Sales & Marketing Program

Elegance Above It All. The Narrative

As the center of gravity of Downtown Austin continues to shift north the once peripheral pockets of downtown are burgeoning with life and allure. The Northwest Corridor’s juxtaposition of the close proximity to the Texas State Capitol, the new Texas Capitol Corridor, University of Texas and the neighboring historical neighborhood of Judges Hill gives residents at 400 W 14th the best of both worlds. The access to green spaces is just another attribute that adds value and desirable lifestyle to living in this location. With Waterloo Park’s 11 acres & 1.5 miles of trails, The Shoal Creek Conservancy and the Moody Amphitheatre amongst beautifully curated gardens this thriving neighborhood boasts convenient access to parks and green space.

The proposed community will be the nucleus for Austin’s professional and artistic culture in the Northwest Corridor. As the unofficial Arts District in Austin the Blanton Museum of Art leads the way for artistic culture in the neighborhood. Additionally, with the number of employees and professionals servicing the Texas State Capitol, the new Downtown Courthouse (Phase I and Phase II) and UT reaching almost 10,000, there is high demand for luxury residences and the proposed food & beverage programming.

Our approach will be multipronged and range from highlighting the opportunity to own and live in one of Downtown Austin’s most desirable neighborhoods featuring the existing attributes and the many more on the horizon to the quality and sophistication of 400 W 14th Street Tower.

301 Congress Porch (Image on left provided by Downtown Austin Alliance)

Anchored by the 5-story mural “Where the Wildflowers Grow” by the artist DAAS, the 301 Congress Porch is amid a massive transformation. Putting community-driven design first, this nook of Austin’s downtown is quickly becoming a place for creativity, inspiration, and activity for all.