Attractions Management Vol 26 / Issue 4

Page 44

INTERVIEW

Land joined Therme photo: Therme Group

Group UK in 2017. He became CDO in 2020

RICHARD

LAND With forthcoming resorts in Toronto, Manchester and Glasgow set to feature next generation waterparks, immersive art, vertical farms and a fresh approach to wellbeing, Therme Group is thinking big. Magali Robathan speaks to the group’s UK chief development officer

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attractionsmanagement.com Vol 26 / ISSUE 4

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herme Group’s wellbeing resort concept, originally seen in Germany and now being taken worldwide, was born from a strong belief that wellbeing should be accessible

for everyone, and that thermal facilities should be about fun and leisure as well as relaxation. Therme Group’s wellbeing resorts have been described as waterparks, water theme parks and thermal spas, but the truth is they combine all of those elements – with forthcoming resorts also set to feature vertical farms, immersive art installations, health and fitness and innovative technology – to create a new genre of attraction. “At a basic level, we all connect with water; we find it incredibly calming to be in and


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