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- Cisgender - Gender Non-Conforming

6. Which statement most accurately reflects your beliefs about gender? - Gender is biologically assigned at birth and cannot change - Gender is about personal identification and sensing who you are internally - Gender is a social construct and does not exist - None of the Above

7. Which statement most accurately reflects your beliefs about gender roles and stereotypes within society?

- Gender roles and stereotypes restrict individuals and should not exist at all - Gender roles and stereotypes play an important role in society and are always necessary - Gender roles and stereotypes can be restrictive but are sometimes necessary - None of the Above

8. To what extent would you say your gender identity impacts your purchasing decisions (Fashion)? -

Extremely Very Moderately Slightly Not at all

9. Do you believe gender expectations and stereotypes limit/have limited you in the choice of clothing you look at or buy? -

Always Usually Sometimes Rarely Never

10. Do you ever shop outside of your gender category? -

Always Usually Sometimes Rarely Never

11. What do you believe is acceptable for a woman to wear? -

Suits Ties Baggy Clothing Sportswear All of the Above None of the Above

12. What do you believe is acceptable for a man to wear? -

Skirts Dresses Heels Crop Tops All of the Above None of the Above

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12. What do you believe is acceptable for a woman to wear? -

Skirts Dresses Heels Crop Tops All of the Above None of the Above

13. Would you be less inclined to purchase an item of clothing if it were perceived to go beyond what is considered acceptable for your gender category? -

Yes No Maybe Unsure

14. Do you believe people should be able to wear what they want even if it goes beyond what is considered acceptable for their gender category? -

Yes No Maybe Unsure

15. If Yes, Why?

- (Space to write answer)

16. If No, Why?

- (Space to write answer)

16. How strongly do you agree or disagree with the following statements: - “categorising clothing by gender is not inclusive of those who identify outside of the gender binary” -“gendered fashion marketing and categorising clothing by gender puts limitations on self-expression” -“gendered fashion marketing and categorising clothing by gender enforces gender stereotypes within society” -

Strongly Agree Agree Neither Agree nor Disagree Disagree Strongly Disagree

17. Which of the following statements best describe you?

- I’m more likely to buy clothing if it is advertised as inclusive of more gender identities than just my own -A clothing brands advertisement showing different gender identities has no impact on my decision to purchase or not -I am less likely to buy clothing if it is advertised as inclusive of more gender identities than just my own

18. What factors might encourage or discourage (specify) you from purchasing


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