sportsmanagement.co.uk Issue 126 • September 2016
LIW2016 We look ahead to the UK’s largest trade event for leisure professionals, now entering its 28th year
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single word sits on the tip of every leisure operator’s tongue: skills. And that – the continued development of the leisure workforce – is inextricably l i n ke d w i t h t h e ava i l a b i l i t y of to p - c l a s s education, both through key delivery partners and the events calendar. Leisure Industry Week (LIW) is keen to contribute to this agenda. Backed by a sector-specific marketing campaign, as well as partnerships with key delivery organisations and a world-class speaker line-up, LIW 2016 will deliver six education streams.
HEALTH Backed by sporta, the national association of leisure and cultural trusts, the health education stream will focus on the impact of physical activity on the nation’s health, as well as the role that the sport and leisure industry is able to play in driving change. The health education stream will focus on everything from paediatric wellness through to GP referrals and increasing exercise programmes for our ageing population. The seminar programme will also highlight the benefits of integrating physical activity into everyday life, and how the industry can benefit commercially from an increased emphasis on health practices such as physiotherapy, chiropractic treatment, rehabilitation and more. The link between leisure, physical activity, health, medicine and fitness should be closer than ever – and the health education stream will deliver a programme that should ensure a stronger bond exists between all the relevant industry professionals.
FITNESS Listen and learn from the industry’s finest educators, coaches and professionals: fitness professionals of
Practical Coaching: Workshops for fitness professionals
any level will come away from LIW with practical knowledge and skills that can be applied in their role. The fitness stream consists of three pillars: The Fitness Business School, Practical Coaching, and the Gym Operators’ Conference.
Fitness Business School Designed to build business acumen among fitness professionals, The Fitness Business School allows delegates to learn from the most prominent coaches and educators – with more than 200 years’ of experience between them – who have developed their own businesses successfully and are ready to share. It will enable delegates to develop and shape their careers thanks to high-quality advice, round-table discussions and cutting-edge information. Delegates will be offered a rounded view of the industry, exploring some of the available career paths and gaining an understanding of how to drive