portfolio
Design should never say look at me. IT should always say, look at this. ~ david Craib
about me Hi! My name is Kerron Hamblin. I am passionate about design! I work as a freelance graphic designer where I focus mostly on corporate identity and branding for startups, print design, copywriting and advertising. My designing style is simple yet elegant. I try to come up with the simplest and most creative solution to any problem while staying within
the client’s parameters. When I’m not behind a computer screen, I like to be outdoors, either walking, jogging or hiking. I also like creating things with my hands ( you could that I’m vey hands on! Hahaha!). Below is a small sample of the projects that I have worked on recently. I hope you like what you see! Kerron J. Hamblin
project description The client wanted a logo that both represented her handpainted fabrics business as well as exhibited her love for painting and art. A playful colour palette was used to illustrate the owner’s personality with art slotches behind a monographed capital F to give a fun yet sophisticated feel to the brand. A strong type face was used to inspire confidence.
CORPORATE IDENTITY Client
Hand Painted by Faith www.facebook.com/handpainted.faith
Good design makes a difference.Fresh,edgyand professional look.
project description This particular project was a rebranding of the represent the coming together of two cultures in Jamaican Association of Barbados. The client one space.. wanted a new visual representation of the Association that would be easily identifiable to Jamaicans living in Barbados without using obvious symbols like flags. The result was a visual identity that comprised both the Jamaican national colours and national bird. Two separate fonts were used in the title “JAMBAR� to both visually and metaphorically
CORPORATE IDENTITY Client
Jamaican Association of Barbados www.facebook.com/TheJAMBAR
Colour does not add a pleasant quality to design - It Reinforces it.
project description The client wanted a print advertisement for use in a supplement commemorating the 45 anniversary of Barbados’ independence but they did not want a stereotypical layout with fireworks or Bridgetown since the store was located outside the capital. In keeping with the fact that the client was a men’s fashion store, we opted for a simple layout with a model in a dark suit and the Barbados flag in the background to give a patriotic feel.
PRINT ADVERTISING Client
aGENTS Store www.facebook.com/aGentsStore
all problems are solved by good design.
project description The client wanted a print advertisement to highlight the store’s Christmas campaign and sale. The design was to look festive so that the ad could be run for both Christmas and new Year’s without tying it to either specific period. The use of stereotypical Christmas or New year’s themes, such as the colour red, snowflakes, reindeer, Santa Claus or fireworks, was explicitly prohibited. In order to make the design appealing, while
following the client’s requirements, a blue bokeh effec background was created. A sans serif font was used, along with a stylized font to express timelessness and class.
PRINT ADVERTISING Client
aGENTS Store www.facebook.com/aGentsStore
recognizing the need is the primary condition for design.
project description The Duke of Edinburgh’s International Award needed a T-shirt design for their upcoming regional camp Code Name: “Journey to a Greener Barbados”. An environmental theme using iconic greening symbols was selected to keep the design simple and modern. The concept shows four figures journeying from a polluted landscape to one where environmentally friendly practices have been implemented.
T-SHIRT DESIGN Client
Duke of Edinburgh’s International Award Barbados www.facebook.com/deabarbados
Design is not for philosophy, it is for life.
project description This t-shirt was designed for a museum programme where participants would travel to Dominica for a whale watching tour. The client wanted a design that would appeal to a younger market and one that would not be dated by the trip so that it could be sold in the gift shop after the tour. The resulting design was a T-shirt design that met the client’s needs, while maintaining a youthful appeal.
T-SHIRT DESIGN Client
Barbados Museum & Historical Society www.facebook.com/barbadosmuseum
Good Design does not date.
PRINT DESIGN ticket&flyer Client
Dobby Dobson - JAMBAR www.facebook.com/The JAMBAR
Description The Jamaican Association of Barbados wanted a ticket and flyer design for a reggae evening that they were hosting. They were not entirely sure about what they wanted but they knew that they didn’t want it to look “stuffy” and the design should clearly represent Jamaica. To achieve this, a patterned grunge background was used, superimposing an image of the featured artist and using a movie poster typefont to convey the feeling of a concert.
to Design is to communicate clearly by whatever means you CAN CONTROL OR MASTER
PRINT DESIGN flyer Client
Barbados Museum & Historical Society www.barbadosmuseum.org
Description In celebration of National HIV Testing Day, the Barbados Museum held a Health & Wellness Day. The client required a flyer that was clean and attractive to be designed.
Good Design HAS THE ABILITY TO CHANGE LIVES.
PRINT DESIGN flyer Client
Als Courier Services
Description The client required a flyer for a new product offering, island tours. A clean and attractive design was decided upon. Copywriting services were utilised to build content for each of the tour stops, which were then listed on the right.
a Designer is a planner with an aesthetic sense.
PRINT DESIGN flyer Client
GNLD
Description The client required a flyer to showcase its Women’s Health and Weight Management products for a symposium that catered specifically to women. The client wanted the flyer to be clean and attractive, but did not want it to be so specific to the event that it could not be reused at a later date.
Good Design is where science and art break even.
PRINT DESIGN publication design Client
Duke of Edinburgh’s International Award Barbados
Description The client required a professional bid proposal document for the Caribbean Award Sub-Regional Council’s (CASC) regional expedition in 2013. A die cut of the logo for the camp was created along the top right of the proposal cover to make the document stand out and to create visual interest. This proposal went on to be the winning bid for the regional camp in August 2013.
Above: CASC 2013 Pro At Right: Int
oposal Cover ternal Pages
CASC 2013 Proposal: Journey to a Greener Barbados
Duration
CASC 2013 Proposal: Journey to a Greener Barbados
Security
CASC will be held from Friday, August 2, 2013 to Sunday, August 18, 2013 over a total of seventeen (17) days.
The compound at the base camp is fully enclosed and has twenty-four hour security. Additionally, the staff will be engaged to provide in house security. National security forces will also be asked to assist.
Base Camp Adventurous Journey
The Lester Vaughan School has been identified for the base camp of CASC 2013. It is one of the newer secondary schools on the island. Centrally located in the parish of Saint Thomas, it is in close proximity to the main highway and necessary support services. The Duke of Edinburgh’s Award Barbados has used the school’s facilities on numerous occasions for training and overnight camps. Additionally, the school has been the host venue for the Barbados Boy Scouts Association and the Girl Guides for different large group events. The school compound is fully secured.
Coming to Barbados for the adventurous journey will give participants the chance to see some of the most interesting parts of the country. Both gold and silver level participants will be able to complete qualifying ventures. Groups are encouraged to keep the code name, ‘Journey to A Greener Barbados’ in mind as they plan their ventures. The possibility also exists for groups to engage in some conservation work as they complete their journey.
Communications Residential CASC 2013 is focused on environmental sustainability. In addition to a strict adherence to the Country Code, the residential project will focus on the theme for CASC, ‘Journey to A Greener Barbados’. To complete the residential project, it is planned to work in conjunction with the Future Centre Trust (FCT).
The base camp will be equipped with access to telephone and internet services. The island offers affordable cellular phone access. During the expedition phase, systems will be established to ensure that groups can be in contact with relevant personnel.
Transportation
The FCT is one of the island’s major stakeholders in environmental protection and a leader in this sector. Guided by a mission to encourage responsible management of the relationship between people and their environment the FCT carries numerous initiatives with youth organisations and schools to educate the younger generation on matters of sustainable development.
Transport will be provided to and from the airport for the arrival and departure of contingents. Additionally, where necessary transportation into and out of the field will be organised to facilitate the smooth running of the adventurous journey. Chartered buses will provide the main means of transportation for large group activities and the base camp will be equipped with dedicated transport vehicles.
Those who choose to participate in CASC 2013 Journey to A Greener Barbados, will be given the opportunity to raise environmental awareness in Barbados. In addition to making a local contribution, visitors will acquire skills and knowledge that they can use in their own home environments.
Official Social Events
“... people does jump up in the street in the Crop Over heat, and then you could call it a Kadooment, a Kadooment, a Kadooment! Make it beautiful, make it excellent...” Burn Mr. Harding -The Mighty Gabby
Opening Ceremony
Party
The official opening ceremony for CASC 2013 will be held at the Base camp on Sunday 4, August and will take the form of a church service.
The traditional party will be held on Saturday 17 August after the closing ceremony.
Reception It is hoped that the Governor General of Barbados will host a reception for CASC 2013 participants on Sunday 4, August.
Kadooment The summer months in Barbados are the height of social activity as the island comes alive with the Crop Over festival. The climax of the festival occurs on the first Monday in the month of August (Monday August 5, 2013). Attendees at CASC 2013 will be invited to visit the event as costumed bands parade along the streets.
Sports Day Individual strength, strategy and teamwork will be put to the test as groups compete in the Sports day scheduled for Friday, 16 August. This will surely be great fun for all with exciting prizes available.
Talent Night Representatives are encouraged to come prepared to show off aspects of their local cultures during the talent night. This will be one of the most exciting nights of the event as some hidden abilities are sure to emerge. It is scheduled for Friday 16 August.
Closing Ceremony The official closing ceremony will be held at the base camp on Saturday August 17. All will have the chance to say farewell to new friends.
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CASC 2013 Proposal: Journey to a Greener Barbados
CASC 2013 Proposal: Journey to a Greener Barbados
CASC T-Shirt Design
Standing Orders
“.......examination of the logo shows ‘dukers’ leading the way to a greener society with the use of bio diesel, solar and wind energy away from dangerous emissions from homes and businesses.”
Volunteers
Participants
Trainee Leaders
Staff
The shirts depicted here are representations of the shirts that will be issued at CASC 2013. Actual colours may vary slightly.
1. Lights out will be at 10:00p.m. 2. There will be no consumption of alcoholic beverages on the camp and no consumption by minors at anytime. 3. Smoking is not allowed. Use of illegal substances is NOT allowed. 4. Participants and Leaders must ensure that no damage is caused to any property or equipment 5. Participants and leaders must ensure that honesty is practised for the duration of CASC 2013. 6. Obscene language is strictly prohibited. 7. Male and Female dorms are Out of Bounds to the opposite gender. 8. Participants and leaders must ensure that and maps are returned in good condition. 9. Participants and leaders must ensure that the base camp and campsites are kept clean and tidy at all times. 10. Participants, leaders and staff must maintain a very high standard of discipline, 11. Participants are not allowed to leave the campsites, base camp without permission 12. No excessive jewellery is to be worn and absolutely no cell phones allowed on the Expedition. Participants found with cell phones will automatically be disqualified, No Army camouflage colours are allowed, These types of clothing will be confiscated
13. Monies should be turned into the accounts officer, 14. I-pods, cameras and other electronic devices are allowed on the base camp, and must be played at a very low level. They must not be used on the Expedition and the Duke of Edinburgh’s Award Barbados will not be responsible if items are lost, stolen or damaged. 15. Record books must be brought to CASC 2013. All Record books will be checked before the start of the expedition. 16. Participants must ensure that they meet all the pre-requisites to attend CASC 2013. 17. Serious violation of any of these Standing Orders and any other rules that may be implemented will lead to expulsion from CASC 2013. 18. The decision of the CASC 2013 Expedition Leader is final.
ID Badge All persons participating in CASC 2013 will also be issued with an official ID badge for ease of identification.
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The standing orders listed here are to ensure the enjoyment and safety of all participants, leaders and staff of CASC 2013. It is therefore advised that the above orders be adhered to. Any serious violation of any of the Standing Orders or any other rules that may be implemented will result in expulsion from CASC 2013.
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PRINT DESIGN publication design Client
Barbados Museum & Historical Society
Description This travel guide was created for the Barbados Museum’s Whale Watching Tour to Dominica to give participants an idea of what to expect on the tour. The client required an aesthetically pleasing, professional document that presented the information in an easily accessible format so that it could be referred to a glance. This was achieved by breaking the text into small blocks, highlighting the most import pieces of information through the insertion of coloured elements.
BMHS I N S I D E R
SPECIAL EDITION
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Dominic
The Ultimate
W H A L E WATC H I N G T R AV E L G
WHAT TO EXPECT, WHAT YOU SHOULD BRING AND ALL THE EXCITING FEATURES THAT DOMINICA HAS TO OFFER!
A At Right: Int
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BMHS
B O N U S
PAGES W H A L E F E AT U R E
ca
e
I N S I D E R
whale watch
Guide Book
WHALE BEHAVIOURS
Whale Watching
Surfacing behavious are quite common among marine mammals. Below are some of the surfacing behaviours exhibited by whales. BREACHING A breach is a genuine jump with an intent to clear the water. Sperm whales perform a breach by traveling vertically upwards from depth, and heading straight out of the water. Others, such as the humpback whale, travel close to the surface and parallel to it, and then jerk upwards at full speed to perform a breach.
Dominica is the Whale Watching capital of the Caribbean. During the peak season of November through to May, visitors have the opportunity to see the 22 different species of cetaceans that grace the island’s waters at an 80% sighting rate. SPYHOPPING
Here a few of the whales that you may see on the trip.
When spyhopping, the whale rises and holds position partially out of the water, often exposing its entire rostrum and head, and is visually akin to a human treading water. Spyhopping is controlled and slow, and can last for minutes at a time if the whale is sufficiently inquisitive about whatever (or whomever) it is viewing.
LOBTAILING Lobtailing is the act of a whale or dolphin lifting its flukes out of the water and then bringing them down onto the surface of the water hard and fast in order to make a loud slap.
LUNGING A lunge is the result of a fast upward sloping swim, perhaps as a result of feeding, that has caused the whale to clear the surface of the water unintentionally.
SPERM WHALE
BRYDE’S WHALE
TOOTHED WHALES The toothed whales (Odontoceti) are characterized by the presence of teeth rather than the baleen of other whales.
ORCA
VS
HUMPBACK
LOGGING
BALEEN WHALES The baleen whales or great whales (Mysticeti) Baleen whales are characterized by having baleen plates for filtering food from water, rather than having teeth.
Logging is a behaviour that whales exhibit when at rest. It is defined as lying without forward movement at the surface of the water. The dorsal fin or parts of the back are exposed.
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BMHS I N S I D E R
whale watch
Guide Book
Tour Itinerary
GUIDE
Above: Cover ternal Pages
EMERALD POOL
SATURDAY JANUARY 19 9:00 AM............................................................Arrival at Melville Hall Airport ...................Meet & Greet at airport by Anchorage Hotel staff 10:00 AM...............................................................Arrival at Anchorage Hotel 12:00 PM..........................................................................................................Lunch 2:00 PM............................................Whale Watching Presentation & Tour 5:00 PM.........................................................................................Return to Hotel 6:00 PM...........................................................................................................Dinner
SUNDAY JANUARY 20 7:00 AM......................................................................................................Breakfast 9:00 AM............................................................................Visit to Carib Territory 10:00 AM.....................................................................Arrival at Carib Territory 12:00 PM...............................................................................................Lunch Stop 2:00 PM...................................................................................Visit Emerald Pool 4:00 PM................................................................Visit to Screw’s Sulphur Spa 5:30 PM.........................................................................................Return to Hotel 6:00 PM...........................................................................................................Dinner
This wonderful grotto is a short walk into the rainforest in the centre of the island. Bring along your swimming suit and a towel because you’re going to be utterly seduced by the intensity of the pool’s turquoise colored water, and taking a cool refreshing swim is a definitely a must.
TRAFALGAR FALLS Just a few minutes away from Roseau, Trafalgar Falls are the most popular waterfalls in Dominica. On the western edge of Morne Trois Pitons National Park, these twin falls are spectacular and accessible via a steep but smooth uphill walk. A pleasant, short walk takes one from the Visitors Centre to a good viewing platform; the more intrepid can continue on to swim in the refreshing waters of the smaller waterfall or find the hot springs of the tallest fall.
SCREW’S SULPHUR SPA
MONDAY JANUARY 21
Screw’s Sulfur Spas is one of the most famous hot water springs on the island of Dominica. Each of the pools is a different tempaerature starting with the hottest at the top near the entrance and gradually cooling off with each of the successive 3 pools. There is also a number of cool waterfalls and a cold pool for when you need a refreshing cool down.
7:00 AM......................................................................................................Breakfast 9:00 AM..............................................................................Visit to Trafalgar Falls 12:00 PM...............................................................................................Lunch Stop 1:00 PM.....................................................Visit Roseau &Botanical Gardens 2:00 PM.........................................................................................Return to Hotel 3:00 PM.........................................................Depart for Melville Hall Airport 5:40 PM................................................................Depart for Barbados (GAIA) 6:40 PM...................................................................Arrival in Barbados (GAIA)
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ominica’s First People - the Caribs - live on a 3,700 acre Territory on Dominica’s east coast that set aside for them in 1903. They number approximately 3,000 and elect their own chief who holds the position for 4 years.
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esides the warm and friendly people, other attractions in the Carib Territory include its many craft shops,Horseback Ridge and Isulukati Falls, as well as the Karifuna Cultural Group.
CARIB TERRITORY
BOTANICAL GARDENS Dominica Botanical Gardens were first planted in 1890 with the goal of encouraging crop diversification and to provide farmers with correctly propagated seedlings. Once known as one of the finest botanical gardens in the region, it was severely damaged by Hurricane David in 1979. Following restoration efforts, it remains a focus of cultural life in Roseau, and a center of conservation research on Dominica.
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CORPORATE IDENTITYBRANDINGPRINTDESIGNADVERTISING
kerronhamblin Upper Forde’s Road, Clapham, St Michael BB14009 p/ 246 429 7919 m/ 246 823 6188 kreativestudiosinc@gmail.com www.facebook.com/kreativestudios.inc