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ESTABLISH A PRICE Step 2
Pricing your property right means carefully taking a variety of factors into consideration. Here are the main pieces of the puzzle that we consider when determining a sale price. Ultimately our goal is to educate you on the market so you can have confidence in our final pricing decision.
Past Sales
We take the time to study past sales for properties in your area and areas similar to yours. Having a clear understanding of sold market values is the first step in establishing your list price.
Seller's Market
A seller’s market arises when demand exceeds supply. Since there are fewer propertiess available, sellers are at an advantage.
Active Listings
We study active listings to see what properties we'll be competing with Buyers tend to compare properties and so we have to be able to defend our price in relation to our competition
Condition
Balanced Market
Supply and demand are about the same. Sellers usually accept reasonable offers, while propertiess generally sit on the market for an average or typical length of time
We put ourselves in the buyer's shoes and ask what they would find most valuable in properties like yours Updated kitchens? Renovated rooms? Useability? These all factor into the final price.
THE MARKET & ECONOMY
Pricing your properties largely depends on what type of real estate market & economy we will be listing in. If it's a buyer's market/weaker economy we will need to price in line with the most recent sales, if it's a seller's market/stronger economy we will be able to push the market and price more aggressively.