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Introduction Patterns

Color Palettes Easter in July Applied Royal Flush Applied Cotton Candy Applied

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This catalog showcases a collection of pattern designs by Justin Hufford. Each pattern is an experiment with repeated type or geometric shapes, designed for application on a wide range of products, from pillows to coffee mugs. The catalog is divided into three sections, representing three color palletes. Each color pallete was carefully chosen by Justin from an already limited and mathematically made pallete. By limiting the palletes, and then chosing only five to eight

colors from the pallete, the designer was able to create some unexpected but also exciting color combinations to be applied to the designs. Each color pallete is then named and applied to two different patterns that the designer feels best suits them. We’ve taken these patterns and applied them to various products shown here in our catalog. So go ahead. Turn the page and take a look at what we have to offer. 5


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Color Combinaion #1

Easter in July

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Women’s Sandles

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$34.95 The Sandalei Women’s Sandals feature a custom printed rubber sponge footbed and a comfortable, flexible toe strap.


Easter in July Cookouts. Swimming pools. The beach. Easter eggs? Jelly beans? Usually you would categorize these words into two different categories, but Easter in July is a color pallete that delightfully represents both spring and summertme. Two geometric patterns were chosen for this color pallette. The checkered plus pattern has a few variations in color. Different base colors can create a different mood to the pattern, even though they’re from the same color pallete. Cookouts. Swimming

pools. The beach. Easter eggs? Jelly beans? Usually you would categorize these words into two different categories, but Easter in July is a color pallete that delightfully represents both spring and summertme. Two geometric patterns were chosen for this color pallette. The checkered plus pattern has a few variations in color. Different base colors can create a different mood to the pattern, even though they’re from the same color pallete.

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Throw Pillow

Mini Messenger Bag

$59.95 Made of 100% grade A cotton, these soft pillows look great in any home

$50.95 Great for a day hike or as fun alternative to the standard purse, the Mini Zero Messenger Bag is the perfect addition to your daily routine.

Cosmetic Purse $24.95 Perfectly sized to fit in a handbag or purse, this cosmetic bag holds everything from lipstick to compacts and nail polish.

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Sunday Tie $29.95 What’s a tailored suit without a nice tie! Made of silky 100% polyester fabric.

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Color Combinaion #2

Royal Flush

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Royal Flush A color pallette fit for a king. The color purple has always been associated with royalty, due to the high cost of creating the dye. Purple was reserved only for the most aristocratic of the population. Of corse, nowadays, it’s much easier to make products and clothing purple. However, the atmosphere of royalty remains. This color pallete makes good use of a range of purples and magentas to red, with a golden accent to really give it that noble mood. For this color pallete, two 16

elegantly designed typographic patterns were used. The 22 pattern, seen on the right, uses only the numeral 2 in the typeface American Typewriter, repeated across the design. The colors were arranged by hand onto a grid, then transfered to the pattern, and placed on top of a purple background. A variation of this pattern can be found on the next page, which makes use of the shapes created in the negative space between the 2s. The second pattern only uses a capital S, arranged in a hexagonal pattern. The negative space between the Ss create a sun-like shape, often accociated with royalty. Instead of using the whole pallete, this pattern


Vintage Black Leather Watch $44.95 The Vintage eWatchFactory Watch is a big-faced timepiece that will never go out of style. Featuring a three-hand quartz movement and genuine leather strap, this watch’s classic look is great for formal or fun occasions.

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Graphic Tee $18.95 Made from 6.0 oz, preshrunk 100% cotton, it wears well on anyone.

Travel Mug $22.95 Made of silky 100% polyester fabric. 55� long, 4� a widest point.

Throw Pillow $49.95 Made of 100% grade A cotton, these soft pillows look great in any home.

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Bicycle速 Playing Cards $20.95 Made with patented casino quality paper and a color printing process that is second to none, these cards are the mark of the premium quality Bicycle has represented since 1885.

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Color Combinaion #3

Cotton Candy

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Cotton Candy A melt in your mouth color pallete that really pleases the taste-buds as well as the eyes. A color pallette fit for a king. The color purple has always been associated with royalty, due to the high cost of creating the dye. Purple was reserved only for the most aristocratic of the population. Of corse, nowadays, it’s much easier to make products and clothing purple. However, the atmosphere of royalty remains. This color pallete makes good use of a range of purples and magentas to red,

with a golden accent to really give it that noble mood. For this color pallete, two elegantly designed typographic patterns were used. The 22 pattern, seen on the right, uses only the numeral 2 in the typeface American Typewriter, repeated across the design. The colors were arranged by hand onto a grid, then transfered to the pattern, and placed on top of a purple background. A variation of this pattern can be found on the next page, which makes use of the shapes created in the negative space between the 2s. Trich and royal look. Even if you don’t live in a castle, products with the Royal Flush design will make you feel like a king. 23


Messenger Bag $105.00 A powerhouse of versatility, the Rickshaw Medium Zero Messenger Bag is perfect as a workday commuter, overnight attachĂŠ, or travel bag.

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AD 318 - Fundamental of Interactive Multimedia Design Fall 2013 | Prof. Petronio Bendito Rueff School of Visual and Performing Arts Purdue University


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