Fall 2018
Edition #004
Welcome back to wink! It’s nice to see you. This is our third issue of the year, which (if you didn’t know) means Fall has graced us with its presence. So, grab yourself a pumpkin-flavored anything and read on to discover some workplace wellness, the outrageous trend sweeping the nation and a peek behind the doors of our wonderful headquarters. Thanks for reading, friends.
Workplace Wellness
TRY THESE HIGHLY-RATED MEDITATION APPS
Stress and anxiety is a normal part of work and life, but too much of it can have dismal effects on productivity and team morale. We asked Kenmark Eyewear employees what they do to de-stress at work so they perform at their very best.
“
Headspace
I take a walk outdoors or close my door and stretch. Also, ALWAYS take your lunch break for your sanity!
MEDITATION FOR THE BEGINNER
MALLORY FAGAN
Great for anyone looking
Creative Manager
to create a daily habit of meditation, Headspace helps fit new behaviors into existing routines by serving up daily meditation reminders at a time
I like to hang in my hammock during my lunchtime break.
”
of your choosing. ($13/MONTH OR $95/YEAR)
GILE S MILLER
Logistics Manager
“
Smiling Mind MEDITATION TAILORED FOR DIFFERENT AGE GROUPS
Music Therapy soothes me and takes me somewhere else, mentally. Music is such a stress reliever.
For those wishing to master mindfulness, Smiling Mind exists to help build individual mental health and wellbeing through
SAMMI HACK
preemptive tools based on
Customer Service
mindfulness meditation. (FREE)
During the day, I take short walks to clear my head. After hours, a really nice glass of merlot does the trick! SUSAN PARK ER
”
Director of Purchasing and Logistics
“
Stop, Breathe & Think MEDITATION FOR ANYWHERE AND ON-THE-GO
Sometimes you just need to take a moment and stop, breathe and
I do Yoga on Tuesdays and Thursdays during lunch. Also, breathing and stretching exercises at my desk help. LE A ANN BUEHNER Planning Coordinator
think. This app allows you to check in with how you’re feeling and try short activities tuned to your emotions. ($9.99/MONTH OR $58.99/YEAR)
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H i! I ' m Te ss!
LET'S GET ZEN! Aside from her impressive design portfolio, our graphic designer, Tess Tooker, is also a registered Yoga teacher and runs her own blog, AWAKE, where she shares her journey toward self-love and inner awareness. We inquired her top advice for reducing stress and anxiety; remember these tips and tricks the next time you’re struggling to find your inner Zen!
ENERGY BOOSTING MATCHA LATTE Matcha has a ton of amazing health benefits on its own, but because it has more amino acids than coffee, it enters your system more slowly providing a calming stimulation for a longer duration. Serving Size: Makes 1 giant cup (or 2 servings) YOU WILL NEED:
´´ 2 cups of hot water ´´ 1/2 - 3/4 cup organic almond milk ´´ matcha powder (1 - 2 tsp) ´´ 11/2 - 2 tbsp almond butter ´´ 1 scoop of your favorite protein powder (Vanilla LivWell) ´´ sweetener of your choice to taste (I love stevia) ´´ splash of vanilla (optional) HOW TO PREPARE:
1. Boil hot water on the stove while you add all the other ingredients into your blender. 2. After the water boils, let it sit for a few minutes. Once cooled, add hot water to the other ingredients in your blender. 3. Blend on high for up to a minute. 4. Pour the frothy goodness into your favorite ceramic mug or insulated cup if you’re on the go for an instant jolt of energy.
SOOTHING ESSENTIAL OILS
THE CRYSTAL CRAZE
There are many different uses for essential oils-you can diffuse them or
Keep your work environment clean both physically and psychologically by
apply them topically. Whether you are a new user or a veteran to the world
adding these productivity-boosting crystals to your workspace.
of essentials oils, find some inspiration here!
LAVENDER
PEPPERMINT OIL Good for headaches, a quick
Helps to relax, calm the
energy boost and digestion.
nerves and soothe just about
Place a few drops mixed
anything! Diffuse it before
with coconut oil across the
bed or simply rub it on your
forehead, behind the ears
wrists if you’re feeling down.
or on the wrist. Inhale, but
Great for relaxation, stress,
be careful not to touch your
sore muscles, sleeplessness
eyes after handling.
and so much more. TESS' TIP TESS' TIP
"Place a drop of Peppermint,
"Use doTERRA's PastTense
Wild Orange and Frankincense
blend to help provide grounding
into the palm of your hand and
and balanced emotions."
inhale for a pick-me-up!"
CITRINE cleansing stone, Citrine is
CLEAR QUARTZ
said to carry the power of
Clear Quartz helps clear
the sun. This stone helps
negative energy as it connects
attract more joy and success
to all the chakras of the
while increasing your focus,
body. It can help resolve any
energy, and abundance.
conditions, enhance your
An incredibly powerful
overall energy and work with SUPERPOWER
you to manifest intentions.
It's been said that Citrine catapults you into embracing
SUPERPOWER
a leadership role, thus making
It's been said that Clear Quartz
things happen in business.
connects you with your higher
(Goop.com)
self and intuition. (Goop.com)
Last year, Kenmark Eyewear got
"This layout is more functional, and productivity has increased due to employees being able to collaborate within their departments more effectively."
a big upgrade: We moved! With
MICHELLE CL ARK
approximately 67,755 square feet and
Chief Financial Officer
BEHIND THE DOORS OF
Kenmark Eyewear
plenty of room for growth, the newly renovated building blends comfort
EXECUTIVES
and flexibility to accommodate all our current and future needs, and help us do our best work.
FOLLOW ALONG OUR BLUEPRINT AND EXPLORE OUR DEPARTMENTS.
“I love our common area! I also love everyone’s little offices because it showcases each person’s personality." GWEN GALE Z A Jr. Graphic Designer
MARKETING
ACCOUNTING
With a clean, modern common area and private office spaces to retreat to, the Marketing Team can work together to offer inventive ideas and creative materials that serve all our customers’ marketing needs.
PURCHASING
PRODUCT DESIGN Where workflow depends on collaboration, an open office space was the only layout that
SALES/ SALES SUPPORT
made sense for the Product Team. With plenty of room for research, designing and creativity, this space houses
Overseeing and
all of our materials making it a
supporting a sales
designer's dream.
force of more than 70 reps across the globe is no easy feat, but Sales Support makes it look that way!
MAIN ENTRANCE
LOBBY First impressions count. With visual images, a
Take a peek at what’s behind the doors of 1800 Research Drive!
showroom that dazzles and an inviting environment, you are sure to feel the creativity the moment you walk in.
MAP BASED ON ACTUAL BLUEPRINT.
"We’re in an open area with so much room, so we don’t feel like we are boxed in. We have carpeting, too! It's the little things!" L ARRY WOLF Sales Support Manager
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INTERNATIONAL The International Department works with people from all over the world (more than 40 countries to be exact), serving their market needs in a creative, tailor-made fashion that makes those customers feel excited about great eyewear.
CUSTOMER SERVICE Working in an open space allows for better and smoother communication. Dedicated to getting it right, our highly-trained customer service staff is passionate about creating lasting relationships with our customers. We offer a community of friendly support to help answer your questions and solve any problems that may arise.
"Because of the way the new building is designed, the warehouse is much more open. This has helped us work better as a team rather than individually. From Customer Service, to Shipping, to Returns and Credits–we all work together, and the layout has allowed us to come full-circle." T R ACY HIGDON Operations Director
IT/DIGITAL
"I like the open concept of the building, and still we have our own independent areas that allow us to complete all daily tasks." BR ANDON SMI T H Sales Rep Inventory
L to R: kensie 'one thing', Vera Wang 'V472', Zac Posen 'Lavette', Zac Zac Posen 'Birdie'
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We believe in inspired concepts. We believe in originality. We believe in using innovative techniques. We believe in using luxurious materials. We believe in collaboration. We believe in quality eyewear. We believe in happy customers.
FALL HUES
An Ode To
DADS EVERYWHERE Finally, the Dads of the world are getting the credit they deserve. **BEFORE WE PROCEED, WE MUST FIRST ISSUE AN APOLOGY TO ALL THE DAD’S
Zac Posen 'Delany' in Midnight
NEBULAS BLUE PANTONE 18- 4048
Original Penguin 'The Clyde' in Mirage Grey
CEYLON YELLOW PANTONE 15-0850
OUT THERE WHO HAVE BEEN SHAMED AND SHADED FOR THEIR FASHION CHOICES THROUGHOUT THE YEARS. TURNS OUT, YOU’RE A LOT HIPPER THAN ANYONE KNEW!
Yep, you read that right! If you are
your Instagram feed or flipping
lucky enough to know a Dad who
through magazines. So, if you
has a variety of Hawaiian shirts,
wake up in the morning and feel
or tucks his polos into his slightly
uninspired, ask yourself this
oversized blue jeans while sporting
question: What would Dad wear?
chunky New Balance sneakers-
We're giving credit where credit
shake his hand; he’s the silent
is due by highlighting these
fashion guru of the world and he
three dad-inspired trends that
deserves to be recognized!
have been seen on nearly every
Dad fashion has become an
influencer in the game. Hard to
overwhelming sensation that can
believe we ever made fun of them!
be seen when scrolling through
Lilly Pulitzer 'Bailey' in Mirage Grey
MARTINI OLIVE PANTONE 18-0625
THE HAWAIIAN SHIRT
BRB-Reliving some of our favorite family vacation memories!
Vera Wang 'Rhylie' in Berry Tort
Tommy Bahama Terra Fronds Shirt $125 tommybahama.com
RUSSE T ORANGE PANTONE 16-1255
THE DAD SNEAKERS kensie 'spiral' in Purple Marble
Steve Carell was ahead of his time in 2011’s Crazy, Stupid, Love. Steve Madden Platform Sneaker $100 stevemadden.com
ULTRA VIOLE T PANTONE 18-3838
Vera Wang 'V543' in Cinnamon
THE OVERSIZED BLAZER
Think 90s sitcom… “The one where” Ross and Chandler need a Tailor.
RED PEAR PANTONE 19-1536
Mural Houndstooth Boyfriend Blazer $85 nordstrom.com
We’re not trying to play favorites
fix continue to pg. 10. We've got
or anything, but how could
you covered!).
anyone not fall in love with Fall!?
In our opinion, it’s the colors of
It goes without saying that the
the season that really steal the
crisp temperature, technicolor
show; and we’re not referring
leaves and the lingering scent of
to the tired traditional hues that
cinnamon in the air are all part
you might expect.
of what makes this season so
According to the Pantone Color
spectacular. But we’re not here
Institute, the Fall 2018 palette is
to talk about all the cliché fall
outspoken, non-traditional, rich
things we’re so not ashamed to
and playful. Stay on trend with
love (although, if you need your
the styles above!
CHECK OUT THESE DAD-APPROVED SPECS THAT WILL TAKE THIS TREND TO THE NEXT LEVEL!
Wolverine 'W048'
We couldn't resist! Original Penguin 'The Daddy'
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VERA WANG FALL 2018 Vera Wang doesn’t play by anyone’s rules when it comes to fashion, so it’s only fitting that our VW styles have nuanced layers of superior design mastery from the hand of Vera Wang herself. As each collection continues to evolve, so do the styles and the design narratives each season.
FEATURED STYLES
FIT GUIDE
THIS COLLECTION IS DEFINED BY A MODERN APPROACH TO CLASSIC ELEGANCE AND
FIND THE BEST STYLE FOR YOU
BEAUTY. CHECK OUT THE DOMINANT THEMES OF THIS SEASON'S FEATURED STYLES.
BASED ON YOUR FACE SHAPE!
OVAL Face shape is longer than it is wide, with soft features. This face shape looks great in any
V542
frame style!
V472
´´ Easy-to-wear rectangular shape with upswept cat eye
´´ Trendy round aviator with sleek double bar and metal temples
´´ Custom laminated acetates create a vivid contrast with a pop of color ´´ CNC cutting allows for seamless transitions in the laminated material
V470 in Sheer Nude
´´ Custom Mazzucchelli acetates
SQUARE
´´ Unique color blocking combines two contrasting tortoises in the Buttercrunch Tortoise and Toffee
The face features a strong,
Tortoise skus
angular jaw line and wide brow. Try softened shapes like a round or aviator to contrast the lines of the face. V517 in Redwood
FARAH
HEART-SHAPED
KAMI
´´ Glam, uplifting square shape ´´ Luxurious linear metal setting with Swarovski crystals on end piece ´´ Custom lenses from Divel created with a slight mirrored finish to pair perfectly with the Mazzucchelli
The thinnest part of the
´´ Modern rectangular shape with
face is the jaw, with a wider
upswept corners
brow. Try frames with an
´´ Tight linear arrangement of
exaggerated bottom to draw
Swarovski crystals on temples in
attention downwards.
light gold stones, graphite stones and Aurora Borealis stones
Brigid in Mist
acetates on the Apricot and Mint skus
ROUND The face is widest at cheekbones, and equally
To learn more about the collection and what's coming next,
tapers on jaw and forehead.
tune into our latest podcast featuring Vera Wang eyewear
PODCAST
Try angular frames to sharpen
designers, David Duralde and Laura Howard, as they recap their
the soft features of the face.
recent visit to the Vera Wang headquarters in New York City! Geovanna in Sky Tortoise
Autumn Getaways Summer was great and all, but it’s time to pull out the flannels and beanies because things are cooling down. We’ve cultivated a list of what to do, watch,
FOR THE OUTDOORSMAN Georgetown, Maine
wear and cook during this incredible time of year.
Plan a trip the first two weeks in October to experience the best of fall foliage
How about hitting the road and exploring all that
Maine has to offer. Strap on your hiking boots and stay in the majestic Modern Tree
this season has to offer?
Dwelling tree house perched atop a 21-acre wooded hill sloping to water views for all your nature loving pleasure!
FOR THE OPPORTUNIST
FOR THE ART ENTHUSIAST
Lower prices, fewer crowds, and more comfortable temperatures… sign us up! Ranked
Come visit our neck of the woods and see some 5,000 carved pumpkins line a
San Francisco, California
Louisville, Kentucky
#1 as Best Fall Getaway by U.S. News, San Fran is the place to be. Fall is a favorite time for
quarter mile walking trail in Iroquois Park during the Jack-‘o-Lantern Spectacular
produce and wine harvest is happening 60 miles away in Napa and Sonoma, where the
(October 9th–November 4th). Illuminated at night as an ‘art show,’ it really is a sight
vineyards turn orange and gold against the green hills. All about that foliage... and wine.
to be seen and, for lack of a better term, quite spectacular!
FOR THE FESTIVAL GOER
FOR THE DARK TOURIST
Oktoberfest has become somewhat of a fall tradition. While its roots may be in Germany,
Salem is a fascinating destination for those seeking the spooky nature of Halloween.
Cincinnati, 0hio
Salem, Massachusetts
you can quench your thirst at America’s largest Oktoberfest celebration-Oktoberfest
Each October, tourists flock to this suburb because of its dark and sinister past
Zinzinnati (September 21st-23rd). Revel in the live music, dancing and the running of the
dating back to the Salem Witch Trials of 1692. If you’re up for a good scare, consider
Wiener dogs over one memorable weekend in September each year!
spending some time in Witch City.
WHAT WE BINGE
We asked our Kenmark Eyewear employees what TV shows, movies, and foods perfectly capture the spirit of the Fall season! Here's our top picks to keep you full and entertained all season long.
STRANGER THINGS
HOCUS POCUS
HANDMAID'S TALE
HARRY POTTER SERIES
DARK TOURIST
HALLOWEEN
PUMPKIN SPICE LATTES
You know, all 1-10!
CANDY APPLES CHILI
11
GIVE ME S'MORE!
PERFECT YOUR HALLOWEEN COSTUME WHERE'S WALDO
Is it really Autumn if you don’t have a campfire and consume a few gooey s’mores? Take your s’mores game to the next level with these creative recipes. WALDO HAT
10/10 Wo uld recommend!
THE COOKIE MONSTER
PARTYCITY.COM
THE STRAWBERRY TWIST
THE FAT ELVIS
ORIGINAL PENGUIN 'THE SURPRISE' KENMARKEYEWEAR.COM
KNIT SWEATER H&M.COM
+
+
+
M ilk Chocolate
Peanut Butter
FLOWER CHILD
la N utel
+ Strawber
+
ries
B
ce s anana Sli
+
LILLY PULITZER 'RUARI' KENMARKEYEWEAR.COM
HAIRBAND WITH FLOWERS H&M.COM
M arshmallows
FRINGED VEST EBAY.COM
+
+ +
+
+ G
KENMARKEYEWEAR.COM
+
FF Decorate for Halloween
These are the activities
FF Decorate with mums
FF Eat apple cinnamon donuts
Kenmark Eyewear employees
FF Go on a hike
FF Drink apple cider
are most excited to check off
FF Go pumpkin picking
FF Buy fall scented candles
FF Check out a local Art fair
FF Go camping!
We hope you’ll be inspired to do a few yourself!
DRUMSTICKS AMAZON.COM
FF Go to a football game
their Fall bucket list.
GARTH ALGAR FROM WAYNE'S WORLD ZAC POSEN 'OLIVIER'
a ck e r raham cr
Chocolate Chip Cookie
FALL BUCKET LIST
Bacon
FF Make a quilt
FF Have a bonfire and eat s’mores
PLAID COTTON FLANNEL SHIRT H&M.COM
AEROSMITH '75 TEE JUNKFOODCLOTHING.COM
What’s your sunglasses personality?
COME SEE US!
DISCOVER WHICH STYLE FITS YOUR UNIQUE PERSONALITY AND LIFESTYLE. CIRCLE YOUR ANSWERS, THEN ADD UP YOUR POINTS AT THE END!
1
It’s Friday night, what are you doing? A. B.
C. D.
Meeting friends for a bite to eat. It’s been a long week, I’m already sleeping.
I’m tearin’ up the club! Camping… give me that fresh air! NV
2
3
You can't live without which item?
You won a free flight, where are you going?
VEW
Las Vegas, NV SEPT. 27 TH – SEPT. 29 TH
A . Headphones
C . iPad/Cellphone
4 A. B. C. D.
A. B. C. D.
B . Leather jacket
Play Winko Plinko to win some awesome prizes and screen print your own tote bag at our booth!
The Hamptons San Francisco
Booth #16031
Ibiza, Spain The Grand Canyon
D . Face moisturizer
Your friends can always count on you to...
Give a good book recommendation Know the score of the game
5
Drink of choice:
FR
A . Iced Coffee
B . H20
Put together an awesome playlist Get the party started
SILMO
C . Rosé all day!
D . Tea, please!
Paris, France SEPT. 28 TH – OCT. 1 ST
Swing by to see what's new and pick up some fun giveaways! Booth #A070 in Hall 5
THE KEY TO UNLOCK YOUR SUNGLASSES PERSONALITY! S CO R I N G : 1 . A-2 , B - 4 , C-1 , D -3 ; 2 . A-3 , B -2 , C- 4 , D -1 ; 3 . A- 4 , B -3 , C-1 , D -2 ; 4 . A- 4 , B -2 , C-3 , D -1 ; 5 . A-2 , B -3 , C-1 , D - 4
5-9 POINTS
10-15 POINTS
16-20 POINTS Don't forget to follow us on Spotify for our
Original Penguin 'The Cash'
Vera Wang 'Brigid'
Zac Posen 'Elyse'
Wayfarer
Aviator
Cat Eye
To you, sunglasses are
You’re calm, cool,
less about the trends
collected and have an
and more about the
air of intrigue. You’re
practicality. Wayfarers
the laid-back type but
have been a staple since
love an adventure more
the 50s, so it’s safe to
than anything. Nothing
say they’ll stay a classic
suits you better than an
for decades to come.
effortlessly cool Aviator.
Investing in a pair is the
You Maverick, you!
newest Fall playlist. All you have to do is search kenmarkeyewear on the Spotify app!
Follow the trends? Yeah right, you're the one inventing them! You’re quirky and
B E S U R E TO F O L LOW A N D TAG U S
unique, and never worry about what others think. You welcome the dramatic
@kenmarkeyewear
flair of a fierce cat-eye.
logical thing to do! On the cover: Neima Tenay