Upcoming Events
New
WE FEST 2012 is back! It’s the 30th anniversary of America’s BEST Country Music Festival. Barrel O’Fun, Kenny’s Candy, Tuffy’s Pet Foods and NutHeads Chocolate are proud to be a part of this annual event. We hope you will attend too. We’re actively giving away tickets at our new store at the Albertville Outlet Mall. Check out www.barrelofun.com for more information.
OPENING of the New KLN Family Brands
Website Launched
Now Open – KLN Family Brands Store at the Albertville Outlet Mall in Albertville, MN – offering a full line of KLN Family Brand Products. Gift baskets available – and perfect snacks for your Super Bowl Party!
Our Company to four distinct, quality-driven
Welcome
product lines. Tuffy’s Pet Foods, founded in 1964, pro-
New Pet Food Flavors
duces premium pet foods like
New Southwest Facility
NutriSource. Barrel O’ Fun
Upcoming Events
produces an extensive line of
New Websites
snack foods including traditional and kettle-cooked potato chips, corn chips, gourmet popcorn and baked potato crisps. Kenny’s Candy makes Juicy Twists and Wiley Wallaby licorice. NutHeads is the latest
KLN Family Brands Issue 01 January 2012
this issue
KLN Family Brands is home
addition with its impressive line
WELCOME!
H
ello! Welcome to our first edition of the KLN Family Brands Newsletter. We are excited
of chocolate-covered snacks.
Our Products Snack Foods
Coming Soon!
• Barrel O’ Fun • Rachel’s • Vic’s Gourmet Popcorn • Beer Chips • Kettle Creek Outfitters • Tio Carlitos
Licorice
• Kenny’s Candy • Wiley Wallaby • Juicy Twists & Juicy Sours
Chocolate
• NutHeads Chocolate
Pet Foods • Supreme • Tuffy’s •Tuffy’s Gold • NutriSource • Pure Vita 800 4th Street Northwest • Perham, MN 56573-1226 • 218.346.7000 • www.klnfamilybrands.com
• Natural Planet Organics
to bring you up-to-date information about KLN Family Brands and its activities to our employees, our customers and our friends. This inaugural edition highlights some of the most recent updates and announcements through out the KLN family and its divisions. This quarterly newsletter involves everyone, including you! Although, we may not be able to put every piece of information in the newsletter, please send us any newsworthy tidbits and updates related to KLN Family Brands. We want to hear from you!
KLN’s First Press Release Gets BIG Results
O
n Friday, November 25th, Media Enterprises sent a Press Release on behalf of KLN Family Brands announcing the new KLN and Barrel O’ Fun websites. Over 5,000 media outlets received the PR announcement and several hundred websites posted the information. On Monday, November 28th, CBS Broadcasting from New York City called Media Enterprises to inquire about the opportunity for KLN to be promoted on the CBS screen in Times Square. They had received a copy of the Press Release and were very interested in knowing more about KLN Family Brands. Although the timing did not work, it is very exciting to be noticed by such high profile media.
SOCIAL MEDIA: Really Worth Your Time?
Launched New KLN Family Brands Website! Check it out www.klnfamilybrands.com
Forget the endless speculation about whether or not social media sites like Facebook, Twitter and LinkedIn can make money. Considering they are
New Flavors Coming Soon!! We’re in full force making and selling milk chocolate potato chips, milk chocolate licorice and milk chocolate prezels in assorted tins for Holiday gifts to our corporate clients. We’re also busy getting our caramel corn line up and going into production hoping to launch our Kookamonga Crunch line in January. We will have 2 items under this line to start - Caramel Corn with Peanuts & Buttery Clusters with Almonds and Peanuts. We’re also weeks away from introducing dark chocolates!
We have recently introduced 2 NEW Lines of Grain Free Dog Food under the NutriSource lineup! The Seafood Select (Salmon based) and Heartland Select (Bison/ Chicken based) have been out for about a month and coming back with UNBELIEVABLE results!!! We have also introduced new packaging on our NutriSource Grain Free lineup where we are featuring a Poly bag with an entire new look!! Our NutriSource lineup has also seen a packaging change as
we have moved into a 100% compostable bag along with a new look as well!!! Both of these have also been received EXTREMELY
well and the fresh new look has spiked sales immensely!! We have expanded in our Holistic line, Pure Vita as well. On the Dog side we have added another Single Source Grain Free
Industry and we are excited to have added this to our Holistic lineup, Pure Vita. In the Pure Vita cat lineup we have added another Grain Free diet as we have just introduced Salmon. This product, like all the Pure Vita products is a single source protein (Meat or Fish) We are currently in the process of developing a few different new products with an expected launch date of February 2012.
free advertising online sites, the
New Barrel O’Fun Southwest Facility Barrel O’ Fun Snacks rolled into Phoenix going on two years ago and created 100+ jobs with it. The snack food maker bought land and built a brand new state of the art 140,000 square foot facility in the southwest valley of Phoenix off of 75th avenue and just south of highway 10. “We have expanded our manufacturing outside of Perham, Minnesota for the first time and we continue being excited about it” said Charlie Nelson, V.P. of Sales and Marketing for KLN Family Brands. Barrel O’ Fun has been in the manufacturing business since 1973 but had built a brand new facility in Perham,
Minnesota roughly eight years ago and immediately noticed the benefit of plant efficienties and product quality. “If we were going to do it in the southwest, we were going to do it right and realizing how beneficial it has been in building a brand new facility in Perham a few years ago, we decided to build from scratch.” Barrel O’ Fun SW will focus on supplying salty snack foods for a six to eight state area in the southwest United States. Nelson says that “this will continue being a great location for servicing this region and we are excited in building relationships in the great southwest.”
Product with Bison being the Single source Meat protein. Bison has been a very “hot” protein source in the Wiley Wallaby Outback Beans have a chewy and soft Australian style licorice center with an irresistibly tasty candy coating for a unique flavor that will have you jumping for joy!
key question needs to be how much money are they making your company? One in three business owners say that social
Fun, Fancy & Spicy Inspired by our employees at our Southwest Facility in Phoenix, AZ, you are sure to love this brand of Hispanic Corn Snacks. Available in Chili Cheese, Picosita Ardiente, Chili Limon & Fire Roasted Faijita. Look for them in your favorite grocery store!!
Kenny’s Candy does one thing, and boy do they do it right. Kenny’s Candy makes some of the very best licorice around. Kenny’s Licorice Bites come in red and black, as do the Licorice Laces. You might also want to try Kenny’s Licorice Twists in Chocolate. If your palate leans toward the swanky (look at you!), then the Wiley Wallaby line is for you. Try the Gourmet Red Licorice, for sure, and then venture out with something like the Gourmet Watermelon or Blueberry Licorice. We’re excited for you.
media helps them not only get the word out but also bring in new clients. It’s not just a buzz. The more time you use it and the more experienced you become, the better the results. “We don’t have a choice on whether we do Social Media, the question is how well we DO IT” says Erik Qualman. So like us on Facebook, follow us on Twitter, read about it on our Blogs, connect with us on LinkedIn and subscribe to our YouTube Channels! Social Media is about PEOPLE!
Announcing Our Exciting New “Better for You” Brand... Salveo, our exciting new “better for you” brand will be launching in January. In Latin, Salveo means “in good health” and this brand stands true to it……all natural snacks that will make you feel less guilty about snacking! They are gluten free, contain no trans fat and some have higher levels of fiber and protein with far less sodium than traditional snacks. The brand will consist of over 10 items: Tortilla chips (made with ancient grains, blue corn, flax and multigrains), Tater Pops (which are popped potato snacks in a variety of flavors), Multigrain puffs (in sweet and savory flavors) and Baked potato crisps (in popular flavors).