Utilita - Exploration of Audio Guides

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SF MOMA museum guides are Usage

Device Specifics

FREE because of a private education grant. On a busy day, 160 audio guides go out during a day where the museum has over 900 visitors. This would mean that only 17% of museum go-ers utilize these free audio devices. SF MOMA audio guides are reconfigured iPod touches. The touch screen displays information on the art work as well as the artist The display has both visual & audio components 4 Languages: English, German, Spanish and French Only part of the tour is translated in to foreign languages because of the high cost of hiring a translator. The system (charging, storing) and initial program is done through Nousguide. Audio content is recorded in house by Art Historians Collateral is used as an anti-theft measure


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