ipcm® 47 Magazine (September/October 2017) - English Version

Page 12

© TDIC, Design: Ateliers Jean Nouvel

Opening photo: The project of the Louvre Abu Dhabi Museum where the Jotun Powder Coatings have been used. It is located on the Saadiyat Island Cultural District, in Abu Dhabi, UAE and it will be opened on 11 November 2017.

ANALYSIS

Powder Coatings Accelerate the Possibility of a Greener Tomorrow Yulia Gvozdeva Jotun Powder Coatings, Dubai, UAE

A

yulia.gvozdeva@jotun.com

s buildings consume a lion’s share of resources, there is no doubt they impact the environment in many ways. Today, they utilize half of the Earth’s natural resources and generate enormous amounts of waste and emissions. For this reason alone, it has never been more important to improve the way they are planned, constructed, maintained and operated, making use of ground-breaking technologies to preserve resources and ensure a better and greener tomorrow for all.

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Beyond alleviating environmental concerns, green buildings make good business sense for all parties involved, be it the developer, tenant or owner. While developers are able to generate quicker sales and higher sales price by building green, tenants will benefit from the healthier environment these buildings provide aiding comfort and productivity, and owners can make use of lower operating costs. With green buildings contributing in such a big way towards the environment, it is no wonder that governments are investing in

N. 47 - SEPTEMBER/OCTOBER 2017 - international PAINT&COATING magazine

the green building movement, which has quickly gained momentum across the world. According to a report by Research and Markets1, the number of green buildings doubles every three years, and the global green buildings market is expected to grow at a compound annual growth rate of 13 per 1 Green Building Materials Market Analysis By Product (Structural, Exterior, Interior, Others), By Application (Framing, Insulation, Roofing, Exterior Siding, Interior Finishing, Others) And Segment Forecasts To 2022, Research and Markets. http://www.businesswire.com/news/ home/20160215005637/en/Global-Green-BuildingMaterials-Market-Analysis-2015-2022


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ipcm® 47 Magazine (September/October 2017) - English Version by ipcm® International Paint&Coating Magazine - Issuu