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THe North shore weekend | glenview, northbrook, deerfield | 12/07 – 12/08/13
Limo service offers more than a smooth ride
■ by jenna schubert Jeremy Goldberger and Greg Reichman know the frustration of having a poor driver. As working professionals, they have relied on limousine and taxi services to transport them for many business trips. Yet they were often frustrated by the unsafe driving they witnessed while in the back of taxis. So the Deerfield residents and longtime friends decided to start their own car service, North Shore Smart Limo (NSSL), in August. NSSL has three drivers — including Manager Alex Kampou, who was a favorite limo driver of Goldberger and Reichman before they founded the company. NSSL boasts high-quality vehicles — the 2014 Lincoln MKT SUV (for up to four passengers) and the 2014 Toyota Sienna minivan (for up to seven passengers) — to take customers anywhere in the Chicagoland area.
“If you’re on your way to the airport, and you didn’t have time to print your boarding pass before you left, you can print it in the car.” | Jeremy Goldberger
Roman Zingorenko of North Shore Smart Limo uses one of the iPads made available to passengers to check on the afternoon clients.
photography by joel lerner
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The “smart” part of the company’s name is based on each car’s technological features. All of NSSL’s cars feature free wifi and contain iPads along with a wireless printer for customers’ use. “So, if you’re on your way to the airport, and you didn’t have time to print your boarding pass before you left, you can print it in the car,” Goldberger says. The iPads can be used by children for entertainment and by business professionals planning last-minute meeting details. Each car also contains phone chargers for all popular cell phones. Another important “smart” aspect of the company is the drivers’ ability to track flights, which is convenient for customers who are unable to use their cell phones as they’re arriving to an airport. “The driver can see how early or late it will be, and will arrive at the airport at the correct time, without you having to worry about contacting them,” Goldberger says. Aside from airport rides, NSSL offers transportation for other special occasions, such as weddings, bar mitzvahs, and evening trips to Chicago. In fact, the “Night on the Town,” package has quickly become one of NSSL’s most popular options; for about $180, customers can have a driver available to take them to multiple destinations in one evening. A group of friends, for instance, could be dropped off for dinner at a restaurant, then taken to the opera to view a performance, and finally driven home at the end of the evening. “This is a great option for a night out,” Goldberger says. “You don’t need to worry about the expense of paying downtown parking prices.” For more information on North Shore Smart Limo, call 847532-1767 or visit northshoresmartlimo.com. ■
10/9/2013 3:51:20 PM