Open House Tools Open houses are a great way to build your business. A large percentage of buyers and sellers are checking out their future agent at open houses. These tools allow you to demonstrate your value at open houses to make a powerful impression and obtain new clients. Present yourself as the professional with a system.

Listing Presentation System: Selling Your Home Guide and Presentation Black Box Present yourself as the professional with the tried-and true system. Have the “Selling Your Home: Marketing and Pricing Strategies” guide and Listing Presentation Black Box displayed at open houses to engage guests. This will offer opportunities for conversations demonstrating how John L. Scott brokers market properties.

Home Buying System: Finding Your Home Guide and Home Buying Planner Another great tool to engage visitors at open houses. Plus, use this guide, along with the Home Buying Planner, for “Home Buying Seminars.” The organized, concise and clear strategies within will serve buyers in any market condition. The system helps brokers demonstrate their expertise, which in turn locks in the client. Once a guide is touched by a visitor, ask them, “Would you like a copy of that?” You can then send a PDF version via email or offer the visitor to download the GPS HomeSearch that has the two guides as part of the app.

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Win in Real Estate | John L. Scott Ultimate Client Relationship®