Interview Excerpts, The Automotive Workshop 2022

Mr. Joseph, Managing Partner of ITK Solutions a Zoho developer partner company, shares his thoughts...

“ITK Solutions has launched the automotive vertical automation software AGCRM for the after-market service industry and AutoERP for the auto sales operations management. These products have been built on the world-class Zoho Vertical CRM and Zoho Creator cloud platforms. Our primary target audience are the independent and multi-brand auto businesses that are in dire need for techno-enablement of operations for customer retention, service efficiency, profitability, productivity and business growth. We can provide 8 important reasons as to why an Automation App for the multi brand after-market auto businesses is necessary today. These are 1. OEM’s develop and maintain their own ecosystem of Auto repair shops across the geographies creating a restricted business opportunity for those neighborhood independent and multi-brand auto garages who have been operating for many generations in our small towns and cities. 2. This ecosystem of restricted services and spares availability only with OEM authorized auto businesses is leading to a massive decline in the local multi-brand auto businesses and is binding the vehicle owners to rely only OEM based repair shops and authorized auto spare business outlets. Therefore, the vehicle owners have reduced choices in opting alternate services from their local auto garages, due to this restrictions in after-market services. 3. The multi-brand Auto Garages are unable to scale up to the present customer expectations and are losing their customers due to lack of affordable and scalable software applications to manage their multi-brand family run garage businesses. 4. Most of the currently available auto garage applications are found to be rigid in their size, cost and scale for small, medium and even for fairly large MULTIBRAND Auto Garages to successfully adopt technology for growth. 5. Vehicle owners who genuinely want to avail quality and affordable services from their local auto technicians are expecting them to provide the same bespoke services as compared with their OEM counterparts but at lesser costs. 6. Because of the above there is a dire necessity for the multi-brand auto garages to upgrade to a digital platform that matches with the OEMs and provide world-class service to their clients. 7. This helps them to stop losing customers and their legacy of operations (since most of the MBO’s are run for generations and deal with Servicing, Buying & Selling, Insurances, Spares, Warranties) due to the lack of an intelligent application. 8. By using the Auto CRM app, you get the TECHNO-ability to connect with customers and business on daily basis with business visibility and quality. It also provides new opportunities such as software reselling and you can now get new business leads through our Android add-on apps for a sustained growth. ITK Solutions with the support of Zoho has built the Auto garage CRM and ERP application keeping in mind to strengthen the multi-brand garages, the vehicle owners and the after-market spares business owners to be digitally enabled. Through our apps, we provide an opportunity for our multi brand auto garages to use our app and improve their business. We want the vehicle owners to use the Web and mobile apps that are multi-device accessible anytime anywhere. We also want to offer a new line of business in Software reselling to all the Auto Spare parts dealers who can now reach out to their customers with a world-class software app. We want to offer to the general public a free android app where they are able to avail the services from the auto businesses such as auto garages, auto spares, auto sales, auto insurance, auto battery services, wheel alignment centers, tyre and tube services etc., Finally, we want to create an ecosystem where the family run local auto business do not become extinct and they along with their customers are able motor with peace and happiness. As a special approach, we offer a 15 day free trial of our web applications and mobile apps for totally free. We also offer a free 10 hours of customization, helping the client to set up the software as per his niche requirements. Please visit the website www.autogaragecrm.biz for more details and write to itksolutions@zoho.com for any assistance in downloading the software.