WHAT ARE THE SHENGNV LOOKING FOR IN ONLINE HETEROSEXUAL DATING AND COURTSHIP?
Degrees
Frequency
Percent
Bachelor's
129
64.5
Master's
58
29.0
Ph.D.
11
5.5
Dual Bachelor's
2
1.0
197
Table 1 Educational Level
Since shengnv is a well-educated group, all subjects in this study showed good language competence as a result of Chinese university's curriculum that prescribes a foreign language, usually English, as compulsory. About three fifths of the informants could speak English. Another 19 percent were good at English and another foreign language, such as Japanese or German. About 3 percent showed proficiency in a non-English foreign language. The rest were dismissive to this section and left it uncompleted.
Monthly Income (US$)
Monthly Income (RMB)
Counts
Percent
<320
<2,000
1
0.5
320-800
2,000-5,000
19
9.5
800-1,600
5,000-10,000
94
47
1,600-3,200
10,000-20,000
68
34
>3,200
>20,000
16
8
2
1
Unknown
Table 2 Monthly Income
RQ1: How do heterosexual never-married shengnv self-present themselves in online dating profiles? In the self-tag section, registered Jiayuan users can choose at least one tag that best represents their personalities. Among users who completed this self-tag question (n = 182), the most frequently chosen tags were shanliang, or kind-hearted; xiaoshun, showing great