It’s Your Business Medical Care Alert is important when talking to clients and calling emergency dispatch,” said Bryan Stapp. At the same time, text messages are sent out to loved ones, caregivers and/or neighbors so they are notified of the situation. In many cases, the person doesn’t need an ambulance. They may have fallen and aren’t able to get up. In those cases, a neighbor or caregiver can come over and help out. The cost is only about a buck a day, and there are no longterm contract commitments. “Compare that to the cost of Medical Care Alert owners and longtime Northville residents Lori and Bryan Stapp. going to an emergency room or assisted living, which will cost $3,000-$4,000 per month. That all adds up really fast and it’s expensive,” he said. “Our products are inexpensive, and provide a safety net for our clients.” hat happens when one “You need some kind of a children in Northville. While the devices are of your elderly parents backstop when you’re away Medical Care Alert now has designed for seniors, other dies, leaving the other on from your elderly parents,” clients in all 50 states, providing groups have also utilized the their own? It’s a dilemma adult said company president Bryan two main products. One is an products. For example, Stapp children face every day in this Stapp. in-home device, while the other said real estate agents often use country, where an estimated Stapp, a Northville resident, is a GPS unit that is portable them because they work long 10,000 people a day turn 65. left his job as chief marketing and travels hours and It’s an even more difficult officer for Quicken Loans wherever the often go into decision when the kids don’t when the economy and real client roams. unattended OWNERS: Bryan and Lori Stapp live very close, and are left to estate market crashed back in The homes where ADDRESS: 43334 W Seven Mile worry what will happen if there 2007, deciding to form his own company trouble may Road (#400), Northville is an emergency – medical or company. employs two lurk. otherwise -- with the remaining At first he started a company call centers But, by far, PHONE: (248) 331-8697 parent. that offered home alarm – one in New Medical Care EMAIL: info@medicalcarealert.com Northville-based Medical systems, but then founded York and Alert’s main WEBSITE: www.MedicalCareAlert. Care Alert has an affordable Medical Care Alert in 2011 with the other in customers com; also find them on Facebook. solution that will offer some his wife, Lori, who admits she California. are seniors peace of mind. As their name was a little nervous at first, but Dispatchers who want to suggests, the company provides liked the idea of providing a there receive the alerts, remain in their homes, and have alert devices that allow users to service that “saves lives.” depending on where the client a safety net if something goes keep in constant contact with “It was an interesting and is located. In addition to being wrong. help – 24 hours a day, seven intriguing idea, and it has able to communicate with We’re trying to keep people days a week. People wear the turned out to be a wonderful clients through the device, they independent and in their device around their neck and experience,” she said, noting the also know how to contact local homes,” Bryan Stapp said. simply press a button if there company has grown rapidly. She emergency responders. “That’s what they want. That’s is any problem, such as a fall, handles operations, while Bryan “All of our agents are EMT what their kids want. And that’s accident, heart attack or other is in charge of marketing and and EMD certified. They have what we want.” medical issue. sales. Together they raised four a high level of training, which
Peace of Mind
Medical Care Alert offers help at push of a button
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MEDICAL CARE ALERT
30 The ‘Ville