Arrowhead Stadium Suite - Process Book

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Arrowhead Stadium Suite Branded Interiors Kate Schmidt

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SITE SURVEY & LOCATION PLAN The first step in the branded interiors process was to conduct a site survey to identify areas for brand activiation that take into account the functionality of the space.

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PROCESS & PLANNING In the initial planning stage, a system of graphics was proposed that could incorporate expressions of Chiefs' spirit & KC pride with typical brand elements to unify the space.

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'BRANDATORY' GRAPHICS Elements like brand logos and marks are essential to brand awareness; these brand elements were placed in prominent locations in the suite to boost recongition.

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CUSTOM ADDITIONS Custom wallcoverings and dimensional elements were designed to serve as photo backdrops for clientele and express the brand's KC pride and strong company culture.

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VINYL ADDITIONS To fully immerse clientele in the Burns & McDonnell brand, vinyl graphics were developed to align the existing suite interior with brand colors and patterns.

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SAMPLE PROOFING Prior to installation, vinyl samples from the fabricator were reviewed for optimal color matching and material preferences, ensuring a consistent brand experience in the suite.

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FINISHED SUITE

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FINISHED SUITE

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