Transforming communities through enduring

Case study: GetSmart programme

Recognising the importance of digital literacy, especially for marginalised groups, IndiGo has launched the GetSmart programme in partnership with SRF Foundation in five Indian states- Madhya Pradesh, Uttarakhand, Gujarat, Assam, and Uttar Pradesh. The programme is designed to equip children and youth with the skills they need to succeed in the digital age and improve the effectiveness of India’s education system. This initiative aims to bridge the existing digital divide by bringing information and knowledge to students in rural and semi-rural locations through mobile buses that are equipped with computers, internet, and other digital solutions that facilitate learning.

Case study: Women’s empowerment at the grassroots

Our efforts to empower marginalised and underserved women have resulted in significant grassroot-level progress in North-East India. This developmental initiative aims to broaden and scale livelihood and income generating opportunities for tribal women by imparting knowledge about scientific agricultural practices, training, and establishing strong market linkages. Partnering with the women participating in the programme, we have successfully brought around 3,500 bighas of land under integrated cropping practices for spice cultivation. Through our efforts to enhance the skills and capacities of farmers, we have observed a significant rise in the income levels of the targeted families.

We have established Farmer Producer Groups for women and provided institutional support. Additionally, we have trained women on adopting scientific cultivation processes and postharvest management practices, thereby strengthening the entire value chain of production. Furthermore, our business development initiatives have created essential market linkages for the farmers.

The outcome of this initiative has been truly transformative. We have observed improved agricultural productivity, resulting in enhanced food security, and increased household consumption. Two Farmer Producers Organisations have been formed and registered, benefiting 1,670 women. The annual family income has more than doubled from INR 40,000 to INR 95,000.