Yakult Branding Campaign

B G SMALL IN SIZE

ON GOODNESS!

Each little bottle of Yakult is packed with the goodness of over 10 billion unique L.casei strain 1935 O RIGI Shirota. Its stronger live strains of beneficial bacteria increase the number of good bacteria NAL N o in our intestines while suppressing the growth of harmful bacteria, promoting good digestion I N .1 D G BRAN and maintaining a healthy digestive system. More than 28 billion people around the world are already enjoying Yakult every day. Shouldn’t you?

SINC E

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www.yakult.com.sg

LITTLE BOTTLE

WITH THE

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www.yakult.com.sg

19 OR 35 SE

Each little bottle of Yakult is power-packed with over 10 billion unique L.casei strain Shirota, which are scientifically proven to be among the strongest strains of beneficial bacteria that help us keep the balance between the good and harmful bacteria, maintaining a healthy digestive system. More than 28 billion people around the world are already enjoying Yakult every day. Shouldn’t you?

BRA

3X

30% FEWER CALORIES,

3CA0LORIES % ER FEW

POWER

Yakult Ace Light is a version of Yakult that’s packed with triple the amount of over 30 billion unique L.casei strain Shirota, scientifically proven to be among the strongest strains of beneficial bacteria. Containing 30% less sugar and 30% fewer calories, it is for those who prefer a light taste and need more probiotics in their digestive system. More than 28 billion people around the world are already enjoying Yakult every day. Shouldn’t you?

www.yakult.com.sg

Suffering from indigestion or a bloated tummy? Your gut may be filled with too much bad bacteria. That’s why you need Yakult. Only Yakult contains the stronger L. casei strain Shirota to help you keep the balance between the good and bad bacteria, and maintain a healthy digestive system. Don’t let an unhealthy gut hold you back from enjoying life to the fullest. Experience life in its full glory!

19 OR 35 SIN CE

IGIN

SEL

AL N o I N .1 D G N

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BRA

10 Billion L.casei Strains Shirota

Proven Health Benefits over

80 Years of Reseach www.yakult.com.sg

No.1 Selling

Probiotic Healt Drink in Singapore

Suffering from indigestion or a bloated tummy? Your gut may be filled with too much bad bacteria. That’s why you need Yakult Ace Light, packed with more power of over 30 billion unique L.casei strain Shirota to maintain the balance between the good and bad bacteria, but with 30% less sugar and a refreshingly light taste. Don’t let an unhealthy gut hold you back from enjoying life to the fullest. Experience life in its full glory!

30 Billion L.casei Strains Shirota

Proven Health Benefits over

80 Years of Reseach www.yakult.com.sg

No.1 Selling

Probiotic Healt Drink in Singapore

3CA0LORIES % ER FEW

Suffering from indigestion or a bloated tummy? Your gut may be filled with too much bad bacteria. That’s why you need Yakult. Only Yakult contains the stronger L. casei strain Shirota to help you keep the balance between the good and bad bacteria, and maintain a healthy digestive system. Don’t let an unhealthy gut hold you back from enjoying life to the fullest. Experience life in its full glory!

19 OR 35 SIN CE

IGIN

SEL

AL N o I N .1 D G N

L

BRA

10 Billion L.casei Strains Shirota

Proven Health Benefits over

80 Years of Reseach www.yakult.com.sg

No.1 Selling

Probiotic Healt Drink in Singapore

Deliciously natural leader of the pack!

Watch me do the tangy twist!

Always the flavour of the month!

Refresh and keep cool with me!

GOOD

SMALL BUT POWERFUL.

THE LITTLE BOTTLE PACKED WITH MORE THAN

10 BILLIONS OF

THINGS GOODNESS COME IN SIN CE

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The strain has been named after its founder, Dr Minoru Shirota, a medical doctor and microbiologist, who was the first in the world to succeed in culturing

Dr Minoru

Contains more than 10 billion unique probiotics, L. casei strain Shirota.

Helps to suppress the growth of harmful bacteria

Suitable for daily consumption by 19 everyone in the family.

ORIG 35 IN No AL I N .1 D G N SIN CE

Increases the number of good bacteria in our intestines

Shirota

and biotechnologically strengthening a strain of beneficial lactic acid bacteria, which is also known today as probiotics.

In 1935, L. casei strain Shirota was incorporated into a cultured milk drink and introduced in Japan

SINGAPORE NO.1

SELLING BRAND & WORLDWIDE PROBIOTICS DRINK

L

19

ORIG 35 IN N AL

The pioneer in probiotics since 1935, only Yakult contains the unique L. casei strain Shirota, scientifically proven over 80 years of research to be among the strongest strains of beneficial bacteria.

L. CASEI STRAIN SHIROTA

YAKULT IS

SEL

SMALL

L. casei strain Shirota are stronger and scientifically proven to withstand the gastric juice and bile to reach the intestines alive. Here, they help to keep the balance between the good and harmful bacteria to help maintain a healthy digestive system.

GOODNESS OF

BRA

Contains 30 billion unique probiotics, L. casei strain Shirota., with a refreshingly light taste.

Helps in digestion

L. casei str

ain Shirota

Today, Yakult continues to commit to research initiatives in pursuit of probiotic efficacies, constantly evolving to put the power of micro-organisms to work for the benefits of human health.

Helps to maintain a healthy digestive system

% 3CA0LOFREWIEESR

Provides a boost of beneficial bacteria for people who need more probiotics.

Meets the Nutritional Guidelines set by the Health Promotion Board as a Healthier Choice.

Join over 28 million people in drinking Yakult every day, today!