TOPPINGS
All set for STILTON! Bill Mathieson is MD at Clawson Farms, where a beloved British favourite is hoping to make a significant impact on the pizza sector. Talk to us about Clawson’s ambitions in the pizza and toppings arena. Pizza is such a well-loved dish that its reach extends across the globe – no matter where you are in the world you can find one. Its Italian heritage means we are used to the mozzarella crowning our pizzas but as demand for exciting toppings grows, chefs are experimenting with fusions, transforming with their own twists to create standout offerings. We think pizza is the perfect canvas to get creative with toppings, and because its composition lends itself to all meal occasions, dining styles and dayparts, it’s a 40 P&P_226_Mar25_p40-41_Clawson_JB AB.indd 40
great medium to showcase Clawson Farms’ Stilton® as a contemporary choice. We know that Stilton® is popular on the cheeseboard but one of our objectives is to encourage usage across meal occasions and drive home its relevance on the modern menu. We want chefs to be inventive; to look at how Stilton® can be paired with a
variety of other ingredients on pizza. Its well-balanced and tangy taste complements super-sweet ingredients such as pear, fig, apricots and honey, and we know it goes extremely well with chicken, salami and mushrooms. Our Blue Stilton® 100% Crumb holds Protected Designation of Origin status, as an extremely versatile format that delivers the perfect melt, spread and flavour depth, saving time, wastage and money. What trends are emerging? According to the 2024 Pizza Industry Trends Report (US),
toppings with sweetness such as hot honey, fig, jam, maple syrup, caramelised and pickled vegetables, BBQ pork chicken and brisket – all great paired with Stilton®! Also, vegan meat alternatives, sweet and hot pepper varieties, different styles of pepperoni, and Mexicaninspired meats like Birria, chorizo and carne asada. Eateries that promote farm-to-table pizzas; those offering a lower carbon footprint and supporting their local economies are also cited as appealing to consumers, which plays perfectly into Clawson’s Stilton® objectives to promote British produce, made from British milk, on British farms. Back on the sweet flavour trail, and Pizza Hut’s recent trends report* also www.pizzapastamagazine.co.uk 20/02/2025 11:23