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MASTER OF ARTS IN DIGITAL MEDIA (MA-DM

Term 1 FALL

Global Economics Sales Strategies Consumer & Market Analytics Digital Media: Concepts and Theory International Business Negotiations Digital Communication & Marketing Project and Quality Management Corporate Governance

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Term 3 SPRING

Managing Start-Ups International Marketing Digital Media Planning, Distribution & Analysis Leadership & Organizational Behaviour

Digital Transformation Digital Media Project (Capstone)

Term 2 WINTER

Term 4 SUMMER

”The courses I took had a profound effect on me personally of which I still use today in my work. ”

Sibel Akin, MA-MC

Turkish Director at brandSens, Geneva, Switzerland

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