ipcm® 2011 n. 9

Page 44

BRAND-NEW at ECS 2011 SUN CHEMICAL PERFORMANCE PIGMENTS INTRODUCE NEW PIGMENT TECHNOLOGY Sun Chemical Performance Pigments presenta una nuova tecnologia per i pigmenti

N

ew innovative products from Sun Chemical Performance Pigments can meet sustainability needs, maintain high color strength, provide more special effects, and give added durability in a variety of harsh conditions in the automotive, industrial, waterborne and architectural coatings markets. Sun Chemical’s booth at ECS 2011 showcased a wide array of organic, pearlescent and metallic pigment lines. “Our coatings customers are looking for more color options, special effects, and sustainable solutions for their products,” said Mehran Yazdani, Vice President, Marketing, Sun Chemical Performance Pigments. “We are introducing exciting new pigment technology which will not only meet those needs, but also provide additional opportunities for new revenue and markets for customers, all while running a more efficient operation.” Sun Chemical Performance Pigments introduces new encapsulation technology that stabilizes aluminum flake pigments for use in waterborne formulations. An expansion of the SunMetallics® aluminum pigment product line, the new encapsulation technology provides outstanding stability in aqueous systems without detracting from the optical al qualities of the aluminum flake, giving the metallic ic look customers desire in paint formulas which are re inherently more environmentally-friendly (fig. 1). Car manufacturers and coatings formulators can n expand their color portfolio with Sun Chemical Performance Pigments’ Palomar® Alpha Blue 60 (fig. 2), a reddish blue high performance effect pigment for coatings that can maintain its color properties for years under the impact of sunlight and other harsh weather conditions. Alpha Blue 60 can be used in both water and solvent systems for OEM, refinish automotive and industrial coatings. Engineered for use in both solvent-based and water-based coatings applications, Sun Chemical’s 228-6782 Quindo® Violet 55 pigment ment is a bluer shade quinacridone never before seen on the market. With a hue closer to C.I. PV-23 and bluer than C.I. .I. PV-29 and C.I. PV-19 violets, the unique color shade expands xpands the color gamut for styling and exhibits high transparency rency and an attractive neutral flop.

38 N. 9 - 2011 MAY/maggio - international PAINT&COATING magazine

I

nuovi prodotti innovativi di Sun Chemical Performance Pigments soddisfano il bisogno di sostenibilità, conservano la resistenza del colore, forniscono effetti speciali e un’ulteriore durabilità in condizioni severe nei mercati delle vernici per automotive, industriali, a base acqua e per architettura. Lo stand Sun Chemical a ECS 2011 offriva un ampio assortimento di pigmenti organici, perlescenti e metallizzati. “I nostri clienti nel settore vernici sono alla ricerca di maggiori opzioni cromatiche, effetti speciali, e soluzioni sostenibili per i loro prodotti,” ha affermato Mehran Yazdani, Vice Presidente, Marketing, di Sun Chemical Performance Pigments. “Stiamo presentando una nuova eccitante tecnologia per pigmenti che non solo soddisfa questi bisogni, ma fornisce ai clienti anche altre opportunità di mercato, consentendo nel contempo una produzione efficiente.” Sun Chemical Performance Pigments ha presentato una nuova tecnologia di incapsulamento che stabilizza le scaglie di alluminio per il loro impiego nelle formulazioni a base acqua. Quale espansione della linea di prodotto pigmenti base alluminio SunMetallics®, la nuova tecnologia di incapsulamento fornisce eccellente stabilità nei sistemi acquosi senza nuocere alle qualità ottiche delle scaglie in alluminio, fornendo l’aspetto metallizzato che i clienti

1


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.
ipcm® 2011 n. 9 by ipcm® International Paint&Coating Magazine - Issuu