MICHAEL BAKER Designer; Marketing Major Why did you initially become involved with LF?
written by JEREMY JAKUBOWSKI designed by ASHLEY TRUONG photographed by ELLA LIN & provided by JENNY TRUONG
I always had an interest in design, and after a co-op position doing design, I wanted to become part of the magazine to further my design skills as well as connect with more students from the SoB. How would you describe the atmosphere of the Brainstorm meetings at LF? I try to come prepared with ideas that are partially and fully developed. The circle format and atmosphere help the flow of ideas. The whole team is able to voice their ideas and opinions - I really enjoy the aspect of equality. Memorable experience with an article you designed? Working on the November issue I had the chance to take my co-op and bring it back to the SoB. I assisted in interviewing and then designing the article for Brad Baker of Walmart Canada. Having Brad featured in LF, my hope was that other students would be able to read and feel the passion Brad has for retail. The article had its challenges but also was a lot of fun to accomplish.
JAMES LO Writer; Marketing Major
ELNUR KASUMOV Writer; Finance Major Why did you initially become involved with LF? My friend Taylor Banister who is also one of the Editors told me I should apply.
Why did you initially become involved with LF? I initially joined Lazy Faire because, prior to enrolling in business, I wanted to pursue a degree in journalism. However, my parents told me to obtain a “real” degree first before becoming a writer or sports journalist. Writing has always been a passion of mine and Lazy Faire has allowed
How would you describe the atmosphere of the Brainstorm meetings at LF? I love coming up with creative things on the spot and I love bouncing ideas around with other people until the best ones rise to the surface.
# 1 thing you have taken away from LF? Learning how to use the Adobe Creative Suite, I am always practicing and expanding my design skills. As a Marketing major, I need to understand what looks good, and on occasion create promotional pieces. Since no Marketing classes teach you the software, I have found a way to go beyond the classroom and further my learning by being able to create print materials from start to finish.
me to improve my writing skills in a creative setting. How would you describe the atmosphere of the Brainstorm meetings at LF? Our brainstorming sessions at Lazy Faire are very open and collaborative, and allow everyone to creatively bounce ideas off of one another in a relaxed environment. Memorable experience with an article you wrote? My most memorable experience with Lazy Faire (so far) came back in the November 2013 issue where my fellow Writer, Lindsay Hofer, wrote an article on Movember that featured me and a couple of friends who participated in the month-long event to raise money in support of fighting prostate cancer. Number 1 thing you have taken away from LF? Whether it’s working towards your dream job or writing for a student’s magazine, do everything as passionately and as creatively as you possibly can!
Memorable experience with an article you wrote? People telling me that they found my articles helpful or entertaining. #1 thing you have taken away from LF? I’ve developed the ability to sit down and write a constructive piece in one sitting under all kinds of time pressure. This has helped me express myself more efficiently in professional and personal settings.
JENNIFER TRUONG Designer; Accounting Major Why did you initially become involved with LF? I was approached by my friend (Karolina Zheng) who was Editor-in Chief of the club 3 years ago for an opportunity to become a designer. Joining LF was a great way to start being more involved in the SoB. How would you describe the atmosphere of the Brainstorm meetings at LF? Our meetings are very relaxed and collaborative. We build on the ideas put forward by others decide on
what to feature in the next issue of the magazine. Our team has expanded over the years and its more enjoyable brainstorming with a lot of people! Memorable experience with an article you designed? I have too many articles in mind, I can't choose one! In general, I enjoy designing the student spotlight, community centre, and external relation articles. The magazine has evolved in both content and appearance throughout the years, producing articles that give insight to students about the business community. # 1 thing you have taken away from LF? Being a part of the club is an enriching, fun experience and has impacted one of my career-related values -
community. I’ve had the opportunity to enhance my interpersonal skills, meet great people, and contribute to the team. LF has also encouraged me to become more involved in other clubs such as UAAC.
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