ipcm® n. 54 - November/December 2018

Page 134

ZOOM ON EVENTS

MADE expo 2019: Interiors and Finishes

M

ADE expo Milan stands out for

The journey then continues through the

value of investments in properties

being a showcase of the best

exhibition pavilions which will present a

dedicated to hospitality will exceed

of Made in Italy and not only in

wide range of interior finishes ranging

the remarkable threshold of €3 billion

architecture and interior design.

from entrance doors to interior doors,

to reach 3.2 billion next year (source:

Within the multi-specialized MADE

handles, partitions, floors, walls and a

Scenari immobiliari).

expo, the Interiors and Finishes section

wide selection of finishing products for

In order to develop Italy’s potential in

represents the place to discover new

architecture, consolidating the logic of

the hotel and hospitality sector and fully

fashions and products for interior

the event to represent a single place

seize the opportunities that will derive

architecture through trends, materials

in which to find the widest and most

from the growth of quality tourism, the

and aesthetic and technological

integrated range of solutions possible.

redevelopment of structures that can

solutions presented by companies that

Within a project, the choice of finishes

offer a contribution in terms of design

represent the most advanced products

and architectural features for interiors

but also sustainability can therefore be

on the market.

is a fundamental element in defining

of great value.

Considering the developments in living

and renewing the identity of the

MADE expo will tackle this topic with a

styles this is a rapidly evolving area

environments, the experience of those

series of events that will embrace market

that entails serious changes in what

who live there and optimizing the use of

perspectives, trends/architecture and

is expected from new materials in

space; for this reason, it is particularly

aspects of management in collaboration

terms of aesthetics, performance and

relevant for example in the hotel and

with Confindustria Alberghi, Hotel

sustainability, distribution methods and

catering sector. This is why the next

Rewind, ELLE DECOR and other sector

new business spaces.

edition of MADE expo will pay particular

associations and businesses.

In order to highlight the importance

attention to hospitality, a sector that is

of finishes in architecture and interior

enjoying a particularly positive moment.

For further information:

design and create a centre of attention

In actual fact, at the end of 2018 the

www.madeexpo.it

that suggests new uses of © MADE expo

interior finishes to designers and decorators, MADE expo 2019 will host an exclusive exhibition event created in collaboration with the internationally renowned magazine ELLE DECOR and designed by the Calvi Brambilla studio. The journey/installation focuses on excellence in terms of finishes and coatings giving life to evocative settings. The interpretation of traditional and innovative materials and products turns the spotlight onto finishes in an emotional journey into decoration.

126

Pic.: MADE expo 2019 will take place from March 13 to March 16 at Fiera Milano (Rho, MI).

N. 54 - NOVEMBER/DECEMBER 2018 - international PAINT&COATING magazine


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ipcm® n. 54 - November/December 2018 by ipcm® International Paint&Coating Magazine - Issuu