Greetings Today July August 2022

Page 35

Licensed to

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Celebrating its 30th anniversary this summer, Pyramid International offers a wide range of licensed merch - including the star of the recent Platinum Party at the Palace - Paddington!

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yramid International has been a frontrunner in the licensed merchandise industry for 30 glorious years, celebrating its official 30th anniversary on 27 August this year. Specialists in licensed merchandise, the company works with the likes of Disney, Warner Brothers, Netflix and Universal across brands including Harry Potter, Friends, Star Wars, Stranger Things and all of the Disney favourites, new and old. Producing a plethora of exciting ranges across homeware, stationery, apparel, gifting and wall art, Pyramid is widely considered to be a leader in their field.

An exciting and expanding area for this merch specialist is calendars. With a range of licences from Disney Pixar to James Bond, Marvel Comics to music favourites like Ed Sheeran and Bob Marley and everything in between – the full range can be viewed on the website. The calendars also come in a range of fun and practical formats including a desk calendar, 30 x 30cm square calendar, slim calendar, poster calendar and a family planner – something for all customer types. As well as calendars, Pyramid also produces a range of diaries, again, with plenty of choice to suit all markets. Also new from Pyramid International is the stunning new range of tableware featuring the beloved bear of the moment, Paddington. Available through both Pyramid, and sister company The Art Group. The fabulous Tea Time Collection (which co-ordinates with The Art Group’s existing wall art selection), comprises of a fine china teapot, a footed Tea Cup, Toast Rack, 2 x Stacking Mugs, a set of four side plates and a breakfast cup and saucer – full details of which can be found on both Pyramid and

“New from Pyramid International is the stunning new range of tableware featuring the beloved bear of the moment, Paddington”

The Art Group websites As well as the range being a delightfully nostalgic and quintessentially British look back at days gone by, Paddington is obviously a red-hot property right now. The heart-warming video with Paddington and The Queen was live streamed around the world, with 13.5 million live viewers and 2 million YouTube views in just one day! It has received global press coverage, making the front pages of the following day’s national press, including The Sunday Times. Paddington and The Queen were also a social media phenomenon with a staggering 500M+ reach across 146 countries, becoming stars of Twitter, Instagram, Facebook and TikTok. That’s one popular bear, and his popularity shows no sign of subsiding - Pyramid suggests retailers get on board! Also new at The Art Group is the fabulous range of zodiac mug and coaster gift sets, which have been exclusively designed by artist Summer Thornton. These

stunning sets have been created by one of the most popular artists in The Art Group family, and make the perfect gifting option as they come packaged in their own coordinated gift box. Made from bone china, not only do the mugs look out of this world (thanks to the creative skills of the artist), but they are the perfect vessel from which to enjoy the perfect cuppa! Both Pyramid and The Art Group have an extensive portfolio of products, with new ranges, artists and licences being added on an almost-weekly basis. The websites are well worth exploring – they are a real Aladdin’s Cave with products to suit all budgets and markets. Alternatively, the Pyramid and Art Group teams are equally happy to chat through their extensive portfolios and offer their insight into just the right products to complement your range.

0116 284 3640 www.pyramidinternational.com www.artgroup.com www.greetingstoday.co.uk 35


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