Cliste Brochure 2025 by iNUA Hospitality

COMPANY DIRECTORS

SEAN O’DRISCOLL

PAUL FITZGERALD

Chief Executive Officer, Cliste Hospitality

• Big 4 trained with PWC including extensive secondment experience in UK and Ireland.

• Holds a BComm from University College Cork and qualified as a chartered accountant with PWC with extensive exposure, including industry based secondments, across a range of sectors in both Ireland and the UK during his time there.

• Variety of industry based Senior Executive roles across Finance, Trading and Operations.

• Particular competencies in commercial insight/analysis, strategy formulation and transaction project management.

Chief Executive Officer, Hotel Operations and iNUA PLC

• Holds a BA in Hotel and Catering Management

• Trained with Intercontinental and Great Southern Hotel Groups

• General Manager of The Brehon and on Management Board of Gleneagle Hotel group for 7 years; General Manager of Muckross Park Hotel for 6 years

• iNUA Group General Manager since 2016 and COO since creation of PLC in 2018; appointed CEO in February 2020.

• National Vice President of The Irish Hotels Federation and Former National President of SKAL International (World Tourism Organisation).

1700 employees

14 hotels

1400 rooms

22 bars & restaurants

4 coffee bars

78 meeting & event spaces

9 convention centres with capacity for +500 delegates

Over 450 happy wedding couples each year

8 leisure centres with 5400 members

5 Spas

€27.5m in Capex investment

€44m in procurement managed each year

Delivering an Excellent Guest Experience: 83% satisfaction score on Booking.com

4.3 out of 5 on Tripadvisor

OUR EXPERTISE - STRATEGIC MARKETING & REVENUE MANAGEMENT

CLISTE MARKETING AND REVENUE TEAM

Group Director of Digital

Group Marketing Account Director

STRATEGIC MARKETING

Brand Development and Positioning: Assist in refining the hotel’s brand identity and positioning within the market.

Digital Marketing: We manage the hotel’s online presence through website development, search engine optimisation (SEO), pay-per-click advertising (PPC), and social media marketing.

Email Marketing: Developing and executing email marketing campaigns for customer retention and repeat business.

Public Relations: Building relationships with the media and generating positive press coverage to enhance the hotel’s reputation and visibility.

Local Marketing: We engage in local marketing efforts to tap into the local community and drive business from nearby residents and businesses.

REVENUE MANAGEMENT

Pricing Optimisation: Data-driven strategies to set the right room rates at the right times.

Demand Forecasting: Future planning to make informed pricing and inventory decisions.

Distribution Channel Management: Optimise the use of various booking channels to minimize costs and maximize revenue.

Group Sales and Contracts: Support sales team in negotiation of contracts that balance profitability and group bookings.

Performance Measurement: Use key metrics like RevPAR, ADR, and occupancy rate to monitor and adjust strategies.

EMER HALLAHAN

DAN SWEENEY

OUR EXPERTISE - DEVELOPMENT

CLISTE DEVELOPMENT TEAM

MAIREA DOYLE BALFE

Executive Director of Corporate Development

DAVID JORDAN

Executive Director of Innovation and Research

CREATING SUSTAINABLE VALUE FOR OUR STAKEHOLDERS

TRACY O’DRISCOLL

Executive Assistant

Our goal is to represent you, our stakeholders, by creating and delivering strategic and operational value to each business.

Cliste Hospitality have a demonstrable track record in sourcing hotel opportunities on behalf of our investment partners. When an investor wishes to proceed with the purchase of a hotel we support the deal due diligence and completion process, sourcing of debt (if required) and preparing the strategy and five year business plan for the property. Cliste Hospitality offer project management and pre-opening services for new hotel developments in advance of operating.

THE CLISTE ADVANTAGE

Our team – We are a passionate group of hospitality professionals. We have diverse backgrounds and experience and our commitment to our customers is evidenced through the positive feedback we receive. Our approach is to provide

an empowered culture to allow our team members to achieve success for our customers, stakeholders, and themselves.

Customer focus – Our vision is to create exceptional hospitality experiences. Our hotels provide a warm welcome to our guests, who are at the heart of our business.

Return on Investment – We focus on performance and delivering results. We drive acumen across each of our hotels. We consider each property, where value can be added and at what level. We focus on maximizing the asset and in turn the best return on investment.

Innovation and Creativity – We strive to be agile. We are constantly looking to develop our offerings and ensure that we are keeping pace with changing consumer expectations. We empower our team to look for new ways to increase revenues, reduce costs and delight our customers.

Uniqueness - each of our properties is different and requires