Advertising Spaces 2024
www.koelnmesse.com
Selected communication for your visible success From advertising fences to megaprints, you can benefit from many different ways of drawing potential customer’s attention to your stand!
Eingang West Entrance West
2 3
Eingang Süd Entrance South
2
Koelnmesse GmbH · Advertising spaces
Our advertising spaces for your trade fair success
8
7
Eingang Nord Congress-Centrum Nord Entrance North Congress Centre North
6
1 5 4
9 10
11 Eingang Ost Congress-Centrum Ost Entrance East Congress Centre East
Koelnmesse GmbH · Advertising spaces
3
4
Koelnmesse GmbH · Advertising spaces
Advertising spaces Boulevard and indoor areas The best approach to reach your customers
Put your business in the limelight and turn your stand into a big attraction for visitors. Use targeted advertising in the highly frequented indoor areas of our exhibition centre.
– The Boulevard runs the length of the entire exhibition centre. Here, you can present your advertising messages on large banners in central and easily visible locations.
– Heighten your company’s presence through the use of large-scale advertising along the fronts and sides of the stairways in the halls as well as in the entrance areas and the passages.
– You can advertise on such unusual areas as steps, escalators and sanitary facilities.
On the following pages, you’ll find examples of our advertising spaces as well as sample calculations of various opportunities.
Are you interested in our advertising spaces or do you have any questions or requests? We’ll be glad to help. Simply contact us: +49 221 821-2427 adspaces@koelnmesse.de
uous A conspic e presenc
iness your bus Improve ugh ities thro opportun at the vertising smart ad ations. right loc
Koelnmesse GmbH · Advertising spaces
5
Examples Boulevard and indoor areas
Fabric banner*/ Boulevard Width x height: Area: Total cost (incl. production and handling) *2-sided
Banner hall 6 / Boulevard North Width x height: Total cost (incl. production and handling)
6
5.00 m x 5.00 m 25.00 sqm
Area:
6,126.25 EUR
Koelnmesse GmbH · Advertising spaces
5.00 x 3.00 m 30.00 sqm 5,871.00 EUR
Front of hall 8 / Boulevard North Width x height:
6.00 m x 3.00 m 18.00 sqm
Area: Total cost (incl. production and handling)
4,410.90 EUR
AdBox Width x height x depth: Area (4-sided): Total cost (incl. production and handling)
2.10 m x 2.40 m x 0.40 m 12.00 sqm 2,600.00 EUR
Koelnmesse GmbH · Advertising spaces
7
Sanitary facilities / poster frames Width x height: (per frame)
0.297 x 0.42 m 0.125 sqm
Area: Total cost for 10 frames (incl. production and handling)
1,700.00 EUR
Sanitary facilities / mirror sticker Width x height: Area: Total cost (incl. production and handling)
0.60 x 0.30 m 0.18 sqm 369.00 EUR
Floor stickers Width x height: Area: Total cost (incl. production and handling)
8
Koelnmesse GmbH · Advertising spaces
1.00 m x 1.00 m 1.00 sqm 532.00 EUR
Advertising spaces Entrance North We put you in the spotlight With its first-rate design, Entrance North is one of the architectural highlights of the exhibition centre. The entrance provides an exclusive setting for your advertising. From here, you can also reach our Congress Centre North.
Koelnmesse GmbH · Advertising spaces
– Spark interest in your company through our large-format advertising panels in the entrance area.
– Advertising flags on the roof of the exhibition centre provide your advertising messages with maximum visibility that reaches beyond the confines of the exhibition centre.
On the following pages, you’ll find examples of our advertising spaces as well as sample calculations of various opportunities. Are you interested in our advertising spaces or do you have any questions or requests? We’ll be glad to help. Simply contact us: +49 221 821-2427 adspaces@koelnmesse.de
t big Come ou
ls over ing pane advertis e rv se e R 10 0 m of up to to a length llow you ). They a a re a (40 0 sqm ance the entr t n u dominate o e am c t a hu g and attra on. of attenti
Koelnmesse GmbH · Advertising spaces
10
Examples Entrance North Megaprint / Entrance North Width x height:
6.00 m x 6.00 m
Area (4 sides):
36.00 sqm
Total cost per banner: (incl. production and handling)
11
Koelnmesse GmbH · Advertising spaces
7,183.80 EUR
Examples Entrance North Segments / Entrance North Width x height:
5.00 m x 4.00 m 20.00 sqm
Area: Total cost per segment (incl. production and handling)
4,901.00 EUR
Turnstiles / Entrance North Width x height:
0.60 m x 0.29 m 14 pc
Quantity: Total cost turnstiles (14 pc) (incl. production and handling)
12
5,325.46 EUR
Koelnmesse GmbH · Advertising spaces
Banner hall 8 Width x height: Area: Total cost (incl. production and handling)
5.00 m x 5.00 m 25.00 sqm 6,126.25 EUR
Banner hall 8 / Entrance Width x height: Area: Total cost (incl. production and handling)
5.00 m x 1.90 m 9.50 sqm 2,327.98 EUR
Koelnmesse GmbH · Advertising spaces
13
Non-standard advertising spaces The special format that fits your needs You too can benefit from our wide range of non-standard advertising opportunities. We are continuously expanding our range of offerings with innovative and unusual means of advertising. In combination with our traditional advertising space, this approach allows you to achieve a wide ranging and flexibly useable presence throughout the exhibition grounds.
Koelnmesse GmbH · Advertising spaces
On the following pages, you’ll find examples of our non-standard advertising spaces as well as sample calculations o f various opportunities.
Would you like to have more information about our nonstandard advertising spaces or do you have any questions or requests? We’ll be glad to help. Simply contact us: +49 221 821-2427 adspaces@koelnmesse.de
ns for Innovatio ss ce your suc ping
lo sly deve ontinuou ising rt e We are c v of ad al types . If ss e addition c c su business r u o y r o so fo l gladly d , we wil . u o you wish y ith ration w in coope
Koelnmesse GmbH · Advertising spaces
15
Examples Non-standard advertising spaces Restaurant “Curie” Area: 350 seats Napkins and stand-up displays Total cost per day (incl. production and handling)
16
Koelnmesse GmbH · Advertising spaces
1,747.00 EUR
Blimp advertising Length:
3.00 m
Complete service (incl. helium filling, mounting/ dismantling, support): Total cost (on the first day) incl. production and handling)
1,972.95 EUR
Koelnmesse GmbH · Advertising spaces
17
Digital Advertising Spaces 2024
www.koelnmesse.com
Highlightwall Messeingang Nord
Koelnmesse’s digital advertising spaces now offer you even more opportunities to draw the attention of visitors to your trade fair stand with innovative advertising messages. Take advantage of more than 50 highly visible spots on Koelnmesse’s trade fair ground to shine a spotlight on your advertising. NOTHING MOVES PEOPLE MORE THAN MOVING IMAGES.
19
Koelnmesse GmbH
Digital Advertising Spaces
Digital communication for success you can see
8
7
Eingang Nord Congress-Centrum Nord Entrance North Congress Centre North
6
1 5 Eingang West Entrance West
4
9 10
2 3
Eingang Süd Entrance South
11 Eingang Ost Congress-Centrum Ost Entrance East Congress Centre East
Koelnmesse GmbH
Digital Advertising Spaces
20
N02 LED-Mega-Wall Entrance North, Outdoor
Entrance North
8
1
Boulevard
7
CC North
6
9
5
10
4
2
3
Koelnmesse GmbH
Entrance East
11 Digital Advertising Spaces
Information about compatible image and video file formats is available on request.
Be the ultimate eyecatcher at the entrance north! Be the first one who draws the visitors’ attention. Your content can be an image or a video, either way, your advertising message on the MEGA-LED-Wall will be seen from near and far.
Configuration options 2112 px
836 px
Content 22,5:9
22,5:9
Dimensions (W x H)
14.40 x 5.70 m
Resolution (W x H)
2112 x 836 px
Full price at 10-minute intervals 30 seconds 19,277.31 EUR
Koelnmesse GmbH
Digital Advertising Spaces
22
N01 LCD-Mega-Wall Round Ticket Counter – Boulevard North
LCD-Mega-Wall Round Ticket Counter Display type
Entrance North
8
4 x 2 LCD Screens 32:9
Dimensions (W x H)
4.85 x 1.37 m
Resolution (per screen)
1920 x 1080 px
Total resolution
7680 x 2160 px
CC North
7 6
1
5
Boulevard
Format
9
10
4
2 Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
As a first point of contact for almost every visitor, the round ticket counter offers you the chance to shine. The LCD display wall directly above the ticket counter is clearly visible to every visitor entering the exhibition grounds via the North Entrance.
Configuration options 3840 px
Content 16:9 2160 px
Dimensions (W x H)
16:9
Wayfinding
2.42 x 1.37 m
Resolution (W x H) Full HD 1920 x 1080 px Full price at 10-minute intervals 30 seconds 649.79 EUR
7680 px
Content 32:9 2160 px
Dimensions (W x H)
32:9
4.85 x 1.37 m
Resolution (W x H) Full HD 3840 x 1080 px Full price at 10-minute intervals 30 seconds 1,429.53 EUR
Koelnmesse GmbH
Digital Advertising Spaces
24
N03 LED-Wall Round Information Counter – Boulevard North
4.26 m
Koelnmesse GmbH
Digital Advertising Spaces
648 px
Configuration option
Information about compatible image and video file formats is available on request.
The round information counter in the middle of the North Entrance cannot be overlooked! A 14.40 metre-long round LED wall surrounds the top of the information counter. You can place your digital advertising in this central location as the ultimate eye-catcher in the entrance area.
LED-Wall Round Information Counter 8
LED 28 x 3 Cabinets 80:9
Format Dimensions (W x H)
14.40 x 1.62 m
Total resolution
5760 x 648 px
CC North
7
Full price at 10-minute intervals 30 seconds 5,479.28 EUR
6
1
5
Boulevard
Display type
Entrance North
9
10
4
2
3
Entrance East
11
In alternation with informational content 5760 px
80:9
Koelnmesse GmbH
Digital Advertising Spaces
26
N07N LED-Mega-Display / Front Above the Turnstiles – Entrance North
LED-Mega-Display / Front Above the Turnstiles Entrance North
8
LED 15 x 5 Cabinets 24:9
Format Dimensions (W x H)
7.20 x 2.70 m
Total resolution
2880 x 1080 px
CC North
7 6
1
5
Boulevard
Display type
Entrance North
9
10
4
2 27
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
Welcome the visitors with your advertising! Placed directly above the turnstiles at the North Entrance, this area will attract the attention of all visitors. No matter whether you use still images or video, no visitor can pass by this LED screen without taking notice!
Configuration options 1920 px
1080 px
Content 16:9 LED
16:9
Wayfinding
Dimensions (W x H)
4.80 x 2.70 m
Resolution (W x H)
1920 x 1080 px
Full price at 10-minute intervals 30 seconds 2,917.04 EUR
2880 px
1080 px
Content 24:9 LED
24:9
Dimensions (W x H)
7.20 x 2.70 m
Resolution (W x H)
2880 x 1080 px
Full price at 10-minute intervals 30 seconds 4,375.56 EUR
Koelnmesse GmbH
Digital Advertising Spaces
28
N07S LED-Mega-Display / Back Above the Turnstiles – Entrance North
LED-Mega-Display / Back Above the Turnstiles Entrance North
8
LED 15 x 5 Cabinets 24:9
Format Dimensions (W x H)
7.20 x 2.70 m
Total resolution
2880 x 1080 px
CC North
7 6
1
5
Boulevard
Display type
Entrance North
9
10
4
2 29
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
Wave the visitors goodbye. This LED screen is located directly above the turnstiles at the exit. A perfect place to give the visitors a last(ing) marketing message on their way.
Configuration options 1920 px
1080 px
Content 16:9 LED
16:9
Wayfinding
Dimensions (W x H)
4.80 x 2.70 m
Resolution (W x H)
1920 x 1080 px
Full price at 10-minute intervals 30 seconds 2,917.04 EUR
2880 px
1080 px
Content 24:9 LED
24:9
Dimensions (W x H)
7.20 x 2.70 m
Resolution (W x H)
2880 x 1080 px
Full price at 10-minute intervals 30 seconds 4,375.56 EUR
Koelnmesse GmbH
Digital Advertising Spaces
30
N70 LED-Mega-Display Above the Turnstiles – Entrance North
LED-Mega-Display In Front of the Turnstiles Entrance North
8
LED 15 x 5 Cabinets 24:9
Format Dimensions (W x H)
7.20 x 2.70 m
Total resolution
2880 x 1080 px
CC North
7 6
1
5
Boulevard
Display type
Entrance North
9
10
4
2 31
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
Draw the visitors attention to hall 8. This screen is located in front of the turnstiles in the Entrance North to show the visitors the right way, to your booth. You can either show a static or a motioned content.
Configuration options 1920 px
1080 px
Content 16:9 LED
16:9
Wayfinding
Dimensions (W x H)
4.80 x 2.70 m
Resolution (W x H)
1920 x 1080 px
Full price at 10-minute intervals 30 seconds 2,917.04 EUR
2880 px
1080 px
Content 24:9 LED
24:9
Dimensions (W x H)
7.20 x 2.70 m
Resolution (W x H)
2880 x 1080 px
Full price at 10-minute intervals 30 seconds 4,375.56 EUR
Koelnmesse GmbH
Digital Advertising Spaces
32
N09 LED-Mega-Display Boulevard North Hall 8
LED-Mega-Display Boulevard North Hall 8 Display type
Entrance North
8
LED 15 x 5 Cabinets 24:9
Dimensions (W x H)
7.20 x 2.70 m
Total resolution
2880 x 1080 px
CC North
7 6
1
5
Boulevard
Format
9
10
4
2 33
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
This large-format advertising space is located in the highly frequented Boulevard North. Located directly above the entrance to hall 8, it is particularly suitable for exhibitors in this hall to guide visitors to your stand.
Configuration option 1920 px
1080 px
Content 16:9 LED
16:9
Wayfinding
Dimensions (W x H)
4.80 x 2.70 m
Resolution (W x H)
1920 x 1080 px
Full price at 10-minute intervals 30 seconds 2,917.04 EUR
Koelnmesse GmbH
Digital Advertising Spaces
34
N08 LED-Mega-Display Boulevard North
LED-Mega-Display Boulevard North Display type
Entrance North
8
LED 20 x 5 Cabinets 32:9
Dimensions (W x H)
9.60 x 2.70 m
Total resolution
3840 x 1080 px
CC North
7 6
1
5
Boulevard
Format
9
10
4
2 35
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
This high-quality LED screen at the beginning of the Boulevard North is a real eye-catcher. When entering the boulevard, your advertising will be the centre of attention for every visitor.
Configuration options 1920 px
1080 px
Content 16:9 LED Wayfinding
16:9
Wayfinding
Dimensions (W x H)
4.80 x 2.70 m
Resolution (W x H)
1920 x 1080 px
Full price at 10-minute intervals 30 seconds 2,917.04 EUR
2880 px
1080 px
Content 24:9 LED Wayfinding
24:9
Dimensions (W x H)
7.20 x 2.70 m
Resolution (W x H)
2880 x 1080 px
Full price at 10-minute intervals 30 seconds 4,375.56 EUR
Koelnmesse GmbH
Digital Advertising Spaces
36
N05/N12/N15 LCD-Screen Entrances – Halls 7 and 8
LCD-Screen Entrances Display type
Entrance North
8
2 x 1 LCD Screens 32:9
Format Dimensions (W x H) Resolution (per screen) Total resolution
CC North
2.43 x 0.68 m
7
1920 x 1080 px 2 x 3840 x 1080 px
1
5
9 Boulevard
6
10
4
2
37
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
At this highly frequented spot, your advertising will draw the visitor‘s attention to your stand as soon as they enter the exhibition hall. Both sides of the entrances simultaneously display the same content to optimize the advertising effect and to attract visitors‘ attention.
Configuration option 1920 px
1080 px
Content 16:9 Wayfinding
16:9
Dimensions (W x H)
1.21 x 0.68 m
Resolution (W x H)
2 x 1920 x 1080 px
Full price for 2 screens at 10-minute intervals 30 seconds
Koelnmesse GmbH
324.90 EUR
Digital Advertising Spaces
38
N11 LCD-Wall Bridge – Boulevard North / North Side
LCD-Wall Bridge Boulevard North / North Side
8
8 x 2 LCD Screens 64:9
Format Dimensions (W x H)
7
9.71 x 1.37 m
Resolution (per screen)
1920 x 1080 px
Total resolution
7680 x 1080 px
CC North
6
1
5
Boulevard
Display type
Entrance North
9
10
4
2 39
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
The bridge is located in the middle of the highly frequented Boulevard North. Visible even from a distance, it can display your content from both the south and the north side.
Configuration options
Content 32:9 Dimensions (W x H)
Content 48:9 4.85 x 1.37 m
Dimensions (W x H)
7.28 x 1.37 m
Resolution (W x H) Full HD 3840 x 1080 px
Resolution (W x H) Full HD 5760 x 1080 px
Full price at 10-minute intervals 30 seconds 1,431.68 EUR
Full price at 10-minute intervals 30 seconds 2,148.59 EUR
1080 px
3840 px
32:9
Wayfinding
1080 px
5760 px
48:9
Wayfinding
Koelnmesse GmbH
Digital Advertising Spaces
40
N14 LCD-Wall Bridge – Boulevard North / South Side
LCD-Wall Bridge Boulevard North / South Side
8
8 x 2 LCD Screens 64:9
Format Dimensions (W x H)
7
9.71 x 1.37 m
Resolution (per screen)
1920 x 1080 px
Total resolution
7680 x 1080 px
CC North
6
1
5
Boulevard
Display type
Entrance North
9
10
4
2 41
Koelnmesse GmbH
Digital Advertising Spaces
3
Entrance East
11
Information about compatible image and video file formats is available on request.
The bridge is located in the middle of the highly frequented Boulevard North. Visible even from a distance, it can display your content from both the south and the north side.
Configuration options
Content 32:9
Content 48:9
Dimensions (W x H)
4.85 x 1.37 m
Resolution (W x H)
Full HD 3840 x 1080 px
Resolution (W x H) Full HD 5760 x 1080 px
Full price at 10-minute intervals 30 seconds 1,431.68 EUR
Full price at 10-minute intervals 30 seconds 2,148.59 EUR
Dimensions (W x H)
7.28 x 1.37 m
1080 px
3840 px
32:9
Wayfinding
Wayfinding
1080 px
5760 px
48:9
Wayfinding
Koelnmesse GmbH
Digital Advertising Spaces
42
Koelnmesse GmbH Messeplatz 1 50679 Cologne Germany Tel. +49 221 821-2427 Fax +49 221 821-2574 adspaces@koelnmesse.de www.koelnmesse.com blog.koelnmesse.de