2011 PRODUCT GUIDE
The innovations and improvements never stop
BERKLEY FISHING LINES AND BAIT – CATCHING MORE FISH! Your choice of fishing line and bait are the most important element for catching fish. At Berkley, we are proud to offer you the best families of fishing line and bait on the market. Our in-house scientists and pro staff help analyze, test and modify these products to help all anglers catch more fish and have an enjoyable experience on the water. We push the limits day after day to bring anglers the most innovative products. Every inch of every spool of Berkley line is made under our strict quality control measures to ensure the finest quality and best performance. We even make some hand poured bait’s to create just the right action and lifelike appearance needed for the toughest conditions. A long history of success has helped the team at Berkley develop line and bait that will improve the results for all anglers and help grow the sport of fishing.
Setting the standard for quality and innovation since 1932!
Choosing the Right Type of Berkley Fishing Line Monofilament (Nylon) Fishing Lines Still the largest selling type of fishing line, nylon monofilaments remain popular because they are easy to use, are available in a wide range of colors, are available at a relatively low cost – even for super-premium varieties. Monofilaments are engineered with more stretch than other types of line, a feature (combined with rod bending) that will help you land more fish. Monofilaments are generally thought of in four attribute categories:
Castable/Manageable–Trilene XL
Abrasion Resistant–Trilene XT
Thin/Sensitive–Trilene Sensation
Shock Resistant–Trilene Big Game
Fluorocarbon Fishing Lines Also monofilament in structure, these lines are made with PVDF, commonly known as fluorocarbon. The popularity of fluorocarbon is due to these lines being invisible to fish. Unlike nylon, fluorocarbon refracts light nearly identical to water. In addition, fluorocarbon lines are fast sinking due to higher density. Since fluorocarbons do not absorb water, they also maintain their original strength and abrasion resistance. These lines are higher priced than nylon monofilaments, and do require greater care in knot tying.
Castable/General Purpose– Berkley Vanish
Professional Grade-
Trilene 100% Fluorocarbon
Abrasion Resistant–
Trilene Big Game Fluorocarbon Leader Material
Superlines Gel-spun Polyethylene Microfibers are what superlines are made of -- this fiber is what makes them 3 to 4 times stronger than other types of line at equal diameter. These high-tech lines have almost zero stretch, and offer unsurpassed sensitivity. Berkley makes two types of superlines. Fused superlines (a Pure Fishing patent) like FireLine Fused Original and FireLine Fused Crystal, are more tolerant of line twist with virtually no “memory” -- and are made in smaller diameters that perform exceptionally well on spinning reels. By contrast, conventional braided superlines can be made in larger diameters that are more suited for baitcast reels and techniques. FireLine Braid, for example, comes in pound tests up to 80 lb (12 lb. diameter) and performs outstandingly on baitcast reels with less reel-dig in, wind-knotting and rod-tip wrap. Best for Spinning Reels
Incredibly Strong–
FireLine Fused Original
Best for Baitcast Reels
Translucent/Low-Vis–
FireLine Fused Crystal
Exceptionally Round–
FireLine Braid
Hi-Vis / Low Vis-
FireLine Tracer Braid
BERKLEY LINE - TRIL ENE
TRUST TRILENE
SUPERIOR MANAGEABILITY
THAN ANY OTHER
Resists twists and kinks. Superior castability.
MONOFILAMENT BRAND IN THE
SUPERIOR MANAGEABILITY
U.S. AND CANADA!
SUPER STRONG
Resists twists and kinks. Superior castability.
Fish with confidence and control
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2011 MONOFIL AMENT
MORE ANGLERS
SUPERIOR
速MANAGEABILITY
SUPER STRONG
Trilene XL Smooth Casting Fish with confidence Resists twists and kinks. 速
VERSATILE
and control Superior castability. SMOOTH CASTING FOR MAXIMUM MANAGEABILITY
SUPERIOR MANAGEABILITY Resists twists and kinks.
SUPER STRONG Fish with confidence
Super Strong Smooth Casting Superior castability. and control Incredible strength for Resists twists and kinks confidence and control Colors: Pound Tests: Spools:
VERSATILE
EXCELLENT SENSITIVITY Good feel for structure
Outstanding for a wide
Versatile Sensitive and strikes baits and techniques Outstanding for avariety wideofvariety Good feel for structure and strikes of baits and techniques
STRONGLow-Vis GreenVERSATILE Clear,SUPER Fl. Clear/Blue,
EXCELLENT SENSITIVITY
Good feel for structure Fish with4,confidence 2, 3*, 6, 8, 10, 12, 14, 17, 20, 25, 30 for a wide and strikes Outstanding and control variety of baits and techniques 20 yd Leader Wheel (2-8 Clear), 110 yd Pony (2-20 Clear, 4-10 Fl. Clear/Blue, 4-12 Low-Vis Green), 330 yd Filler (2-30 Clear, 4-20 Fl. Clear/Blue, 4-20 Low-Vis Green), 1000 yd Economy (4-20 Clear & Low-Vis Green, EXCELLENT SENSITIVITY 6-20VERSATILE fl. Clear/Blue), 3000 yd Service (2-30 Clear, 6-14 Fl. Clear/Blue, Good feel for structure 4-20 Low-Vis Outstanding for aGreen) wide and strikes * 3 lb.ofavailable on 20yd. Leader Wheel variety baits andonly techniques
Clear
EXCELLENT SENSITIVITY 2011
Outstanding for a wide variety of baits and techniques
BERKLEY速LINE
MONOFILAMENT
Good feel for structure and strikes
Fl. Clear/Blue Low-Vis Green
M O NO F I L A M E NT SUPERIOR ABRASION RESISTANCE Tough and dependable in rough fishing conditions
SUPERIOR ABRASION RESISTANCE
Trilene XT ExtraTough Tough and dependable in 速
速
SUPER STRONG Superior strength to fight
fish in heavy cover rough fishing conditions RESISTANCE EXTRA TOUGH FOR ULTRA ABRASION
SUPERIOR ABRASION RESISTANCE Tough and dependable in Abrasion roughResistant fishing conditions
Tough against all rough or sharp objects Colors:
SUPER STRONG
SuperSuperior Strongstrength to fight fish instrength heavy cover Superior to fight fish in heavy cover
Fl. Clear/Blue, Low-Vis Green, Tough Red SUPER Clear, STRONG MANAGEABLE
MANAGEABLE Ideal for flipping, Manageable pitching or casting
Ideal for flipping, pitching, or casting
SHOCK STRENGTH
Holds strong under hard hooksets to fight PoundSuperior Tests: strength 4, 6, 8, 10, 12, 14,Ideal 17, for 20,flipping, 25, 30 fish in heavy cover pitching or casting Spools: 110 yd Pony (4-10 Fl. Clear/Blue, 6-17 Low-Vis Green), 330 yd Filler (4-30 Clear, Low-Vis Green, 4-20 Tough Red), 1000 yd Economy (6-20 Clear & Low-Vis Green) 3000 yd Service (Clear, Low-Vis Tough Red*) MANAGEABLE SHOCKGreen, STRENGTH Ideal for flipping, * Available in the Make To Order program Holds strong under hard hooksets pitching or casting Clear Fl. Clear/Blue Low-Vis Green
2011
SHOCK MSTRENGTH ONOFILAMENT
BERKLEY速LINE
Holds strong under hard hooksets
Tough Red
The First And Only Nylon Monofilament To
Physically Change Color!
Trilene® TransOptic™
Color:
Clear/Gold
Pound Tests: Spools:
4, 6, 8, 10, 12, 15, 17, 20, 25 220 yd Filler, 2000 yd Bulk (4-6*, 8-25) * Available in the Make To Order program
Changes To Bright Gold In Sunlight
You see the Line! See More Strikes!
CL
E A R B E LO W Changes Back To Clear Under Water
Fish Don’t See It! Catch More Fish!
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2011 MONOFIL AMENT
BERKLEY LINE - TRIL ENE
SUPER HIGH-VIS ABOVE WATER, LOW-VIS BELOW ˭˭ Excellent Shock Strength-Holds strong under the hardest hooksets ˭˭ Tremendous Knot Strength-Fish with confidence ˭˭ Abrasion Resistance with Flexibility-More manageable than other tough lines
Trilene® Sensation®
MULTI-POLYMER FORMULA – Clear Low-Vis Green Solar EXTREME STRENGTH, SENSITIVITY & CONTROL! ˭˭ Ultra Strong and Thin – Our highest strength-per-diameter mono – wet or dry ˭˭ Ultra Sensitive – Super sensitivity for detecting light bites ˭˭ Smooth Control – Low memory for outstanding castability and handling ˭˭ Maximum Knot Strength – More fish-fighting capability and holding power Colors:
Clear, Low-Vis Green, Solar, Blaze Orange
NEW COLOR
BLAZE ORANGE
Pound Tests: 2, 4, 6, 8, 10, 12, 14, 17, 20 Spools:
330 yd Filler (2-20 Clear, 2-17 Low-Vis Green, 4-12 Solar, 4-17 Blaze Orange) 3000 yd Service (4-17 Clear, Low-Vis Green, Blaze Orange*. 4-12 Solar*) * Available in the Make To Order program
Trilene® Maxx™ NO COMPROMISE-TOUGH & STRONG, WITH MANAGEABILITY! ˭˭ Superior Strength and Toughness -Handles the toughest conditions ˭˭ Superior Shock Resistance - Built to take big hits ˭˭ Superior Handling- Low memory and high flexibility Color:
Clear
Pound Tests: 4, 6, 8, 10, 12, 14, 17, 20 Spools: 2011
330 yd Filler, 3000 yd Service* * Available in the Make To Order program BERKLEY®LINE
MONOFILAMENT
Clear
Trilene® Big Game® EXTREME FIGHTING POWER FOR BIG GAME FISH ˭˭ Super strong – Incredible strength for confidence and control ˭˭ Shock resistant – Controlled stretch adds fighting power ˭˭ Extra tough and abrasion resistant – Tough against rough or sharp objects ˭˭ Outstanding knot strength – Strong and durable holding power Colors: Clear, Low-Vis Green, Solar Collector, Steel Blue Pound Tests:
8, 10, 12, 15, 20, 25, 30, 40, 50, 60, 80, 100, 130, 150, 200, 250, 300, 400*
Spools:
55 yd Leader Wheel (30-80 Clear), 110 yd Leader Coil (100-400 Clear), ¼ lb (8-60 Clear & Low-Vis Green, 10-50 Solar Collector & Steel Blue), 1 lb. (10-80 Clear, Low-Vis Green, Solar Collector*, Steel Blue*) 3 lb. (12-130 Clear, 15-130 Low-Vis Green & Steel Blue, 15-80 Solar Collector) 5 lb. (30-100 Clear, 30-130 Steel Blue*, Low-Vis Green*, 30-80 Solar Collector*) * Available in the Make To Order program
Low-Vis Green Solar Collector
Steel Blue
B IG G AME BRAID
Clear
Big Game® Braid IDEAL FOR BACKING, TROLLING, DEEP WATER JIGGING OR LIVE BAIT FISHING Colors: Pound Test: Spools: 2011
Low-Vis Green 10, 20, 30, 50, 65, 80, 100, 130, 200 300 yd Custom (20-65), 1500 yd Bulk (20-200)
BERKLEY®LINE
MONOFILAMENT
Breakthrough
PVDF Technology Minimal Light Refraction for
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2011 FLUOROCARBON
BERKLEY LINE - TRIL ENE
Invisibility
Choice of the Pros Skeet Reese: “Trilene 100% Fluorocarbon is the best line on the market,
why fish with anything else”. The professional grade formula provides incredible shock strength, knot strength – is fast sinking with greater line density for high sensitivity and less “bow” in the water – all advantages for feeling the bite, setting the hook and landing trophy fish.
Trilene® 100% Fluorocarbon — Professional Grade™ A FLUOROCARBON GOOD ENOUGH TO BE CALLED TRILENE® ˭˭ Ultimate Invisibility – The invisible fluorocarbon. Similar refractive index as water so fish can’t see it ˭˭ Ultimate Impact Strength – Proprietary 100% PVDF formula specially processed for the ultimate in impact strength ˭˭ Higher Strength Per Diameter ˭˭ Excellent Manageability – Lower memory for superior casting Colors:
Clear, Green Tint
Clear
Pound Tests: 4, 6, 8, 10, 12, 15, 17, 20, 25 Spools:
110 yd Pony (4-15 Clear), 200 yd Filler (4-25 Clear, Green Tint) 2000 yd Service (6-25 Clear, Green Tint*) * Available in the Make To Order program
Ultimate Invisibility 2011
Green Tint
BERKLEY®LINE
FLUOROCARBON
Ultimate Impact Strength
Higher Strength Per Diameter
Excellent Manageability
10 YEARS & STRONGER THAN EVER!
Easy casting Berkley Vanish has become the top selling fluorocarbon fishing line in the U.S. and Canada. We have been continuously improving the Vanish formula since it was first introduced 10 years ago! This newest Vanish formula has 20% more shock strength than the previous formula – without sacrificing the handling properties that have made Vanish America’s favorite. Color:
Clear
Pound Tests:
2, 4, 6, 8, 10, 12, 14, 17, 20, 30, 40, 50, 60, 80, 100
Spools:
110 yd Pony (2-14), 250 yd Filler (2-20), 350 yd Quarter Lb (20-40), 2000 yd Service (6-20*), Leader Material – Pocket Paks (4-50), 30 yd Leader Material Wheels (30-100) * Available in the Make To Order program
Stronger, Smoother, More Flexible
Remains Clear Under Water
F LUO RO C A R BO N
Vanish® Fluorocarbon
Superior Wet Strength Clear
20
%
˭˭ THE EASY CASTING FLUOROCARBON—IMPROVED FORMULA
Vanish® Transition® Fluorocarbon Vanish Transition is the only fluorocarbon that changes color, so you see it, fish don’t
Colors:
Clear/Gold, Crimson Red
Pound Tests:
4, 6, 8, 10, 12, 14, 17, 20
Spools:
250 yd Filler, 2000 yd Service (6-20*) * Available in the Make To Order program Clear/Gold
Crimson Red
Invisible Under Water Fish Don’t See It!
Stronger, Smoother, More Flexible 2011
BERKLEY®LINE
Remains Clear Under Water
FLUOROCARBON
Superior Wet Strength
FLUOROC ARB ON
MORE SHOCK STRENGTH
˭˭ Remains Clear Under water – 100% fluorocarbon refracts light similar to water ˭˭ Superior Wet Strength – Non-absorbing fluorocarbon maintains strength and abrasion resistance under water ˭˭ Improved Flexibility – Other fluorocarbons are stiff, Vanish is the most flexible fluorocarbon
NOW THERE IS A FIRELINE FOR ALL REEL TYPES The First Radial Braid— For Roundness, Smoothness, and Strength.
Color:
Moss Green
Pound Tests:
6/1.5, 8/2, 10/3, 15/4, 20/6, 30/8, 40/10, 50/12, 65/14, 80/15
Spools:
110 yd Filler, 300 yd Filler, 1500 yd Bulk (10-80), 3000 yd Bulk (15-80*) * Available in the Make To Order program
EXCEPTIONALLY ROUND
OUTSTANDING DURABILITY
Stacks better on spool and resists “dig in”
Toughness and dependability in the roughest fishing conditions
EXCEPTIONALLY SMOOTH
ULTRA-SENSITIVE
Handles better than ordinary braids
Telegraphic feel for structure and strikes
INCREDIBLE STRENGTH
Optimized for Casting Reels
PE fibers are 3x to 4x stronger than mono
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2011 BRAID - FUSED BRAID
BERKLEY L INE - FIRE LINE
Ideal for power baitcasting techniques where the added body and strength of a premium braided line is important.
Ideal for fishing techniques where enhanced line visibility coupled with the added body and strength of a premium braided line is important. 2.5’ HI-VIS / 2.5’ LOW-VIS 5’ color breaks for accuracy and repeatability
Optimized for Casting Reels
Color:
Tracer
Pound Tests:
6/1.5, 8/2, 10/3, 15/4, 20/6, 30/8, 40/10, 50/12, 65/14, 80/15
Spools:
110 yd Filler, 300 yd Filler, 1500 yd Bulk (10-80), 3000 yd Bulk (15-80*) * Available in the Make To Order program
2011
BERKLEY®LINE
BRAID
BREAKTHROUGH TRACER COLORATION Alternating hi and low-vis colors provide point of reference to easily detect line movement — also provides low-vis “leader” to tie to terminal tackle.
Voted Best New Line at ICAST 2008
Thermally fused FireLine provides the ultimate in casting performance, strength and sensitivity for all fishing conditions.
AND SITUATIONS F USE D BR A I D
The best superline for spinning reels where incredible strength, thin diameter and sensitivity is important. INCREDIBLY STRONG 3x stronger than mono
LONG AND FAST CASTING No memory and smooth finish
ULTRA-THIN Unbelievable lure action and low-visibility
ULTRA-SENSITIVE
Colors:
Flame Green, Smoke
Pound Tests:
4/1, 6/2, 8/3, 10/4,
14/6, 20/8, 30/12
Spools:
125 yd Filler, 300 yd Filler, 1500 yd Bulk
Telegraphic feel for structure and strikes
Optimized for Spinning Reels
FU S ED BRAID
The First Translucent Superline— thermally fused FireLine Crystal combines the ultimate in lowvisibility with all of the FireLine features and benefits.
Optimized for Spinning Reels Color:
Crystal
Pound Tests:
2/.50, 3/.75, 4/1, 6/2, 8/3,
10/4, 14/6, 20/8, 30/12
Spools:
125 yd Filler, 300 yd Filler (4-30), 1500 yd Bulk (4-30)
2011
BERKLEY®LINE
FUSED BRAID
INCREDIBLY STRONG
ULTRA-THIN
3x stronger than mono
Unbelievable lure action and low visibility
LONG AND FAST CASTING
ULTRA-SENSITIVE
No memory and smooth finish
Telegraphic feel for structure and strikes
One Of The Fastest Growing Brands In The Market! Berkley Freshwater Gulp! is the next generation in soft bait. It’s biodegradable and made of natural ingredients. It has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion expands the strike zone allowing you to catch more fish - triggering fish to feed. But what anglers really love about Berkley Freshwater Gulp! is it outfishes live bait in head-to-head field tests. Anglers will appreciate the benefit of Gulp! scent dispersion in the new lifelike bait offered this year!
2 0 1 1 F R E S H WAT E R
BERKLEY BAIT - GUL P!
SCENT DISPERSION CHART — EXPAND YOUR STRIKEZONE WITH GULP!
GULP! SCENT DISPERSION
NORMAL PLASTIC BAIT
new fo r
‘11
GULP! 3” Hellgramite • Lifelike detail imitates natural prey • Exclusive Gulp! Scent dispersion • Great for multiple rigging options
Black Red Fleck
Colors available: Black-Grey
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Black
GULP! 4” Crawler
Black Olive
Black Red Fleck
Green Pumpkin
new fo r
‘11
• Perfect for jig or drop shot • Biodegradable with 400x’s more scent dispersion • More colors and better durability than live
Pumpkinseed
Colors available: Black Chartreuse
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2011
Chartreuse Pepper Green Pumpkin
GULP—OUTFISHES ALL OTHER BAIT!
BERKLEY GULP®
F R E S H WAT E R B A I T S
Natural Pumpkinseed
400x
Smelt Watermelon Pearl
nt Disp e c S e r Mo
White
ersion
F R E S H WAT E R GULP! 3”, 4” Floating Minnow
new fo r
‘11
• Floating for more lifelike swimming action • Keeps bait off bottom and in the strike zone • Split tail for increased action
Black Shad
Colors available: Black Shad Chartreuse Shad
Emerald Shiner Pearl Silver
GULP! Shad Guts -Catfish
Smelt Watermelon Pearl
new fo r
‘11
• Mimics dead shad entrails • Stays on hook better • Exclusive Gulp! Scent dispersion
Our in-house scientists and pro staff help analyze, test and modify these products to help all anglers catch more fish and have an enjoyable experience on the water.
2011
BERKLEY GULP®
F R E S H WAT E R B A I T S
SCENT DISPERSION
With Gulp! Shad Guts, catfish anglers have the most potent scent dispersion ever in artificial bait. Formulated to be longlasting and stick to the hook.
The Leader In Inshore Fishing
BERKLEY BAIT - GULP!
Saltwater Gulp!® Is The Most Effective Bait In The World When It Comes To Catching Multiple Inshore Species. Whether You Are After Red Fish Or Trout In The Gulf, Hammering Stripers, Flounder Or Weak Fish In The Atlantic, Tarpon Or Snook In Florida Or Catching Halibut, Sand Bass, Calico Bass Or Rock Fish On The West Coast, Saltwater Gulp! ® Has The Shape, Color And Size To Meet Any Angler’s Needs. Saltwater Gulp! Is The Next Generation In Inshore Soft Bait! new fo r
GULP! 4” Mud Minnow Croaker
‘11
• Mimics popular coastal live baitfish • Ideal for all rigging options • Rapid scent dispersion attracts fish from greater range GULP! vs. CUT SQUID CATCH RATE gulp! saltwater beats cut squid in head to head field tests Relative Fish Catch Rate (%)
2 0 1 1 S A LT W AT E R
SALTWATER GULP!® OUTPERFORMS NATURAL BAIT 180 140 100 60 20 Cut Squid
Gulp! Formula - Saltwater
After 148 formulations, 4500 fish and more than 50 field test days, Berkley® scientists beat nature with biodegradable, water-based Saltwater Gulp!
Colors available: Camo Killfish New Penny
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2011
Nuclear Chicken Pearl White Rootbeer Gold
GULP—OUTFISHES ALL OTHER BAIT!
BERKLEY GULP®
S A LT W A T E R B A I T S
Sardine Watermelon Red Glitter
S A LT WAT E R Berkley’s team of scientists and engineers worked for over three years to bring this bait to market. This bait not only features the hot new ribbed body design, but is also the first Gulp! firetail ever introduced. Not to mention, it features Gulp! extreme scent dispersion with lifelike taste and texture.
new fo r
GULP! 4” Ripple Mullet
‘11
This bait not only features the hot new ribbed body design, but is also the
first Gulp! firetail ever introduced. It features Gulp! extreme scent dispersion with lifelike taste and texture.
SCENT DISPERSION
• Proven paddle tail swimming action • Unique ribbed shape creates more surface area for better scent • Great for casting and retrieving in stained water
Colors available: New Penny Fleck Pearl White Pink
Chartreuse Pepper Glow / Chartreuse Morning Glory / Chartreuse
2011
BERKLEY GULP®
S A LT W A T E R B A I T S
Rootbeer Gold / Chartreuse Watermelon Red Glitter
Fish The Revolution It looks alive and it feels alive. But most importantly, to the fish – it tastes alive! Berkley Gulp! Alive! is giving anglers an even more potent bait to catch their favorite species. Packaged in convenient, easy-to carry buckets that stack easily in boat storage bins, the bait actually floats in Gulp! juice, making the bait 20 percent more potent. Plus, they maintain their original shape and feel to deliver the ultimate action. Instead of throwing old baits away, simply drop it back into the bucket and allow the Gulp! juice to recharge the bait for later use. Long lasting and durable, these baits are eliminating the need for catching or buying expensive bait.
GULP! ALIVE! 4” Crawler
new fo r
‘11
• Rig and fish as any live nightcrawler • Biodegradable with 400x’s more scent dispersion • “Recharge” bait by placing back into powerful Gulp! Alive!® attractant • Perfect for jig or drop shot
Colors available:
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2 0 1 1 F R E S H W AT E R / S A LT W AT E R
BERK LE Y B AIT - GUL P! AL IVE!
®
Chartreuse
Natural
Pumpkinseed
W ITH G U LP! ALI V E! ® GULP! ALIVE! 4” Mud Minnow Croaker
new fo r
‘11
• Mimics popular coastal live baitfish ® • “Recharge” bait by placing back into powerful Gulp! Alive! attractant • Biodegradable with 400x’s more scent dispersion
Colors available: New Penny
2011
BERKLEY GULP ALIVE!®
Nuclear Chicken
A L LWAT E R B A I T S
Pearl White
F R E S H W AT E R / S A LT WAT E R
new fo r
GULP! ALIVE! 4” Ripple Mullet
‘11
“All the tournament guys use it, but the people who’ll really love it are the weekend warriors. Instead of going and buying a pint of (live) shrimp and struggling with trying to keep them alive, you can get a bucket of Gulp! Alive! and get the same results.”
B R YA N W AT T S
• Proven paddle tail swimming action • Unique ribbed shape creates more surface area for better scent • Great for casting and retrieving in stained water • “Recharge” bait by placing used bait back in powerful Gulp! Alive! attractant
Colors available: Chartreuse Pepper Glow / Chartreuse
2011
BERKLEY GULP ALIVE!®
Goby Magic / Chartreuse New Penny Fleck
A L LWAT E R B A I T S
Pearl White Purple Blue Fleck / Chartreuse
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2011 PANFISH
BERKLEY BAIT - GUL P! ALIVE !, GUL P!
®
Fish The Revolution Panfish, such as crappie, bluegill, bream, and perch are sought after more than any other freshwater species. Natural or live bait is most often used to catch these plentiful species, but availability, life span and durability can be limiting. Gulp! Alive! Micro Bait offers the best alternative to live bait ever produced. Soaked in our powerful attractant, these bait shapes are realistic and longlasting.
GULP! ALIVE! 1” Leech
new fo r
• Lifelike detail imitates natural prey • More durable and easier to care for than live • “Recharge” bait by placing back into powerful Gulp! Alive!® attractant • Biodegradable with 400x’s more scent dispersion
‘11
Colors available: Chartreuse, Natural
Black, Black Olive
GULP! ALIVE! 1” Cricket • Lifelike detail imitates natural prey • More durable and easier to care for than live • “Recharge” bait by placing back into powerful Gulp! Alive!® attractant • Biodegradable with 400x’s more scent dispersion
Pearl White, Pink
new fo r
‘11
Colors available: Breen
Chartreuse
GULP! ALIVE! Spray Attractants
Cricket Brown
new fo r
‘11
• Makes any bait taste and smell ALIVE! • Enhances effectiveness of hard bait, soft bait, spinners or live bait • Outperforms oil-based attractants
EASY USE TRIGGER: Spray or Stream
Available In: Egg Roe, Liver and Sardine
2011
BERKLEY GULP ALIVE!®
PA N F I S H B A I TS
Green Pumpkin
Now in a New Pegboardable, Recloseable Zipper Bag Stores Easily in Pocket or Tackle Box Carry Multiple Shapes and Colors for Any Condition or Fish Preference
Now in a New Smaller Size Berkley Freshwater Gulp! is the next generation in soft bait. It’s biodegradable and made of natural ingredients. It has 400 times more scent dispersion than ordinary plastic bait. The extreme scent dispersion expands the strike zone allowing you to catch more fish - triggering fish to feed. But what anglers really love about Berkley Freshwater Gulp! is it outfishes live bait in head-to-head field tests.
GULP! 1” Cricket Colors available: new fo r
Breen, Chartruse, Cricket Brown Green Pumpkin
‘11
new fo r
‘11
GULP! 1”Leech Colors available: Black, Black Olive, Chartreuse Natural, Pearl White, Pink
GULP! 1” Fish Fry Colors available: Black, Chartreuse, Fluorescent Orange Fluorescent Red, Luma Glow, Natural, Pink new fo r
‘11
new fo r
‘11
GULP! 1” Minnow Colors available: Black Shad, Chartreuse Shad, Emerald Shiner, Luma Glow, Pumpkinseed, Smelt, Watermelon Pearl
2011
BERKLEY GULP®
PA N F I S H B A I TS
BERKLEY BAIT - GUL P! ALIVE !, GUL P!, PO WER BAIT
®
Trout Bait From the Leading Brands in the Market The new Berkley Trout Bait line-up is the perfect floating bait for trout and steelhead. The cluster shape, size and time release scent dispersion make it attractive to trout and a must for the serious angler. While its soft feel and texture promote high hookup rate, this bait can be quickly and easily rigged on a hook, without mess. Whether your’re still-fishing for trout or side-drifting for steelhead this bait was made for you.
GULP! ALIVE! Floating Corn new fo r
‘11
• Resembles real corn • Keeps bait off bottom and in the strike zone • Biodegradable with 400x’s more scent dispersion For optimal presentation all baits will float a #10 or smaller egg hook
new fo r
‘11
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2011 TROUT
Colors available: Fluorescent Red Fluorescent White Fluorescent Yellow
GULP! ALIVE! Floating Salmon Eggs • Imitates real salmon eggs • Keeps bait off bottom and in the strike zone • Biodegradable with 400x’s more scent dispersion For optimal presentation all baits will float a #10 or smaller egg hook
Colors available: Fluorescent Orange Fluorescent White Fluorescent Yellow
new fo r
‘11
GULP! Trout Dough-Natural Garlic and Salmon Egg Scent • Smells and tastes like Garlic and Salmon Egg • Fortified with Berkley Gulp!® flavor bits • 55% greater catch rate than the leading competitor
For optimal presentation all doughs will float a #14 or smaller treble hook
Colors available: Chunky Chatreuse Chunky Cheese Rainbow Candy
PowerBait Trout Dough-Natural Garlic and Salmon Scent Glitter
For optimal presentation all doughs will float a #14 or smaller treble hook new fo r
‘11
• Smells and tastes like Garlic and Salmon Egg • Crystalina glitter reflects light and increases visibility Colors available: Garlic Scent- Chartreuse Rainbow Yellow Salmon Egg Scent- Rainbow Salmon Egg Red Salmon Peach
PowerBait Trout Dough- Biodegradable NEW colors available: Green Pumpkin Hatchery Pellet
2011
BERKLEY GULP ALIVE!®,BERKLEY GULP!®, BERKLEY POWERBAIT®
TROUT BAITS
TM
Pro-Designed Berkley Flicker Shad Berkley has repackaged the popular bait and branded it with its signature feature, its unique action which creates a “Flicker” that imitates a fleeing baitfish. The fold-out package features the respected dive curves created by Precision Angling. new fo r
‘11
Berkley Flicker Shad • Pro designed, Individually tank tested • Weight transfer for bullet-like cast • Mustad® Ultra Point Hooks
The Berkley team designed the Flicker Shad to have the perfect action all season long Each lure is tank tested to ensure the proper action right out of the package
Yaw
Sway
Roll
Surge
Pitch
Unique Flicker Shad Action Colors available:
2011
Black Gold
Black Gold Sunset
Black Silver
Blue Tiger
Chartreuse Pearl
Chrome Clown
Firetiger
Pearl White
Purple Tiger
Rainbow Spectrum
Red Tiger
Shad
BERKLEY® FLICKER SHAD™
HARD BAITS
Heave
The goal of all Berkley products is to provide anglers with the best opportunity to CATCH MORE FISH! We work with the world’s top fishing professionals to design and field test our products to make sure they are LIVE FISH TESTED AND APPROVED. Using a scientific patented process, each bait is formulated with the most advanced scent and flavor on the market. We have proven Fish Bite and Won’t Let Go!® In fact, Fish hold on to PowerBait up to 18 times longer than ordinary plastic bait. new fo r
‘11
POWERBAIT 7” HeavyWeight Thump Worm • Paddle Tail designed for maximum thump • Heavy Weight material for weightless rigging • Change thump worm into “buzz” worm by cutting tail where indicated • “Where to cut” indentation in tail for buzzing action* *Cut here
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2011 BASS
BERKLEY BAIT - POW ERBAIT
Natural Feel and Action
Colors available: Black, Black/Blue Fleck, Black/Red Fleck
Watermelon, Watermelon Big Red
Green Pumpkin, Green Pumpkin Party, Pearl Silver
F I S H H O LD O N 18x LO N G E R! Feel More Bites! • Set More Hooks Average Retention Time:
Regular Scented
POWERBAIT 2”, 3”, 4” Minnow
new fo r
‘11
• Preferred, proven, and popular shape • Great for jig trailers, spinner rigs, drop-shots, and other bottom bouncing rigs • Split tail design provides subtle, finesse presentation • All sizes are ideal for bass, walleye, and trout Emerald Shiner • 2” is also ideal for crappie and panfish
Black Shad
2011
BERKLEY POWERBAIT®
Chartreuse Shad BASS BAITS
Unscented
Pearl White
Rainbow
Smelt
new fo r
‘11 POWERBAIT 3” Crazy Legs Chigger Craw • New 3” size is ideal for smaller jigs and finer wire hooks for finesse presentations • High action pinchers create more strikes • Crazy legs create additional action on fall or retrieve that entice wary or curious fish • Crazy legs swim with fast or slow movement and even flutter during a pause in the retrieve Black Blue Fleck
Green Pumpkin Blue Fleck
Black Red Fleck
Breen
Green Pumpkin Party
Pumpkin Green Fleck
new fo r
POWERBAIT 6” Crazy Legs Lizard • Ten crazy legs add action even on the slowest retrieve • Great for Texas or Carolina rigging, or as a trailer for skirted jigs and spinnerbaits Colors available: Black, Black/Blue Fleck, Green Pumpkin, Pumpkin Chart, Pumpkinseed, Watermelon Big Red
2011
BERKLEY POWERBAIT®
BASS BAITS
‘11
Cinnamon Purple Fleck
Watermelon
Green Pumpkin
Watermelon Candy
new fo r
POWERBAIT 4” Chigger Toad • Buzzing legs designed by Pro’s for maximum topwater disturbance • Can be fished in both open water and in emergent vegetation
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2011 BASS
BERKLEY BAIT - POW ERBAIT
‘11
Colors available: Bama Bug Black Black/Blue Fleck Black Grape Green Fleck/Chartreus
2011
BERKLEY POWERBAIT®
Black Red Fleck Black Red Fleck/Chartreuse Black/Blue Green Pumpkin
BASS BAITS
Green Pumpkin Red Pearl Green Pumpkin/Chartreuse Ghost Pepper
Watermelon Big Red Watermelon Candy White
new fo r
‘11
POWERBAIT 4”, 5” Split Belly • Split Belly collapses to allow for wider hook gap for instant hook set • Swim action and soft texture mimic live baitfish • Lifelike texture, 3D eyes, and color patterns • Designed to perform as well as true hollow style swim baits
Colors available: Blueback Herring Firetiger Gizzard Shad
Hitch Pearl White Purple Tiger
Tennesse Shad Trout
new fo r
POWERBAIT 5” Flatback Shad
‘11
• Handpoured multi-color laminates create lifelike look and vibrating action attracts fish • Ideal for targeting larger freshwater fish like big walleye and pike • Shad style body and tail preferred by top pros
Colors available: Anchovy Gizzard Shad
2011
BERKLEY POWERBAIT®
Hitch Pearl Blueback
BASS BAITS
Pearl White Purple Tiger
Rainbow Senorita
TERMINAL TACKLE
Berkley McMahon® Swivels • Exceptionally strong, brass plated swivels • Finished in both bright and black • Designed for smooth bait and lure action
Sizes: 2/0
1/0
1
2/0 1/0
1
3
3
Berkley® Ball Bearing Swivels • Smooth rotating bearing swivels • Ultimate for reducing line twist • Finished in black
5
7 10
7 10 Sizes: 2 3 4 5
6
2.5” 2
BERKLEY - T ERMINAL TAC K LE 2011 ///
5
3
4
5
6
Berkley Cross-Lok Snaps ®
• Patented wire-over-wire lock makes these snaps extra strong • Stainless steel • Matte black finish
Sizes: 1
3
”5.2
1
6
3
9
6
9
Berkley Easy Clip Snap/Swivels • Extra strong corrosion resistant stainless steel construction • Features Berkley McMahon swivels for smooth bait and lure action • Subdued black finish
Sizes: 5
7 10
12
”5.2
Berkley Cross-Lok® Snap/Swivels 5
• Unique extra strong Cross-Lok snap with McMahon swivel • Matte black finish
7
10
12
3” Sizes:
12
7
21
7
5
3
5
1
3
1/0
1
Berkley Ball Bearing Cross-Lok® Snap/Swivels • Wire-over-wire locking snap/ball bearing swivel • Matte black finish
BERKLEY®
T E R M I N A L TA C K L E
0/1
3/0
0/3
”6
Sizes: 2
2011
3 4 5 6
Berkley Leader Making Kits • Provides everything you need to custom make strong, dependable and inexpensive leaders • Kit includes heavy-duty, non-corrosive Crimper and wire leader connector sleeves • Perfect for use with Berkley Steelon® nylon coated stainless steel wire, uncoated wire or Berkley monofilament line
Berkley Ball Bearing Steel-Lok Wire Wound Leaders • Smooth rotating ball swivel and super strong Cross-Lok snap on hand wound leader
Berkley Wire-Wound Steelon Leader Displays • Merchandise wire leaders to stimulate impluse sales
Berkley Wire-Wound Steelon Leaders • Smooth rotating ball swivel and super strong Cross-Lok snap on hand wound leader
Berkley Connector Sleeves • Berkley plated copper sleeve • Easy way to create your own wire leaders
Berkley Steelon® Nylon Coated Wire • Nylon coating provides extra protection to reduce wire fray • Seven-strand construction improves flexibility and reduces kinking • Available in bright and black • 30’ Spools
Berkley 7Strand Sevalon® (Nylon Coated Wire)
Berkley 7Strand Crimping And Swaging Tools
• Nylon coated Sevenstrand® wire • Kink resistant with added flexibility • Overall diameter smaller than monofilament of equal test • Available in Camouflage Bronze
®
• Stainless steel construction, corrosion-resistant for tough salwater conditions
Berkley 7Strand Duratest™ (49 Strand Cable) • Extremely small diameter, highly flexible, and kink resistant • Composed of 49 strands of stainless steel wire • Super strong for big game fishing • Available in Camouflage Bronze
Berkley 7Strand Uncoated Wire • Standard wire from which all other Sevenstrand wire products are made • Available in Camouflage Bronze
Berkley 7Strand Standard Sleeves • A1 thru A5 are cut from brass tubing with a wall thickness sufficient to hold five times their test • A6 thru A12 are machined from solid brass stock for super strength and dependability on our larger wire • Dark brass color
2011
BERKLEY®
T E R M I N A L TA C K L E
www.berkley-fishing.com Pure Fishing, a subsidiary of Jarden Corporation (NYSE: JAH)