Conclusion

6 Conclusion

From the insights, data, and feedback gathered - This campaign succeeds in achieving it’s initial goals.

It has successfully made the target audience feel more aware of the impact of parental verbal abuse and creating a ‘safe space’ for young adults. Majority of them acknowledged the importance of bringing this topic to the public sphere. Some feel that their voices are represented through the stories, illumating even further that every words do have their own weight.