Café Life Magazine - Issue 119 - December 2023

Page 38

Cafe

PREVIEW

Ice cream of the crop The grandeur of Yorkshire Event Centre is set to welcome the world’s biggest ice cream and artisan food spectacle. The Ice Cream Alliance, with almost eight decades of industry knowledge, is proud to present the Ice Cream and Artisan Food Show 2024 – an event that promises to be a feast for the senses and catalyst for business in the UK, from 6-8 February 2024. This exhibition is a testament to the passion, innovation and dynamism that defines the ice cream and artisan food sectors. It brings together over 3000 industry professionals, all converging with a common goal: to elevate the standards of these beloved industries.

The Ice Cream and Artisan Food Show 2024 stands out as an essential destination for anyone connected to these markets. Here’s why: 1. Unparalleled business opportunities: With 79% of attendees possessing purchasing responsibilities, it’s the ideal platform for buyers and sellers to connect. Whether you’re a producer seeking innovative products or a buyer in search of the next big thing, you’re catered for. 2. Diverse sourcing opportunities: Statistics reveal that 63% of orders made during the show are with new suppliers, and 60% with existing ones. This reflects the comprehensive range of products and services available, enabling businesses to discover unique opportunities, while also reinforcing relationships with current partners. 3. Lucrative orders: On average, exhibitors at the show secure orders worth £3000. This reflects the show’s capacity to drive business and revenue. Moreover, an average order of £4200 is placed directly after the show, underlining its long-term impact. 4. Industry talks and competitions: Beyond the bustling exhibition floor, the show features a captivating programme of industry talks and national competitions. Attendees will have the chance to gain knowledge, expertise and inspiration from experts and peers alike. It’s not just about business; it’s about nurturing the soul of the industry. The Ice Cream Alliance is a symbol of dedication and commitment to these sectors. It has accumulated immense knowledge and its stewardship ensures the success of the Ice Cream and Artisan Food Show 2024. To be part of it, contact Catherine at catherine@ice-cream.org.


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