AND MARKETING (MBA-S&M

MASTER OF BUSINESS ADMINISTRATION IN SALES AND MARKETING (MBA-SM)

Term 1 FALL

Global Economics Sales Strategies Consumer & Market Insights Strategic Supply Chain Management International Negotiations Digital Communication and Marketing Corporate Finance Corporate Governance

Term 3 SPRING

Entrepreneurship in the Digital Age Sales Management International Marketing Leadership & Organizational Behaviour

Digital Transformation Sales & Marketing (Capstone)

Term 2 WINTER

Term 4 SUMMER

”The IUG MBA in Sales & Marketing is all about becoming a global individual, prepared to overcome any obstacle in life.”

Viridiana Iherisson Velazquez, MBA in Sales & Marketing

Swiss/Canadian, Assistant to the Head of Investment Management Division & Fund Analysts, Banque Syz Asset Management, Geneva, Switzerland