BTEC in Business at JESS Dubai

Specialist Sixth Form Pathways

Specialist Sixth Form Pathways

BTEC in Business

BTEC in Business

Equivalency: A BTEC Level 3 Extended Diploma is equivalent to 3 A-Levels.

Requirements: • Students applying for a BTEC at JESS need to have secured 5 A*-C grades at GCSE (or equivalent qualification) including English and Mathematics.

• A keen interest in the world of business and economics is vital. Students must be committed to keeping up to date with current affairs spanning this field, as well as having an inquiring

Where can the course lead?

• Entry into a host of blue-chip apprenticeship schemes • Entry into post-16 management training programmes • Entry into a wide range of Business related university degree programmes

mind as to the evolution of the UAE business landscape.

To apply For more information contact: e: admissions@jess.sch.ae T: +971 4 3619019

The aim of this qualification is to give students an understanding of the key characteristics, mechanisms and influences on financial markets and institutions. This will include units in data analysis, investment appraisal, accounting, and the role and responsibility of the financial services in society as a whole.

“In 2015, 1 in 4 students who got into university in the UK did so with a BTEC” UCAS report, Progression Pathways, January 2016

BTEC Plus: • 2 IB SL subjects (e.g. Economics and Psychology) could potentially accompany the BTEC • CISI Diploma in Finance Risk & Investment

Arabian Ranches–Secondary, PO Box 24942. www.jess.sch.ae |

@JESSDubai

"Making a Difference"

What will the course involve?

Managing a Business Event

Management Accounting

The aim of this practical unit is to develop students’ skills in and

Whether an organisation is successful and long-established or

knowledge of organising, coordinating and managing different types

a business start-up, one of the most important aspects of its

of business events. They will do this through planning, providing

management is effective financial planning and control. Students

support, and follow-up activities involved in running a large and

will develop skills necessary to understand the nature of costs

complex business event rather than a series of informal small ones.

and the impact on those costs of expanding the organisation or

Their tasks as event organiser include: forward planning to organise

increasing business activity.

a suitable venue, arranging attendance and accommodation for delegates, organising equipment and refreshments, producing

Creative Product Promotion

delegate packs and papers, liaising with others, keeping records and

The promotional side of marketing is probably the one most

managing a budget.

people are familiar with. Within the marketing mix, the promotional aspects are concerned with communication

Fashion Retailing

between the customer and the producer. Effective marketing

Fashion retailing is an increasingly complex business, with competition

communication and promotion depend on the understanding of

between retailers for their share of the consumer market becoming

customer behaviour, as well as being able to design promotional

more intense. Although the unit concentrates on the retailing of

campaigns to achieve certain long or short term business

fashion items, it also allows for the development of an understanding

objectives. Students will apply the theory by designing a

of the history and role of fashion in society and how the fashion

promotional campaign for a selected product to meet the needs

industry itself works. Students will learn to recognise fashion trends

Assessment will take a wide variety of forms, including:

of a given campaign or creative brief.

and the way these trends impact not only on the products available in

• Creating an advisory pack for UK based businesses seeking to

shops but also on the services retailers offer along with the importance

How will I be assessed?

operate in the Middle and Far East

Internet Marketing in Business

of retail image and ensuring that a retailer’s image is consistent with

• Developing a promotional campaign for a UAE based firm

The nature of technological development is such that ICT can

its product range and intended market.

• Giving a presentation to the UAE branch of the British

seem to move faster than the market itself, so products and technologies are out-of-date almost as soon as they reach the mainstream customer. Students will look at how the promotional aspects have been transformed, how product development has been speeded up and even how new products have resulted

* For full details of the course, please refer to the JESS website and the BTEC website

Chamber of Commerce on the changing economic landscape and its potential implications • Devising an induction programme for staff new to JESS • Organising and running a business event such as a fashion show for local designers to showcase their clothes to retailers.

from the existence of the internet itself. They will also learn how information can be used to enable a better match between the customer and the product and will have the opportunity to investigate the role and challenges of ICT in the marketing activities of a UAE based organisation.

“I have had a colossal amount of hands on experience preparing me for my future aspiration which is event management” Lucy Willson, current student – BTEC+ (Business) at JESS Dubai