product design

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CHARACTERISTICS CONSIDERATION

Users’ innate quality. information will be processed automatically and unconsciously. second Information will also be processed automatically. nature Comes from frequent, consistent practice. Similar information has been encountered familiar by the users before. Users need to apply logical thinking to logical deduce the decision. natural

Information Processing

unclear

Users have no idea how to interact. The required interaction conflicts with users’ existing cognition

misleading

5 Processing Hierarchy

b

unclear

b

familiar

natural second nature

misleading logical

Processing Evolution


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