3.7 T
he Ameritalk campaign hopes to take on a wide range of imagery and print styles. While being versatile as well as effective, the imagery is meant as a blank canvas for additional parts to be added. The texture and images represented here are hoped to evoke a young free feeling, while also conveying a sense of reliability and strength. By using the specific textures and imagery it will be very easy to shape a noticeable brand essence. This will make staying in the customer’s minds for longer and easier. The ultimate purpose of the imagery is to leave the consumer with a lasting impression that makes sense.
3.0 Style Guide
The ultimate purpose of the imagery is to leave the consumer with a lasting impression that makes sense
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