A WORD FROM DENIS AND AMBER Just Cuts founder, Denis, and CEO Amber, share their latest updates

Dear Owners, Stylists and Clients, I am extremely proud to be part of an Australian owned private business made up of independent small businesses throughout the United Kingdom, New Zealand and Australia. 2020 was the year we were to celebrate 30 years in business. While we had a small celebration for our very first franchisee Leigh-Anne Brosens and sent out lovely headband gifts and hats to our Stylists. The major celebrations will be on hold until 2021.

It’s in these times that we need to come together as a community and support each other. Our Stylists are here for you throughout these difficult times. We have received countless feedback from Clients where a Stylist has just made their day. We cannot underestimate the skill of a Hairdresser and the way they can make you feel inside and out. We strive to ensure Stylists offer a complete professional service and to recommend a full home haircare and styling regime once you have left the salon.

In these tough times I ask you to keep supporting each other, being there for each other and we as a brand will do our damnedest to ensure a safe and hygienic environment for our Clients.

In good and bad times hair still grows and we will always be here to ensure you look and feel your best every time. I’m also proud to say we have launched an online incentive program for Just Cuts in your community. You can now shop JUSTICE Professional online. By doing this your local Just Cuts business Owner will also receive a financial incentive which contributes to small business sustainability in your area. We have established a global brand with the power to administer funds at a local level.

We thank you for your ongoing support of Just Cuts and JUSTICE Professional. Please join us in celebrating 30 years in business. We look forward to the next 100 years.

Stay Safe. People keep asking me how I feel about our now iconic global brand turning 30. The story is quite simple. 30 years ago, I was working as a Stylist in our full-service hairdressing salon called 123 hairdressing, so-called because it only had three prices, today it’s called bundling. A simple price structure is part of our success. At 123 hairdressing we had a full time permer and tinter, unheard of at that time. At that time I also had four Just Cuts all in Sydney: Hurstville, Miranda, Bondi Junction and Eastgardens. More importantly, one of our young hairdressers approached me and wanted to start her own hairdressing business. She must have seen something in the prototype I had created. The salons were organised and ran smoothly. To my delight this young hairdresser wanted to copy the Just Cuts brand. Her Name is Leigh-Anne and she started the very first Just Cuts franchised salon and you’ll read more about Leigh-Anne in this issue. I thank L eigh-Anne for taking that scary step and trusting in us, and to all the people who helped us get there. Thank you to our existing and past Just Cuts Franchise Owners, our hard-working Stylists all Just Cuts Team Members, the dedicated Just Cuts Academy Team, JUSTICE Warehouse Team, all our suppliers and advisors, and, the millions of Clients around the world. Thank you for the last 30 years, your trust in Just Cuts and your trust in me. It has been a great honour to know and work with you all, I am humbled by our success together. What an exciting journey it has been. I feel today as I always do about our very special Just Cuts community: Together, we will always strive to do better. I have witnessed many brands that have fallen away over thirty years. We are here and still growing, we are top of mind and will continue our growth and the duty to protect the Just Cuts brand and ultimately your belief and investment in us. Much love. Thank you. Denis

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