Mizzou Law Campaign Book

Page 94

Budget: Best Web Ads Production Costs Placement Costs

$0 princetonreview.com (2 Mo.)

$5,000

abovethelaw.com (2 Mo.)

$5,000

Retargeting Ads

$10,000

General Welcome

$10,000

Meet a Student

$10,000

Web Videos Production Costs

Placement Costs

$0

Direct Mail Production Costs Placement Costs

$1,000 $0.33/card

$4,950

Viewbook Production Costs Placement Costs

$1,000 $0

Information Packets Production Costs Placement Costs

Total 92

$7,400 $0

$54,350


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