presenters, along with the good ones. Here are some of the mistakes salespeople make: ➠ The salesperson is giving what is apparently the same presentation they have given over and over – and it shows! ➠ They are slouched in their chair because they don’t want to stand up and give their canned pitch. ➠ It feels like they don’t want to be there and are just going through the motions. ➠ They are looking at the screen, not at the audience. ➠ They are skipping over some of their slides because they do not apply to the client – so they say. ➠ They seem bored and want to rush through it. ➠ If they are standing, they are addressing the wall and it is difficult to hear them. ➠ Their appearance and dress is not appropriate If you aren't excited about the presentation, why should your audience be? Enthusiastic presenters are the ones we remember most, which makes them the most effective!
Mistake #2: No Planning If you don’t know your audience and what they should do at the end of your presentation, there is no need for you to present. Closing your presentation is extremely important. The close allows you to tie up the presentation and spell out what you want your audience “to do”. 150
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