" can wear sponsor-provided T-shirts.

$50-75,000 (dependent on location)

Sponsor may also provide a giveaway at bar. Send your brand traveling around town! With the pedicab sponsorship you receive

4 Sets

prime branding on 5 pedicabs driving around the Moscone area during the duration of

Pedicab

Dreamforce. These cabs will prominently display your company logo. Drivers wear your

$20,000

company t-shirt (sponsor provided) and you even have the option of offering a giveaway to the attendees they pick up.

Premium Bag Insert N EW

Recharge Station

Get a head start and have your promotional item placed in the attendee bag! Small gift is subject to approval and is provided by the sponsor.

(5 pedicabs included in each sponsorship)

All Sponsors

$7,000

4

All Sponsors

$5,000

6

All Sponsors

Losing power on your iPad or cell phone onsite is not an option. As the Recharge Station sponsor, attendees will thank you for being able to charge their devices onsite. This sponsorship includes signage noting your company as the Recharge Station Sponsor, branded bean bags, plus all the necessities for powering up the attendees devices.


Ă€ La Carte Sponsorship Opportunities INTERACTION Opportunity

Description

Price

Inventory

Eligibility

$7,000

TBD

All Sponsors

TBD

All Sponsors

$10,000

5

All Sponsors

$15,000 for 10x10 space. For larger space, please call.

TBD

All Sponsors

Need a place onsite where your booth staff can work, or where you can continue

10x10 Meeting Room

conversations with prospects? The 10x10 meeting room comes with a round table, 4 chairs, a trash can, a power drop, and a logo door sign. Meeting rooms will be available for use during all open registration hours.

10x20 Meeting Room

Looking to host private meetings onsite at Dreamforce? The 10x20 meeting room might

$12,000

be just what you need. The meeting room comes equipped with an oval table, 6 chairs,

(Gold sponsors may upgrade their 10x10 for $5,000)

a trash can, a power drop, and a logo door sign. Meeting rooms will be available for use during all open registration hours. Increase brand impressions outside of the expo by sponsoring a DJ station at Dreamforce. There will be five locations throughout the conference, each is available

DJ Stations

for individual sale, stations will be operable throughout each day. The attendees loved the DJ areas in 2011 - a lot of networking occurred in this space. Sponsorship includes dynamic branding featuring your logo, lounge furniture and DJ call outs!

Have a large prize to display, possibly a motorcycle or a smart car? Purchase a satellite

Satellite Footprint

footprint and increase your presence in the Dreamforce campus. Sponsorship includes just the floor space. Any customizations are at the sponsor’s expense.


Ă€ La Carte Sponsorship Opportunities HOSPITALITY Opportunity

Description

General Session Snack

Sponsor the General Session snack! Sponsorship includes 3,000 donuts/snacks, aprons co-branded with your logo worn by all servers (10) as well as logo’d napkins.

Price

Inventory

Eligibility

$10,000

1

All Sponsors

Price

Inventory

Eligibility

$35,000

TBD

All Sponsors

Price

Inventory

Eligibility

$15,000

TBD

All Sponsors

$15,000 Non-Expo

TBD

All Sponsors

EXCLUSIVE HIGH PROFILE OPPORTUNITIES Opportunity

Description Invite your customer to tell their story to Dreamforce attendees in your own breakout

Content Session(s)

session. Highlight their success and your expertise and have the opportunity to collect leads after your sessions. Your session will be listed in the conference guide and the breakout agenda. 1 full conference pass will be provided for the customer speaker.

DevZone Opportunity

Description Drive traffic to your booth with the Cloud Crawl Party! In order to attend the official Force.com party attendees must visit your booth and receive a stamp, approximately

Cloud Crawl

1,800 attended the party in 2011. This opportunity will allow your logo to be included in the conference guide, on the cloud crawl card in every badge, in pre-event communications, and at the party venue Expand your pipeline by highlighting your company and services in the Force.com Zone.

Demo Pod

This area allows you focused access to Developers and IT/Admins while expanding your presence beyond the expo to the Zone on the second floor of Moscone West. Demo station sponsorship inclusions are TBD.

$10,000 Expo


À La Carte Sponsorship Opportunities SUSTAINABILITY OPPORTUNITIES Opportunity

Description

Price

Inventory

Eligibility

$15,000

1

All Sponsors

$115,000

1

All Sponsors

Price

Inventory

Eligibility

$15,000 per cart, per day

8

All Sponsors

$20,000 per cart, per day

4

All Sponsors

$10,000

7

All Sponsors

$75,000

1

All Sponsors

$25,000

4

All Sponsors

Promote your message when thinking green. All conference Green angels will wear a

Green Sponsor

t-shirt cobranded with your logo. Signage throughout the venue will list your company as the “Green Angel” sponsor for Dreamforce. Recycle signs will be co-branded with your logo at each of the 70 bins. Get your brand into the hands of all Dreamforce attendees with a water bottle

Water Bottles

sponsorship! Sponsor logo to be placed on reusable water bottle. Perfect for extending your brand outside of the event!

CUSTOM FOOD OPPORTUNITIES Opportunity N EW

Coffee Cart

Description Experienced staff will serve up frothy cappuccinos and creamy lattes for attendees on their way into the keynote. Rental of espresso machine includes supplies and staff to prepare and serve beverages (1,800).

N EW

Ice Cream Cart

Choose from a variety of premium Haagen-Dazs ice cream bars to hand out to attendees and potential clients in Yerba Buena during lunch. Service includes rental of ice cream cart and 1,500 ice cream bars.

N EW

Popcorn Machine N EW

Smoothie Bar N EW

Smoothie Bar Cart

Traditional tabletop machine or whimsical antique carts are available. Cart includes enough for 900 bags of popcorn. The Smoothie Bar will be located near Novellus Theater. Costs include cups, juice, staffing and equipment for 1,800 smoothies The Smoothie Mobile Cart includes cups, juice, staffing, and equipment for 1,800 smoothies.


See you there! Dreamforce

The Cloud Computing Event of the Year™ September 18-21, 2012 Moscone Center • San Francisco


Dreamforce 2012 Test