geared towards search engines and helps more when searching for markets to promote to with Pay Per Click Advertising... It is awesome for analyzing the number of searches done and provides data as to how many Pay Per Click ads are running per keyword etc... it helps me find keyword niches and such that don't have a lot of competition... That is essentially your focus in online business. People search using Search Engines. That might be how you found this website or page. How did you get here? You might have entered a word or phrase in Google or Yahoo and it brought up a page a sites related to it. In order to bring your product to a market many things have to fall into place: • There has to be a market. People have to be searching. • You product must meet the needs of that market to be effective. • And there must be an opportunity to get in front of any competition there might be. Measuring your competition is essential if you don't want to waste your time and money. The tool I'm going to show you below (the market wizard) analyzes eBay data as well as search engine data... so it would be more useful for drop shipping and physical products. It will measure how many people are searching for a product compared to how many merchants are already promoting to them... how many competitors are in your way. The trick is to find non-competitive markets that you can get into. Especially in the beginning. As you gain experience you can tackle the big boys & girls down the road. But I'm not saying you can't get into competitive markets! You see markets are one thing... keyword markets are another. You can have a market like dogs, but within that people are searching using keyword phrases like: • Dog Collars • Dog Sweaters • Dog Leashes • Dog Houses • Dog Books So as you can see, there are a lot of little niches you can find within that large market. Niche marketing is basically the process of finding small profitable market segments... corners of a market. Areas that are NOT broad but very defined or specialized. I find my way into really competitive markets and get sales just from my keyword research. I just find a little niche that hasn't been tapped... Bottom line is, it's not about the size of a market. I make most if not all my money
/Matts-Year-of-Content-Part2
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