mydesign.BV
Product 1 Browse Website
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Product 2 Provide picture&size
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options Designed by our designers Fig 1
Services: we provide an on-line private designer for each costumer that they can upload their desired style, and we will reply the confirmation if we can do the design and the clothes, then send her our own sketch and design based on her file that she uploaded before.
V.
target market The main target of this market is females, who love to dress in vintage-retro thing style.
V.i. market niche and potential clients •
Market niche The target market segment for vintage clothing is currently active. The main segment is female upper 20 years of age. They can be ordinary with high income, or professional women having interests in this type of fashion, or they can be celebrities (actresses, pop singers, etc.). These women are also the people who can be on-line frequently.
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Potential clients Potential clients are people who are capable to pay for the series of product but do not currently have demands for the products. They can be students (high school, university student), young girls in arts fields, young-female executive who loves to dress in vintage-retro style, ladies who become vintage-retro lovers, women who intend to dress like her actress back in 70s-80s.
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Have you already put in an offer and what were the reactions? Our colleagues are really interested in this fashion and want to buy. We are now in contact with some professionals and young women in arts fields and they react positively to this business.
E-commerce business plan – march 2009 Group 9
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