Serán is a magazine that focuses on type and typography. It includes two exclusive features; one is about a type safari of NoLIta and the second is about Bad Typography: It Affects Just About Everything. The tagline of this magazine is "You can't unsee type." This was inspired by the
experience that most of us get when we learn about typography. The more time we spend searching for rags, rivers, orphans, the more we see them everywhere. We also tend to recognize the different typefaces on restaurant signs, shops, movie posters, subway advertisements. So I want to create a tagline that typography lovers can relate to.